Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

NOVEMBER 19, 2020

When we kicked off the new decade, people embraced resolutions to travel, exercise and more, just as they do every year. When looking at conversations that included mentions of mental health, self-care and stress in the context of outdoor activities, we found that 66% of messages showed positive sentiment.

Travel 121

Travel Sports Exercises Sentiment 121

Sprout Social

MARCH 8, 2021

Coined by marketer David Meerman Scott, newsjacking is when anyone offers valuable input on breaking news right as it gains widespread attention from the media and the public. When executed well, a brand that jumps on trending topics can reap the benefits of extensive press coverage and a boost in social media engagement.

Content 130

Content Trends How To Exercises 130

Laurel Papworth

JULY 2, 2013

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Sydney Social Media Course . 29 to 31 July – Sydney 3 Day Social Media course.

Course 102

Course Social Media Press Release Class 102

Oktopost

FEBRUARY 21, 2022

Employee advocacy, how your employees express themselves about your brand on social media, is a hot topic for many that want to cement their employer branding, increase positive brand sentiment, and boost their social selling efforts. The State of B2B Social Media Marketing Report ). LinkedIn ). Eldelman ).

Statistics 75

Statistics B2B LinkedIn Social Networking 75

Sprout Social

NOVEMBER 2, 2023

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Creating the map is a great internal exercise.

Examples 103

Examples Template Templates How To 103

Laurel Papworth

NOVEMBER 3, 2014

Shares Hiya, I’m running my last 3 Day social media intensive for this year, in December. A very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on.

Social Media 69

Social Media Press Release Class Course 69

Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Social Media Workshop Outline. Nine Steps of a Social Media Strategy.

Class 85

Class Training Social Media Case Study 85

Talkwalker SM

APRIL 26, 2016

This post originally appeared on the Crosby Marketing Blog and was written by Social Media and Content Director, Lindsey Goebel. But a closer look reveals these issues are in fact related, part of a larger conversation about the topic of organ donation. How social listening connects the hearts of organ donors.

UGC 60

UGC Sentiment Exercises Issues 60

Laurel Papworth

JUNE 7, 2016

Are you looking for an intensive social media course for advanced or professionals? On Wednesday 3rd August 2016 to Friday 5th August 2016 I am teaching a social media intensive in Sydney. This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours).

Course 40

Course Training Social Media Press Release 40

Buffer Social

JULY 20, 2022

Specifically, Ambar had used a fitness app that, along with providing users with exercises and workouts, also included a communal aspect where girls could connect and support each other. But no matter what the conversation revolves around, Ugne said members are always kind and helpful to one another. It is a friendly, safe space.

Small Business 67

Small Business Influencer Exercises Meeting 67

Webbiquity SMM

FEBRUARY 4, 2013

As noted in the introduction, “Every contemporary marketing book is dedicated to the topic of social media, whether it be Facebook, return on investment, content, or customer relations. This proliferation of literature acknowledges the changes social media brings to marketing. Think of marketing as the hub.

Review 186

Review Marketing Metrics Meeting 186

Webbiquity SMM

SEPTEMBER 16, 2013

The post contends that counting Twitter followers is “a completely pointless exercise…Up to half of all Twitter accounts are inactive, while many are just spambots. Social Mentions. Here are the five metrics and why each is indeed not “worthless.” ” Twitter Followers. Search Engine Visibility.

Metrics 195

Metrics Marketing Class ROI 195

Laurel Papworth

FEBRUARY 18, 2016

Shares Social Media has trained artificial intelligence and now Big Data is taking over. They are focussing on the DATA behind social media. I’ve been giving some keynote presentations and one day workshop in the last year on Big Data and Social Media, and this is a summary of the marketing part of those workbooks.

Data 40

Data Social Media Insurance Training 40

Hootsuite

MARCH 28, 2022

The social media app features millions of new videos uploaded every day , and with each piece of content comes a new opportunity for users to react, chime in, go off, build connections, crack jokes, or just get weird. Ready to join the conversation? You’re not alone. They aren’t just an afterthought. You go, girl!

Buy 92

Buy Comments Privacy Video 92

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation.

Analytics 83

Analytics Social Media HootSuite Metrics 83

Oktopost

APRIL 10, 2023

Once upon a time – although maybe not very long ago – social media represented a budding complement to the well-formed marketing strategy. It’s been less than twenty years, but the world of social media has gone through countless revolutions since then. While social media is undoubtedly a popular place to be, with some 4.2

Social Media 62

Social Media Publishing Social Media Management Platform 62

Bill Hartzer

NOVEMBER 2, 2021

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

Telecommunications 218

Telecommunications Wireless Software Applications 218

Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. But social media usage is on the rise, with 76% of consumers reporting they used social media more in the last year and 63% purchased on it.

Retail 98

Retail Social Media UGC How To 98

Hootsuite

JULY 17, 2023

Knowing what people are saying about you isn’t just a vanity exercise — this is critical information that can impact your business. Which is why online reputation monitoring tools are an essential component of any social media manager’s software setup. 1 Social Media Tool Create. Go on, listen in! Don’t be shy! #1

Reputation 71

Reputation Tools HootSuite Sentiment 71

ProBlogger

OCTOBER 6, 2022

Don’t get confused between a stall in revenue to that of visitors and engagement, as changes to earnings might not be linked to the true health and sentiment towards your blog. Pick some at random and have a conversation with them. Create fans as well as readers. Earn a reputation . Understand your readers.

Products 40

Products eBook Reputation Blogger 40

Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. The biggest PR lesson here – because what is this campaign, if not an exercise in trying to raise awareness? Makes sense to me. Mark as read Approve comment Thanks, Mary!

Class 233

Class Campaign Klout Influencer 233

ProBlogger

OCTOBER 6, 2022

Don’t get confused between a stall in revenue to that of visitors and engagement, as changes to earnings might not be linked to the true health and sentiment towards your blog. Pick some at random and have a conversation with them. Create fans as well as readers. Earn a reputation . Understand your readers.

Products 26

Products eBook Reputation Blogger 26

Bare Feet Studios

AUGUST 5, 2010

Clive Thompson in Wired.com captures the sentiment perfectly: Consider: If I suddenly decide I want to dial you up, I have no way of knowing whether you’re busy, and you have no idea why I’m calling… Plus, voice calls are emotionally high-bandwidth, which is why it’s so weirdly exhausting to be interrupted by one.

Upcoming 101

Upcoming Project Instant Messaging Sentiment 101

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Hootsuite

JANUARY 27, 2022

Social media marketers and individual users and creators have spent years scrambling for solutions to Instagram’s lack of linkability. From directing users to “ link in bio ” to complicated IGTV hacks , figuring out how to incorporate URLs into Instagram content has been an exercise in creativity. It’s been a long time coming.

Engagement 102

Engagement Instagram URL HootSuite 102

Keyhole.co

JANUARY 19, 2024

Why you should be riding the wave TikTok is the fastest-growing social media platform ever, reaching a billion users in just three years. Celebrities, bloggers, and social media personalities often use their platforms to advocate for environmental conservation and share tips on how to live a more sustainable lifestyle.

Trends 59

Trends Hashtag Fashion Energy 59

ProBlogger

MARCH 31, 2014

Don’t get confused between a stall in revenue to that of visitors and engagement, as changes to earnings might not be linked to the true health and sentiment towards your blog. Pick some at random and have a conversation with them. Create fans as well as readers. Earn a reputation . Understand your readers.

Products 52

Products eBook Reputation Blogger 52

agora pulse

DECEMBER 13, 2017

More comments means that people are interacting with your content, giving you a chance to start a conversation with them while simultaneously building valuable social proof. These types of posts are often those that are emotional, sentimental, or somehow provocative. “This or That” Styled Questions.

Comments 164

Comments Instagram How To Hashtag 164

Convince & Convert

AUGUST 3, 2010

I have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. It's a sci-fi thriller in the making, no doubt. link] Veftengsl Great post!

Social Media 167

Social Media Facebook Marketing Consultant 167

Laurel Papworth

SEPTEMBER 18, 2014

Easy to track a conversation on a topic, conference or emotion by #DoctorWho, #TEDx #Love if you can click on the word. Jump In on One-off #hashtag threaded conversations (one time, temporary community). Some companies try to get people to use a #hashtag as a brand awareness exercises. I'm an expert. I'm an expert.

Hashtag 111

Hashtag Tips Meme Folksonomy 111

Oktopost

MAY 8, 2023

On that note, here’s how to use social media for SaaS – including everything you need to know about utilizing a strong social media marketing platform to build authority and market share through your channels. Just as trust signals fuel trust, social posting fuels authority (and, in turn, trust as well).

Industry 69

Industry Social Media Brands B2B 69

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. How Social Media Affects Content Relevance in Search : Why is social media so important? Breadcrumbs, navigation, and related pages are a great way to start. Use forums.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Convince & Convert

AUGUST 3, 2010

I have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. It's a sci-fi thriller in the making, no doubt. link] Veftengsl Great post!

Facebook 167

Facebook Consultant Social Media Sites 167

Hootsuite

AUGUST 14, 2023

Check out our webinar on the DOs and DONTs of ChatgGPT for social media. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Design three calls-to-action that can be used to increase conversions for an e-commerce store. New to ChatGPT?

Products 92

Products Real Estate Tourism Fashion 92

Hootsuite

SEPTEMBER 2, 2020

Take the time to be social! Manage your brand’s Instagram followers by entering into conversations with your followers and creating a sense of togetherness. There’s a conversation between the brand and the followers, meaning it’s a chance to show your business’s personality. Respond quickly to questions and comments.

Instagram 143

Instagram How To HootSuite Geotagging 143