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Social Media Marketing During COVID-19: March 30 Update

Ignite Social Media

Please see prior posts: Social Media Marketing in the Midst of COVID-19 (Mar 16); and Social Media Marketing During COVID-19: March 23 Update. On the other hand, truly benevolent giveaways (Crocs is giving away 10,000 pairs of shoes per day to health care workers, including free shipping) will go over well.

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HIPAA and Social Media: 5 Tips to Stay Compliant

Hootsuite

They clarify what types of information are protected: Health information: “Relates to the past, present, or future physical or mental health or condition of an individual; the provision of health care to an individual; or the past, present, or future payment for the provision of health care to an individual.”

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17 Tweetchats for Social Media, Marketing and PR folks

Direct Marketing Observations

I thought I might condense it a bit and focus not only on Tweetchats that I was familiar with, but also those that would benefit the Social Media, Marketing and PR folks out there, and which also had solid participation as well. If I have left any out, please drop me a line and include it in the comments section. 10) #pr20chat PR 2.0

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How COVID-19 has changed social media engagement

Sprout Social

A few industries increased their sent message volume during this time, especially health care and media and entertainment, both of which have become top of mind as people seek out reliable updates for news on the pandemic, and in the case of entertainment, look for everything from distraction to inspiration during social distancing.

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Study: Facebook Fan Pages are Great Marketing Tool for Businesses

Bill Hartzer

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice University’s Jones Graduate School of Business. Subscribe to the comments for this post?

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Creating Great-Performing Social Media Content - Tips for Share-Friendly Posts

The Social Media Hat

If you've been social media marketing for a while, you know that, usually, those posts get lower engagement than straight visual posts. A lot of websites enable users to "like" on Facebook or "tweet"on Twitter right on the page, but enabling comments does a lot more. On the positive side, they: Display comment threads.

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Super Bowl LV Social Media Trends

Ignite Social Media

mileycyrus will be at Super Bowl LV to perform at the first-ever #TikTokTailgate – the NFL’s pregame event for the 7,500 vaccinated health care heroes who have been invited to attend #SBLV Join the tailgate FEB 7 at 2:30 PM ET on @tiktok_us & @CBS ! pic.twitter.com/oMkQnnwBEM — NFL (@NFL) January 24, 2021.

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