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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. How is online reputation monitoring done?

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Are Ads Manager Results Too Good to Be True?

Jon Loomer

Understand that this isn’t about validating that a secondary source confirms the number of conversions that came from your ads. Meta reports conversions based on the date of impression, not the date of conversion. But the date of that conversion will be the date of the impression. I have no issue with these.

Report 178
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Trust and Reputation – the new currency?

Proactive Report

The Cluetrain Manifesto said markets are conversations. Facebook ranks #2 for the BlogHer sample with Twitter and Pinterest right behind. The general US sample rates the platforms differently – blogs still come in at #1 but Pinterest beats out Twitter and Facebook. order to gain their business you have to build trust.

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How to optimize your marketing budget: Do more with less

Sprout Social

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing 131
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Social Media Marketing During COVID-19: March 23 Update

Ignite Social Media

We did a sample of activity across brand pages and, unsurprisingly, saw big spikes in key industries such as grocery stores and utilities. They saw a median daily increase in page likes of 544% while the overall sample rose just 6%. TikTok: TikTok usage is through the roof as the 2 nd most popular app in the AppStore right now.

CPM 175
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How to use AI analytics for targeted business decisions

Sprout Social

Sample this—per The 2023 Sprout Social Index ™, 76% of consumers notice and appreciate when companies prioritize customer support. For example, Sprout’s Listening capability will inform you of what topics are trending in social conversations about your brand, what related terms customers are using and the sentiment around those topics.

Analytics 113
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31 free social media templates that will elevate your workflows

Sprout Social

It includes a process checklist and a 12-month sample content calendar you can rely on as you build out your employee spotlight series. With the right tools in place, brands can tap into readily available conversations to extract unbiased feedback quickly and efficiently. Get the template 17. Get the template 29.