ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. There have also been doctors that have used social networking tools, like Twitter, during surgery. GetSatisfaction provides a way for companies to do that.

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Waxing UnLyrical

SEPTEMBER 13, 2013

Image: SalFalko via Flickr, CC 2.0. Depending on your client or company, you’ll want to look for gatekeepers who have a similar focus or interest so that their readers will find an interest in your content as well. Use tools like Twellow and Followerwonk to find relevant gatekeepers. Find Gatekeepers with Similar Interests

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Blogger Strategy Technorati Community building 263

Laurel Papworth

APRIL 8, 2010

If you want a really obvious example – even if Twitter shuts down, Facebook removes my account, and Foursquare/Flickr/YouTube and so on disown me, people can still find me on this blog. Fanpage vs community vs brand vs groups. The new Fan page is Community page. Community Pages. Rules change all the time.

Communities 111

Communities Facebook Widget Web 2.0 111

Dave Fleet

JULY 26, 2010

Online Communications Policy. Community Guidelines. Should Your Company Have a Social Media Policy? Shift Communications. Policy Tool for Social Media. Online Social Media Principles. Daimler AG. Social Media Guidelines. Blog Policy. Corporate Blogging Policy. Fellowship Church. Blogging Policy. General Motors.

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Policies Resources Liveworld Social Media 419

Waxing UnLyrical

JUNE 21, 2013

Image: TheNextWeb via Flickr, CC 2.0. They are; in fact, it’s one of the favorite tools in journalist toolboxes , therefore it’s one of the favorite tools in the toolboxes of PR pros. A lot of companies still only share their own content on Twitter. Where Twitter for PR usually begins… and ends.

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Twitter How To HootSuite Curation 246

Laurel Papworth

SEPTEMBER 13, 2011

The diagrams I used are on Flickr. The key points I covered: we can use social media internally to distribute (broadcast) our own training material, or we can use community tools to create the material right through to peer to peer training. Training departments and social media. View more presentations from Laurel Papworth.

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Training Social Media Yammer Company 75

Waxing UnLyrical

JULY 3, 2013

Image: UOregon Conference Services via Flickr, CC 2.o. And you tell them about how you like to eat ice cream and jog and take care of your dog, and you manage a company that sells lawnmowers. Like this: Image: Nisa yeh via Flickr, CC 2.0. Tech companies start calling themselves “idea incubators.” Sound ridiculous?

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Marketing Wikimedia Startup Public Domain 250

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Build community platforms around real communities of shared interest. Check out Twitter as a way to show a company’s personality.

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Social Media Press Release Marketing Widget 232

Harp Interactive

FEBRUARY 23, 2010

Whether you are a business with brick and mortar stores or a company without borders, you should be tapping into the growing number of local audiences seeking products and services in their own locality. Flickr and Panoramio geotag and display these images in a mapping context. Google has added geotagging to Blogger. Your turn to act.

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Geotagging GPS Foursquare Marketing 324

Waxing UnLyrical

JANUARY 24, 2013

Image: The IBM Curiosity Shop via Flickr, CC 2.0. Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. Stunts are a standard tool in the public relations arsenal, but with the help of social media analytics, we’re starting to see brands take them a step further.

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Waxing UnLyrical

NOVEMBER 4, 2011

A while back, I was involved in a discussion among my PR student community about the balance between social media and public relations. Here are three communication fundamentals that resonate no matter what tools and strategies we evolve with. Writing concisely is an art and will make anyone a linchpin to his or her company.

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Press Release Flickr Template Templates 188

Ari Herzog

AUGUST 22, 2013

I spent four wonderful years self-employed as a digital marketing trainer, consultant, and community manager. I managed online footprints for nonprofits and a Fortune Global 500 company. I lost interest in tech trends and the latest tools. I am saying goodbye to the digital life and hello to community affairs.

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Meeting Marketing Avatar Flickr 168

Waxing UnLyrical

APRIL 29, 2013

As I said in my post, With the advent of social media and digital platforms, I’ve seen far too many practitioners—and, frankly, companies too, some of them quite large ones—get extremely excited over the SNTs (shiny new toys). Image: Christopher Neugebauer via Flickr, CC 2.0. But we have more ways to conduct research than ever before.

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Press Release Research Consultant Flickr 206

Waxing UnLyrical

MARCH 30, 2015

Why: “Companies should look for the ‘sweet spot,’ where an image or issue generates enough heat to elicit interest but stops short of raising qualms.” Why: “Using social media and Internet tools to amass a huge user base can create as many problems as it solves,” says Maura Lafferty in this WUL goodie.

Marketing 100

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Akamai Marketing

APRIL 4, 2011

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all. What do you have to offer?

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Social Media Marketing

AUGUST 29, 2010

There are a number of great resources that are either low-cost or free: Flickr The grand-daddy of all image sites. Flickr is a very powerful community with millions of photos at your disposal. A note about using Flickr photos: if you plan to embed a Flickr photo in your site, there are guidelines that you need to follow.

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Remix Flickr Creative Commons Guidelines 165

Waxing UnLyrical

JUNE 22, 2015

Why: What happens when a company focuses on producing quality content… without anything in it for itself? ” How do you make your content “wow” your community? Navy via Flickr, CC 2.0. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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The Marketing Blog

JUNE 11, 2008

18 am Services & Tools for Bloggers Jump to Comments Ever since the philosophy of blogging has become popular a lot has happened in the blogosphere planet. Windows Live Writer Image via Wikipedia If you look at the other side desktop-blogging tools like Windows Live Writer are not far behind. Services & Tools for Bloggers [.]

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The Social Media Hat

APRIL 13, 2017

I was quite surprised then when, 6 months later, she recommended me to take the role of Chief Marketing Officer for SiteSell, a company that has been helping solopreneurs like her to start online businesses since 1997. I met with the CEO and Founder, Ken Evoy, as well as the then-President of the company. Image Credit: Flickr.

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Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. In order to tap the potential of this fabulous marketing tool, you’ll want to first determine if social media can meet your goals and objectives. It introduces your brand Is your company new?

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Social Media Strategy StumbleUpon Digg 269

Waxing UnLyrical

MARCH 23, 2015

Image: Jamie McCaffrey via Flickr, CC 2.0. Why: “But cleaning house right now may not only be good for your abode—it could also prove beneficial to your career,” says Stephanie Taylor Christensen in this Fast Company post that offers some “tips for top career to-dos to tackle in the spring.”

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Webbiquity SMM

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). But “use” and “success” are two different things.

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Vocus Alltop Message Boards Klout 184

The Marketing Blog

MARCH 24, 2008

06 am Cool Apps & Tools Jump to Comments Few freeware apps which make life better SnagIt Screen Capture Utility – While Microsoft Windows does offer a Prt Sc (Print Screen) key it is fairly complicated and painful to capture the screens with the ‘Prt Sc’ key.

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Convince & Convert

OCTOBER 19, 2010

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. They create pockets of communities where like-minded people share information and seek advice. .&# Locations of communities online & offline. So why bother?

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Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

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Research Social Media Marketing Retail 265

The Marketing Blog

DECEMBER 24, 2009

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 trends and the variety of issues companies face during adoption. A tool is much easier to adopt than a strategy. Enterprise 2.0

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SocMed Sean

NOVEMBER 7, 2011

Photo by Andres Rueda on Flickr, licensed under Creative Commons For those of you who don’t know what CRM stands for, it’s Customer Relationship Management and it’s a term often used by software vendors like SalesForce.com to describe their products. Social CRM. Does adding Twitter to your CRM process make it more social?

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Social CRM Radian6 Software Creative Commons 275

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Why social media?

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Social Media Case Study MySpace Yahoo 172

Proactive Report

JANUARY 24, 2011

Perhaps the question should be, are we providing what our customers and community want in social media, so that they will do business with us? 1 in 4 people are less inclined to buy online from a site that uses no social media tools. Having a customer review facility tops the UK consumer’s wish-list of social media tools.

Social Media 104

Social Media Flickr Collaboration Review 104

Direct Marketing Observations

JULY 6, 2010

Which one is going to have the largest impact on your company? The reasons could be limited resources, limited time, money or whatever-but you just don’t go and jam a generic social solution into every company just because they want one. Let’s short list 11 high level social media solutions and tools right now.

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Social Media Wiki Social Bookmarking Flickr 143

Social Media Marketing

JULY 18, 2013

Social business is the concept of taking social principles and tools to help achieve business results more efficiently. Be vigilant, community managers. Commentary Good companies are storytellers; great companies are story doers. Image credit: h.koppdelaney (Flickr).

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success.

Social Media 190

Social Media Paid Search Reputation SMS 190

Waxing UnLyrical

MAY 13, 2011

Image: Jimee, Jackie, Tom & Asha via Flickr, CC 2.0. I’ll wait for you to stop laughing at the obvious irony of Facebook criticizing another company’s user privacy policy. Matt LaCasse is in the business of strategic communications.

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Privacy Flickr Policies Google 237

Waxing UnLyrical

MAY 1, 2013

Image: Alexandria LaNier via Flickr, CC 2.0. I shared some of my own systems and tools with her (some of which I’ve shared here, like Streak ) and said, “If I can do it, you can.” So, while my company isn’t a huge piece of business for her, it’s something. Scratch that. Based in the Washington, D.C.,

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Consultant Course Issues Flickr 236

Social Media Marketing

APRIL 28, 2011

AVOS plans to continue the service that users have come to know and love and by working with the community, make the site even easier and more fun to save, share and discover the web's "tastiest" content. Please use our export tool. Image credit: Pink Sherbet Photography (Flickr). Yes, that's the plan.

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