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Establishing and protecting your brand’s reputation online

Sprout Social

Now you have to maintain the momentum and manage your brand reputation. In this piece, we’re digging into why managing your brand reputation on social matters along with tools to help you measure your reputation performance. Why is brand reputation important? Supporting your community. ♬ original sound – ?️atagonia

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How to Create a Brand Community: A Step-by-Step Process

Social Media Strategies Summit

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

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Weekly Roundup: Reputation

Waxing UnLyrical

Before you engage in a debate over the apostrophe or lack thereof , one thing is for certain: reputation is key to presidential-type success whether at the national or corporate level. So this week’s roundup features seven posts from around the web that focus on building a great reputation online and beyond.

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A Lesson in Reputation Management From Richard III

Waxing UnLyrical

And while Ricardians are trying—and will continue to try—to undertake a rather large reputation management project, you can bet that that will take a long time… if it even works. The digital age has given us an incredible opportunity to shape our own reputations. Image: Huntington Theatre Company via Flickr, CC 2.0.

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Mastering Social Media ROI: Steps to Empower Your Team

Convince & Convert

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. What do you want to achieve overall on social media for the brand and what values and mission will help the social team stand out and stay top of mind both internally and to your community?

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Moving to DC: Essential Checklist for a Smooth Transition

The Realtime Report

invites new residents with its rich history and dynamic community. This step helps you get a real feel for the area, ensuring you make an informed decision. Start by listing all potential expenses, including moving company fees, packing supplies, and travel costs. Washington, D.C., involves weighing several factors.

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How to Grow Your B2B Facebook Community

Waxing UnLyrical

As a result, businesses continue to desperately find new ways to reach their fans and build their online reputation on this leading social media platform. But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Image: goiabarea via Flickr, CC 2.0.

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