Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. The social web is getting noisier by the minute. The social web is getting noisier by the minute.

Template 167

Template Templates Trends Content 167

Mindjumpers

MAY 16, 2013

News reporting: Bring your story to life with a video. Live footage is of course the best way of documentation. Similar Posts: Vine for Brand Marketing. 10 Social Media Trends for 2013 – Get Started! Similar Posts: Vine for Brand Marketing. 10 Social Media Trends for 2013 – Get Started!

Brands 260

Brands Instagram Social Networking Hashtag 260

Ignite Social Media

MAY 22, 2019

Earlier this year, LinkedIn finally caught up with the other major social networks and debuted its own version of live video streaming, LinkedIn Live. As with other forms of live video, LinkedIn Live allows broadcasters to share videos with their network in real time. Document and Presentation Upload. LinkedIn Live.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Hootsuite

MAY 3, 2021

If you’re sending any traffic at all to your web properties from your social accounts, UTM codes should be a critical part of your marketing toolkit. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. They’re required by Google Analytics.).

Sample Code 145

Sample Code Social Media HootSuite URL 145

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. Email Marketing. And 23% say that lead generation is the topmost benefit of email marketing. Content Marketing. Social Media Marketing.

B2B 220

B2B Brands LinkedIn Influencer 220

Sprout Social

JANUARY 31, 2024

Off-platform activity such as traffic from search engines or social networks can help you here, too. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network. But the platforms’ ongoing Community features signal how the platform is getting more “social.”

YouTube 94

YouTube Engagement Metrics Analytics 94

Buzz Marketing for Technology

JUNE 27, 2008

Search our database of research documents. For Interactive Marketing Professionals. Strategies For Interactive Marketing In A Recession. Unlike Last Time, Results-Based Marketing And Social Applications Could Thrive. This is a document excerpt EXECUTIVE SUMMARY. Find Documents In Related Categories.

Research 208

Research Strategy Policies Marketing 208

Sprout Social

JUNE 15, 2020

However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. How does GDPR affect marketing on social media?

Social Media 131

Social Media Privacy Marketing Policies 131

Sprout Social

APRIL 10, 2017

For your business, brand or enterprise company, this channel is unavoidable if you’re truly trying to create a worthwhile play in social media marketing. Your Facebook marketing strategy has to be unique. Looking to get more out of your Facebook marketing? There’s an ocean of potential customers you can reach on Facebook.

Strategy 111

Strategy Facebook Marketing Metrics 111

Hootsuite

JULY 25, 2023

When it comes to social networking, you can avoid conflicts of interest by taking steps to determine the actual identity of the people you’re interacting with online. LinkedIn, a place built for professional networking, is the number one platform for lawyers. As a lawyer or firm, investing in social media can pay off big time.

Social Media 79

Social Media Policies Guidelines HootSuite 79

Sprout Social

JANUARY 3, 2022

The great content marketer Ann Handley advocates for making your customer, rather than your company, the hero of your brand story. To create an effective marketing, sales or social media strategy, you must first have a clear idea of who is consuming your content and why. What is a buyer persona?

Data 139

Data Social Media Sentiment Team 139

The Social Media Hat

MAY 30, 2016

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Make Sure That Your Social Profiles Are Cleaned Up And Ready For The Coming Year When my sister and I were growing up, as soon as the weather started to be consistently warm, we'd spend a weekend helping our mom with "Spring Cleaning."

Social Networking 60

Social Networking URL Privacy Review 60

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Source: Digital 2022 Global Overview Report. Read on for tips to help you understand the role likes play in your Facebook marketing and why it’s important that your likes are authentic.

Tips 141

Tips HootSuite Facebook How To 141

Bill Hartzer

FEBRUARY 4, 2011

There is a new report from ForeSee Results that details research that they performed showing that social media is responsible for only three percent of web site visits to retail web sites. Apparently, according to a report that I wrote about recently, social media spending is going up. But is this really a good decision?

Sites 113

Sites Report Social Media Retail 113

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This has made producing social media content a top priority for 95% of B2B marketers.

ROI 52

ROI B2B Social Media How To 52

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1.

Tools 84

Tools Sentiment Hubspot Price 84

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 140

Social Media Foursquare Journal Flipboard 140

ProBlogger

SEPTEMBER 6, 2012

I first faced the problem of document immobility a couple of years ago, when I was far away from my PC. I lost my flash stick and realized that I didn’t have my documents stored anywhere in the cloud. Another problem I faced was appropriate document management—in terms of document creating, storing, editing and sharing.

Blogger 39

Blogger Tools Collaboration Microsoft 39

Pam Moore

APRIL 9, 2019

Content marketing… I find that most business leaders either love it or they hate it. I think few business leaders actually understand what content marketing it is yet alone understand the power and benefits it can provide for their business. Is it good to go to market as it is? What market segment, user persona?

Organization 60

Organization Content Marketing Template 60

Hootsuite

MAY 20, 2020

This is one reason why it’s so valuable to get verified on social networks. LinkedIn’s latest transparency report notes that they took action on 21.6 But more than 67,000 fake accounts were only addressed once members reported them. Working with real influencers can be a valuable marketing strategy.

Social Media 144

Social Media Tools Tips Policies 144

Firebelly

DECEMBER 4, 2011

His handle on SEO and analytics – and online marketing in general make him a hot commodity at conferences all over the world. Social has always been a critical part of SEO but up until recently it didn’t form part of the various search engine algorithms. It needs to be analyzed and not just reported on.

SEO 224

SEO Sample Samples Analytics 224

agora pulse

OCTOBER 8, 2019

If you’re a marketer, how can you coordinate employee advocacy for your brand? As creative director for Contentworks Agency , I’ve rolled out social media employee advocacy programs for a number of brands. Employees who participate in a social employee advocacy program organically grow their social networks by 10%+ per year.

Social Media 84

Social Media Guidelines Hashtag Training 84

Hootsuite

FEBRUARY 16, 2021

Source free photos & crop them to social network dimensions. Two things in marketing have remained true through the years: excellent photography requires skill and money; and image licensing is confusing. Hootsuite hacks for reporting. Automatically tag your (outbound) posts for better analytics. By how much?

HootSuite 140

HootSuite Features URL Template 140

Rebekah Radice

JANUARY 7, 2019

Moz offers a simple equation to identify share of voice: Brand advertising ($ or #) / Total market advertising ($ or #) = Share of voice. How many people clicked on your social media content, subscribed, and at some point, become a customer? Social media user numbers or the popularity of any one social network don’t matter.

Social Media 145

Social Media How To Metrics URL 145

Hootsuite

DECEMBER 12, 2023

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. What do you want to get out of posting on social media?

Social Media 113

Social Media Strategy HootSuite Sentiment 113

agora pulse

OCTOBER 8, 2019

If you’re a marketer, how can you coordinate employee advocacy for your brand? As creative director for Contentworks Agency , I’ve rolled out social media employee advocacy programs for a number of brands. 65% reported increased brand recognition. You absolutely must draw up some social media guidelines. MasterCard.

Social Media 84

Social Media Guidelines Hashtag Training 84

Sprout Social

JANUARY 16, 2017

One of the first steps in grasping Facebook marketing is making sure you’re taking advantage of all of Facebook’s features. Take advantage of Sprout Social’s Facebook reports to see which posts are performing best, your post engagement rate and your posting frequency. Add Your Other Social Networks.

Facebook 40

Facebook Marketing Newsletter Real Estate 40

Keyhole.co

OCTOBER 20, 2023

Instagram has become every marketer’s favorite channel. Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. Instagram verification is a process through which the social networking platform confirms an account is original and authentic.

Instagram 59

Instagram Badge Authentication How To 59

Buzz Marketing for Technology

JUNE 27, 2008

Campus Piracy Company Watch Distance Education Gadgets Leadership Legal Troubles Libraries Offbeat Open Access Research Search Engines Security Social Networking Student Life Supercomputing Teaching TechForum2008 Video Virtual Worlds Wikis. Computer Literacy Doesn't Mean Information Literacy, Report Says. January 16, 2008.

Report 130

Report Forums Library Education 130

Buffer Social

DECEMBER 19, 2016

Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. Facebook is more than 2x as popular as the next most-popular social network. Key takeaways for marketers.

Study 40

Study Social Media Marketing Research 40

Social Media Marketing

MARCH 4, 2010

I keep a clipsheet of coverage of our social media efforts (using Profilactic ), which is helpful when speaking to reporters or digital media and they're looking for examples of how our work has resonated. On his blog, Jeff Bullas gave away The 7 Secrets to Ford's Social Media Marketing Success last month.

Social Media 167

Social Media Video scribd Delicious 167

Janet Fouts

AUGUST 13, 2011

However, the majority are still only focusing on major social networks such as Facebook, Twitter and LinkedIn. Whilst these channels are undoubtedly very useful, there are also extremely popular social networks in other countries which should not be overlooked. Choosing your networks. About the author.

Social Media 134

Social Media LinkedIn Banking Social Networking 134

Hootsuite

JUNE 29, 2023

A social media style guide is a set of rules that dictate how your brand shows up on social. Content creators and marketers love style guides. TL;DR: Social media guidelines include things like tips, tools, and best practices. Guidelines will help you to build a positive online presence while social networking.

Guidelines 81

Guidelines Template Templates Social Media 81

Proactive Report

OCTOBER 7, 2013

If you are a business professional and not currently on the social networking website LinkedIn, you are missing out on a valuable marketing opportunity. Unlike other social networking websites such as Facebook and Twitter, LinkedIn is purely a professional network with a sole objective of connecting professionals for success.

LinkedIn 58

LinkedIn Marketing How To Applications 58

Saying It Social

JULY 30, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Subscribe to Facebook Business/Fan Page Posts in Your Favorite Feed Reader Hint: You can also use these tactics to get the RSS Feed URL of your page if you wish to import your Facebook Page’s feed on your blog or other sites!

Feed Reader 128

Feed Reader scribd How To Facebook 128

Hootsuite

AUGUST 22, 2022

Connection is the core purpose of LinkedIn, whether you’re building your personal network or marketing your business. Markets – 22.2 Marketing – 20.3 Getting eyeballs on your content is half the battle for social media marketers. But which hashtags do you use? How many per post? Get noticed.

Hashtag 94

Hashtag LinkedIn HootSuite Social Media Management 94

Socialized

JANUARY 22, 2010

Unfortunately, the Journal didn’t say e-mail was dead, but reported on Oct. and went on to cite statistics that show both e-mail and social networking use on the increase. Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs.

Social Media 214

Social Media MySpace Sharepoint comScore 214