Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study.

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Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. Building a New Kind of Cruise Community. Guest Post by J.D. Lasica.

Content Marketing: Without Community, It’s Only Half the Equation

Waxing UnLyrical

You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. Twitter Facebook Google+ LinkedIn Content Marketing: Without Community, It’s Only Half the Equation.

Google Rolls Out New Mobile Friendly Tag

Bill Hartzer

Google has started displaying new mobile friendly tag in the search results to show which sites are mobile-friendly and which sites are not. If you’re on a mobile device, you’ll see the “mobile friendly tag”, as shown above. Google Search Engines

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How to Name Your Private Online Community

SocialFish

The name of your association’s private online community may not seem that important in the grand scheme of your community strategy, but it can send a subtle but strong signal about your community and can really affect your community’s engagement.

Association Social Media: American Society of Civil Engineers

SocialFish

——————— Welcome to Elizabeth Bookhultz, Social Media Specialist, American Society of Civil Engineers! On the other hand, Twitter is where we find a lot of academics and engineering firms.

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Every time I tell someone I’m a Community Manager , I get a varied response. Really, many people trying to describe Online Community Managers, end up sounding like this: Others may know what Community Manager is, but don’t know exactly how much it entails.

themarketingblog@wordpress on Mobile

The Marketing Blog

16 am themarketingblog@wordpress on Mobile Jump to Comments There was a time when mobile version of a website used to be a rarity. The trend appears to have changed now and today’s development-teams have to consider the compatibility of their website/blog with mobile phones. The process of creating a mobile version of your site/blog is pretty easy and takes less than 2 minutes – thanks to a company called MoFuse.

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Social Media Community Manager's Management

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tuesday, September 7, 2010 Social Media Community Managers Management Monitoring Social Media can be overwhelming. Hi Folks, do you work as an Online Community Manager?

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations.

Building the Bambu Mobile App in React Native

Sprout Social

Early solutions tried to bring web resources to mobile, but never had the experience users expected. This often led to a lack of a strong community, and much like before, these solutions lost momentum. Then in 2015, Facebook released a variant of its popular React library on mobile called React Native. On top of all this, React Native is open source, allowing for it to grow and maintain a strong community of developers. Sprout Engineering

Why CMOs Should Stop Being Addicted to Pay-per-Click Ads

Buzz Marketing for Technology

Now there is a great deal more available in terms of competitive products from other search engines like Bing. Why would you spend a lot of money, resources and staff hours on mobile ads if the online or mobile experience itself frustrates, irks and turns away customers?

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. 54% of consumers say that “smaller communities have greater influence on a topic than larger ones.” Facebook = mobile. Half of all mobile web traffic in the U.K.

Email and Mobile - what blasts better?

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Friday, April 3, 2009 Email and Mobile - what blasts better? The recent understanding goes that email blasts are obsolete - when you compare this with mobile SMS. Naturally mobile is more on the move. BUT how much can you feed into the mobile? And then does email really work inspite of it rating above than mobile on certain parameters.

5 Easy Ways to Organically Increase Your App Downloads and Lift Rankings

SocMed Sean

Thanks to Robert for sharing his insights on the topic of mobile apps and how to drive their adoption! Mobile is the new normal, and businesses are striving to follow this direction so as not to lose the race of winning customers. This expectation holds true for mobile apps, as well.

4 Ways To Tap Into Local Markets

Harp Interactive

Coordinates on the page boost your visibility and enhance usefulness as people are able to copy them directly into their GPS devices and get them on mobile phones via Apps. Meta Data on websites with geotargeted keywords to attract search engine traffic based on local search queries.

How To Swim like a SocialFish.

SocialFish

American Society of Civil Engineers. Content Strategy Featured From the Trenches Implementation Mobile Open Community Risk and Social Media Social CRM and ROI Social Learning SocialFish News

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Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity SMM

Make it interesting: Mobile gaming. The mobile game app is the perfect example of an idea that is just as educational as it is entertaining. Share your expertise: Online communities and forums. Share your expertise through product communities and discussion forums.

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The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity SMM

I love the analytics and insights I can capture about my communities, client communities and their competitors. I love the simplicity by which the engagement within Twitter communities is tracked.” — ArCompany.

Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media literally is the means by which your business can relate to, exist in and influence human communities. The exponential growth of smartphones and other mobile devices is real. More people are using mobile devices to view Web pages.

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[Exclusive] 5 factors driving the launch strategy of associationsnow.com

SocialFish

We wanted a mobile-friendly experience out the gate. Whether you view the site on a desktop, tablet, or mobile device, the layout will adapt to the screen size and offer an optimized experience. Have you implemented a mobile strategy for your association magazine or blog (or both?).

Social Networking Stats: Instagram Reaches 80 Million Users, #RLTM Scoreboard

The Realtime Report

via Search Engine Land. Mobile photo-sharing app Instagram now has over 80 million users, according to Instagram’s blog. Social Media Statistics #RLTM scoreboard Instagram mobile photo-sharing photo-sharing app social networking statistics

Google Hummingbird Algorithm

Bill Hartzer

However, they do mention the knowledge graph and some other changes, like how Google shows up on mobile. It’s not necessarily about our websites or links or other search engine ranking factors. For the SEO community, I don’t expect much of an impact at this point.

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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. David Erickson shares a presentation from Performics detailing “the cumulative and powerful effect of combining search engine advertising and search engine optimization.”

4 Marketing Lessons From the Creator Movement

Convince & Convert

We can certainly learn a lot about the type of content that is created, interacting with a community, and monetizing attention. For me, it ultimately comes down to these four principles: Authenticity, Earned Trust, Network Economics, and Community First.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? Almost one-third of all Facebook posts are created from mobile devices. •

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

User Friendly SEO : These are the tactics that search engine optimizers should use to optimize for search engines and user experience. Your strategies must employ content creation, community management, local/maps optimization, among others. Community Management.

Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

If you move that into personal attacks – continually identifying e.g. pointing the finger and naming a person – you will find that you create a negative community with negative comments and a negative tone. The reasons why have to do with community practice… 1.

Why Can’t We Define Public Relations?

SocialFish

Some of us even integrate what might be considered more traditional marketing: Email, database development, search engine optimization, trade shows, search engine marketing, inbound marketing, cultivate and convert leads, gamification, and mobile technology. [LONG POST ALERT!].

When Was the Last Time Your Intranet Empowered Anyone?

Social Media Strategery

Community Blog. When was the last time: Image courtesy of Flickr user Search Engine People Blog Someone spent their own money to purchase promotional items to help build awareness and get more people to participate? Home About Me Speaking Legal-ese My Team Gov 2.0

Attack of the Consumer! The Many Ways Consumers Can Put You Out of Business Online

Techipedia: Tamar Weinberg

Had I not had personal connections at both companies, it’s unlikely I would ever have gotten the company back into the listings.Comparison shopping engines (CSEs) also use customer ratings to reward good performers and push bad performers out of the results.

How to Utilize Social to Manage Customer Expectations

Convince & Convert

It’s not just that everyone is using Google’s powerful search engine. Social Pros Podcast brand communities community management content marketing public relations social media Social Media Marketing social media operations social media strategy Social Pros

Where The Consumers Are

Twist Image

" At bare minimum, a website, some search engine marketing and rudimentary email marketing can take a brand very far. Now, with mobile and touch coming on strong, connectivity and technology is becoming core to our daily lives - much in the same way as water, electricity and heating. Since when was a business not about being a true value to the community that it serves? community. mobile. search engine marketing.

Social Media requires good SEO Management

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Thursday, July 1, 2010 Social Media requires good SEO Management Social Media needs SEO [Search Engine Optimization] Management. This enhances the search engine's credibility.

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How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories

Firebelly

How easy is it make your blog or website mobile friendly? Wordpress Plugins to Make Your Blog Mobile Friendly By Rohit Due to the advances in mobile technology, now a days almost all the mobile phones are equipped with Internet surfing capabilities.

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

Building Social Bookmarking Networks 101 by Search Engine Journal. A collection of short summaries and links to a huge list of posts about Twitter, Facebook, YouTube, mobile marketing and business development. Where To Find Social Media Power Users by Search Engine Land. You need help from the power users in that community.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

I asked several social media consultants, bloggers, marketers, search engine optimizers, and social media addicts about what they considered to be essential skills and characteristics of the most efficient and results-driven social media consultants.

The 7 Deadly Sins Of Digital Marketing In 2014

Twist Image

A lack of mobile. Screens are everywhere, they are connected and they are highly mobile. The consumer does not care that a mobile experience may be a costly investment. When brands talk about the true omni-channel, they fail to realize just how poorly they''re performing in a mobile world, where the vast majority of users are connecting through smartphones and tablets. A mobile site that simply is a lesser version of a website is not the right solution. mobile.

How To Add Custom URL to Google Plus G+

Laurel Papworth

Given that Google has changed search engine optimisation (SEO) to include SMO (social media optimisation) and then allocated the greatest amount of points to Google Plus, you need to be on it. Q: Can I claim my Google Plus custom URL from my mobile device?

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Social Media and back-links

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Links guide the search engine towards your main page / blog / site. The reason being that too many links cause the search engine to start looking at spam information.