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Meet Irina Novoselsky, Hootsuite’s new CEO

Hootsuite

As social has evolved into a constant engine of online culture and connectivity over the past 10 years, it has also become an indispensable way for businesses to not just reach their customers but to engage with their customers in two-way conversations where relationships are forged.

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Meetings Are Broken

Justin Levy

In most companies meetings are broken. We organize and attend meetings that take too long, are unstructured, involve too much rambling and not enough follow-up. We meet for the sake of meeting, not out of necessity. We allow individuals to hijack the meeting so it takes twice as long as it is supposed to. For the few minutes per day that we’re not in meetings, we’re being consistently interrupted. Meetings don’t have to suck!

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Transformational Conversations with Toi B. James #MindfulSocial

Janet Fouts

In our disconnected world, it’s harder than ever to have a conversation that allows participants to truly understand each others’ perspectives. When we come to a real meeting of the minds, it can transform the relationship and the perspective that each brings to the table.

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What Is Conversational Marketing?

Small Business Mavericks

Conversational marketing” is a term that has been around for about as long as the Internet. The idea is based on the concept that markets are conversations. The “markets are conversations” concept was discussed in a book published in 1999, “The Cluetrain Manifesto.” ” According to its authors, markets have always been conversations, except for that period in the 20th century dominated by mass media.

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Effective Ways to Meet Your Call Center Performance Goals

Socialmedia.biz

Let’s face it, meeting your call center performance goals can sometimes seem like an impossible task. If you want to meet those goals, you need to start focusing on the things that you do have control over. Here are 5 steps you can follow to help you meet your goals more often.

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How to Turn Video Content into Conversions

Convince & Convert

That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. Conducting business is a constant game of meeting popular demand. At the end of the day, conversions occur when you put the right content in front of the right eyes. For the sake of conversions, it’s good practice to get straight to the point. The first electronic television was introduced to the world 90 years ago.

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Google’s BERT Update: Embracing Customer-Centric Conversational Marketing

agora pulse

Finally, both BERT and Google Hummingbird manifested one obvious trend: the move to conversational marketing. So Google’s moves aim at understanding and interpreting these “conversations” are helpful.

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Monday Roundup: Meeting Google’s Mobile-Friendly Standards

Waxing UnLyrical

10 Tweaks That Instantly Increase Mobile Conversion Rates. Why: “The click behavior and checkout expectations of mobile shoppers differs significantly from desktop shoppers,” explains Rocco Baldassarre as he shares “10 changes that should instantly increase mobile conversion rates” in this still relevant post for Entrepreneur. Monday Roundup: Meeting Google’s Mobile-Friendly Standards is a post from: Shonali Burke Consulting, Inc.

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Delurk and Meet Other Readers

Ari Herzog

Pretend we are meeting at a book signing or a cocktail party and you’re introducing yourself for the first time. Start a conversation with each other. I want to introduce you to my other readers. I also want to introduce them to you. But you have to take the first step. You have to find the willpower to scroll below and write a comment. Introduce yourself. This is the 6th annual delurking pledge on my blog. The rules are simple: 1.

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How to Turn Video Content into Conversions

Convince & Convert

That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. Conducting business is a constant game of meeting popular demand. At the end of the day, conversions occur when you put the right content in front of the right eyes. For the sake of conversions, it’s good practice to get straight to the point. The first electronic television was introduced to the world 90 years ago.

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7 Things Every Discovery Meeting Template Must Have [Free Template Inside]

Oktopost

Discovery meetings are your best chance to show leads the value you can offer. A successful discovery meeting is a crucial part of your B2B sales funnel, so it’s critical to come in with a clear plan to make a first impression. What is a discovery meeting?

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#measurePR Recap (March 2016): Meet the Measurement Mavens

Waxing UnLyrical

Conversions & engagement r good options #measurepr. Twitter Facebook Google+ LinkedIn #measurePR Recap (March 2016): Meet the Measurement Mavens. From Women’s History Month to International Women’s Day, March is all about women. Amirite ladies? This month’s #measurePR’s edition was no exception.

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Is Social Conversation a Myth?

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth? He writes: There is not much conversation going on at all. That’s not a conversation. Twitter doesn’t really bring out a conversation.

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Conversational marketing: What it means for your social media strategy

Sprout Social

There’s a universal truth behind the rise of conversational marketing: People miss talking to other people. Some 70% of people agree they expect conversational experiences from brands. To provide the best customer experience possible, invest in conversational marketing.

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The 13 Components Of Stimulating Conversation

Firebelly

Conversations opens doors online and in social spaces. I prefer a more direct contact sport – conversation. Conversations can come in different shapes, sizes and varietals. Not every conversation is like an award-winning wine. Some are purely functional in nature, while others meet our needs for belonging, professional engagement and even actualization. Value should be a part of the conversation. Stories make conversation better.

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Meet Delena Silverfox on Facebook

Ari Herzog

With a parenting blog and complementary Twitter account to converse on writing and parenting tips , it is her Facebook page that she seeks to improve and enhance. Maybe you’d like to meet her there? -- Thanks for reading Meet Delena Silverfox on Facebook , the latest article from my blog on the social web. Delena Silverfox empowers women to join her in raising their children through natural parenting.

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Your Meetings Suck

Twist Image

Meetings suck. Many of us grapple to lift our heads up from the haze that is a non-stop, full-day press of phone calls, emails and meetings. Meetings after meetings. Meeting to set-up more meetings. Meetings where the outcome is that more meetings will be required to resolve an issue. Meetings are taking over our businesses and keeping us from actually getting the work done. The Modern Meeting limits the number of attendees.

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What is Conversational Commerce and Why Does it Matter for Brands?

Hootsuite

Without conversational commerce , this happens online all the time. Learn how to take your customer service digital with conversational commerce. Delight your customers and improve conversion rates. What is conversational commerce? Why is conversational commerce important?

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The Best Way to Write About Your Brand to Boost Conversions

Convince & Convert

However, to substantially boost conversions, content developers must understand the benefits of what they are selling in a very detailed way—in fact, talking about benefits vaguely, or in a way that doesn’t connect with the audience, could be worse than not talking about benefits at all. Corporate Benefits: Product/service helps meet corporate goals such as greater workplace sustainability, etc. Bring Sales and Customer Service Personnel to Discovery Meetings.

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Social Networking Meets Game Consoles

Firebelly

» November 24, 2009 Social Networking Meets Game Consoles There used to be a time where you could play video games for video games and use the computer for computer related things. Digitalia | Indianapolis Social Media Marketing « Courtney Love gets sued over tweets | Main | Cyber Monday Is Here!

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Meet Team Sprout: Shweta, Senior Software Engineer

Sprout Social

This requires a lot of back and forth conversation as well as two screens so seated desks are typically the preference among myself and my colleagues for this type of work. This post Meet Team Sprout: Shweta, Senior Software Engineer originally appeared on Sprout Social. Sitting down with Shweta, you quickly realize that one of her of most impressive qualities is her unique ability to balance highly technical knowledge with thoughtful communication.

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7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Social Media 7 Best Social Media Practices To Boost Your Conversions. Luckily, there are several social media best practices that will help you increase your conversion rate on social media channels. It's a lot easier to craft social media marketing best practices for conversion when you start at the beginning. This will put you a long way to meeting your desired social media conversion rates. Consider "Soft Conversion" Content.

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Brands Can Have Real Conversations

Twist Image

Are there any real conversations happening out there? Now, it''s 2014, and if you look at some of the research and data, what we''re finding is that brands (and consumers) aren''t having that much conversation online. Yes, there is a lot of quick responses to customer service issues, and tons of new and interesting memes and viral videos being pushed out, but a true conversation? It''s hard to have a conversation if the main goal is to get people to buy from you.

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Conversational commerce 101: What you need to know

Sprout Social

Is your business prepared for the era of conversational commerce? Modern customers expect conversations and meaningful interactions with brands. What is conversational commerce, anyway? Examples of conversational commerce. Why is conversational commerce so important?

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Why social media teams will be at the center of conversational commerce

Sprout Social

What started out as a conversation between a six-year-old girl and the family’s Amazon Echo Dot turned into an order for a dollhouse and four pounds of sugar cookies. What is conversational commerce? This* is conversational commerce done right from @wearekinfield. ??

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Social Media & Mental Health: A Conversation with Alyssa Petersel of MyWellbeing

Likeable

The conversation about social media and mental health is one that has been gaining traction for years now. It was after these powerful one-on-one conversations that she realized she wanted to train as a therapist upon her return to the States.

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How We Hold an Engaging All Hands Meeting as a Remote Team

Buffer Social

Many companies have a regular All Hands meeting. At Buffer, the All Hands meeting is a key element of our communication and culture. At Buffer, we refuse to accept that our monthly All Hands meetings have to be typical. for us when it comes to the All Hands meeting.

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Hospitality & Tourism Students Meet Social Media

Bare Feet Studios

I hope you will join our conversation on Twitter and Instagram. Let’s show the young peeps how to have a lively and diverse conversation! This Friday I am speaking to about 150 Maui high school students who are in the hospitality and tourism track. My friend Pomai Weigert , of Ali?i i Kula Lavender , is determined to get social media best practices embedded in our Maui tourism community as early as possible!

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#351: Pivot Your Messaging: The Ultimate Checklist for Troubleshooting When Conversions Are Down

Amy Porterfield

But here’s the good news… a launch that didn’t meet your expectations only means that you have an opportunity to learn and improve before you launch again. […]. I launched and heard crickets… now what? My sweet friend, I’ve been there too. And you wanna know the truth?

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How We Used Employee Advocacy to Increase Conversions by 266% in 90 Days

Oktopost

Here’s how we used employee advocacy to grow our own social conversions by 266% in just 90 days. Clicks and Conversions from Employee Advocacy. Relevant content helped our advocates start real conversations and begin developing their personal brands.

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Tired of All-Hands Meetings? Try an INTERNAL Unconference

Social Media Strategery

Development Social Media Tired of All-Hands Meetings? Development , Social Media On July 9th, 2009, my Strategic Communications team here at Booz Allen held an unconference as an alternative to the traditional All-Hands meeting. We also created topic-specific wiki pages and blogs and each session was to have a blogger and note-taker who would help continue the conversation after the actual event. Home About Me Speaking Legal-ese My Team Gov 2.0

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Meet Wally: Oceanic Robot Operated by Internet

Ari Herzog

I imagine once things progress over there and collaboration moves to Twitter, @neptunecanada will see more conversation, too. Pretty cool, huh? -- Thank you for reading Meet Wally: Oceanic Robot Operated by Internet at AriWriter. Related posts: Meet the Goverati: The Clownfish of Government. This is cool… Wally crawls off the coast of Vancouver, 850 meters deep. Every body of water has a benthic zone , its lowest layer.

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Meet me at the drive-in: How COVID-19 reinvigorated—and reimagined—an American pastime

Sprout Social

Using Sprout’s Social Listening platform , we looked at recent conversations about the drive-in trend to understand what kinds of creative events businesses are hosting, what people are saying about them and what sentiment looks like for this renewed pastime.

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Fetching Friday – Resources Mashup & Kitten Meets Hedgehog

Kikolani

How to Optimize Responsive Design for Conversions – As responsive design becomes more and more intertwined with best web design practices, shoppers will become more comfortable shopping on a variety of devices, and companies will get used to catering to customers through a variety of channels dedicated to those devices. Kitten Meets Hedgehog. Kitten Meets Hedgehog.

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4 Ways E-commerce Can Drive Conversions From Green Initiatives

Buzz Marketing for Technology

Many marketers may not realize that catering specifically to this type of consumer can actually increase conversion rates, while maintaining your image as a green-friendly organization. When green visitors hit your homepage, they should be able to immediate route themselves to a section that meets their eco-friendly requirements. By watching the results on conversions and bookings, you’ll be able to nail down who your green travelers are, and what they are looking for most.

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Meet Team Sprout: Bess, Corporate Account Executive

Sprout Social

Having an open mind when you approach a conversation with all the people that we speak with is definitely key. This post Meet Team Sprout: Bess, Corporate Account Executive originally appeared on Sprout Social. As a member of Team Sprout for almost half of our lifetime, Bess Blumer has seen the company and product through countless changes.

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Using Social Media for Good: Meet the Entreprenuer Changing the World One Story at a Time – Branden Harvey [SSM040]

Buffer Social

Meet the Instagrammer Who’s On a Mission to Change the World – Mashable. With the PetSmart project it was way more than just photographing puppies and kittens – I loved having those conversations with the children and communicating what a beautiful experience it was to be there. Negativity. It’s human nature. At least that’s what research shows!

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Listen To This Before Your Next Meeting

Twist Image

Several weeks ago, I published a Blog post titled, Your Meetings Suck. The Blog post was based on a conversation I had with Al Pittampalli. Pittampalli is the author of Read This Before Our Next Meeting (published by Seth Godin 's The Domino Project powered by Amazon ). It's a great book that looks at one of the biggest problem facing the corporate world on a daily (and hourly) basis: death by meeting. Enjoy the conversation. read this before our next meeting.

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5 Social Media Marketing Tactics That’ll Improve Your Conversion Rate

Rebekah Radice

5 Social Media Marketing Tactics That’ll Improve Your Conversion Rates. Next, make sure to incorporate your answer into every piece of content, including your online conversations. Talk about things that matter most to your audience while creating intrigue and awareness through conversation. Your follow up may come in the form of a phone call, tweet, email, face-to-face meeting, or any appropriate way of communication.

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Future of Brand Experiences: Join #GetRealChat Conversation Live From #AdobeSummit March 23

Pam Moore

The topic of conversation is “The future of brand experience.” You can’t put just one finger on it and you can’t create the customer journey in one meeting, week, month or year. Join the Conversation. Join the conversation, “ Future of Brand Experience ” on Wednesday, March 23rd, 3-4 pt / 4-5 mt / 5-6 mt, 6-7 et on Twitter. Join Conversation: Live Twitter Chat .

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How Marketers Can Drive More Conversions with Inspiration Galleries

Pixlee

These Inspiration galleries, tuned to certain looks or products, drive customers to a curated buying experience, doubling conversion rates for browsing customers and leading to at least a 6% increase in order size across the board. With UGC, Morphe can select images for its inspiration galleries which meet their community standards, best show their products in action and promote the diversity of their customers.

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Digital PR Content – Campaign or Conversation?

The Proactive Report

The first one is operating with the old campaign mindset, rather than focusing on generating conversations. This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. If anyone understands why content should be aiming at creating ongoing conversations, it’s PR folk. Great content must be meet the needs of your audience.

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Best Electric Bike Conversion Kits

SocialFish

However, do you need to buy a new one while you can convert your current bike using a conversion kit? The best part about using an electric bike conversion kit is that you will spend just a quarter of the amount you would have paid for a brand new e-bike. Before looking at our top picks, here is a brief look at some of the essential factors you should consider when in the market for an electric bike conversion kit: Motor ratings – Motor ratings determine the strength of your kit.

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