Mindjumpers

NOVEMBER 30, 2011

Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space.

Data 239

Data Social Media CSR Nielsen 239

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

Buffer Social

MAY 8, 2019

And now, Ugly Drinks is creating a new, healthier future for the $392 billion soft drinks industry, challenging giants like The Coca-Cola Company, PepsiCo and Red Bull head on. So, how has Ugly grown from a startup idea to challenging billion dollar brands? Build a unique brand. But Ugly isn’t a plucky underdog.

Industry 74

Industry Meme Survey Authentication 74

Sherrilynne Starkie

AUGUST 29, 2018

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. Facebook is introducing a cool new feature, 3D posts, and some big brands are already using it. Podcasting continues upward trend.

Content 170

Content Nielsen Marketing Badge 170

Sprout Social

NOVEMBER 2, 2023

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. What is customer journey mapping?

Examples 96

Examples Template Templates How To 96

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Hootsuite

OCTOBER 15, 2020

But social media marketers can practice it, too. Several social platforms have made recent accessibility updates. Social media accessibility isn’t technically required under Web Content and Accessibility Guideline’s 2.1 Inclusive social media marketing is just good social media marketing.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Mindjumpers

AUGUST 5, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Is Social Media Just A Buzzword? In this case, Energi Nord is a professional business that wants to do some good in the world (there is enough companies out there not doing anything) and at the same time add those values their brand.

CSR 249

CSR Meeting Social Media Energy 249

Social Media Marketing

MARCH 27, 2013

A roundup of relevant links affecting our industry. Industry Coca-Cola mentioned an internal study they conducted that indicated that online buzz didn't do much to boost sales. We've mentioned social TV before - and that its future lies with Twitter, not Facebook. These are those links.

Social Media 164

Social Media Mobile Nielsen Press Release 164

Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Sprout Social

APRIL 13, 2017

Although some marketers have questioned the value of influencer marketing , it has become one of the most effective marketing tactics for many successful brands. in media value for every $1 they spent on paid media. One of the biggest challenges brands face with influencer marketing is calculating how much they should pay.

Influencer 93

Influencer Social Media Nielsen Collaboration 93

Ignite Social Media

MAY 9, 2017

In many cases, these platforms have dedicated companies to measure performance like Nielsen for TV and BPA Worldwide for print. Social; however, is an entirely different story, and you’re probably measuring content performance incorrectly. In fact, this methodology is the industry standard way for comparing against competitors.

Nielsen 120

Nielsen Content Comparison CPM 120

Pam Moore

MAY 9, 2017

The truth is traditional marketing and media are not working like they use to. Although brands invested hundreds, thousands and even millions of dollars on growing their community on Facebook, it's now a pay to play world. Media is becoming more complex. Social media and Influencer Marketing Launch Strategies (episode 35).

Nielsen 165

Nielsen How To Influencer Overview 165

Convince & Convert

APRIL 2, 2014

A recent study from inPowered and Nielsen entitled The Role of Content in the Consumer Decision Making Process presented some intriguing findings about the differential effectiveness of Branded Content, User Reviews, and Expert Content. Social Media Research z(Deprecated) Social Media Research'

Nielsen 162

Nielsen Content Sample Samples 162

Mindjumpers

NOVEMBER 16, 2012

In addition, 21 experts and influencers within the fields of content marketing, search engine optimization and social marketing are sharing their thoughts and advices in the new report. Looking from a broader perspective in your industry, be the first to identify the existing content gaps and let your brand bridge them.

Report 216

Report Content Marketing Nielsen 216

Sprout Social

DECEMBER 29, 2022

You built your brand into one that consumers love and trust. Now you have to maintain the momentum and manage your brand reputation. Building and maintaining your brand in a crowded market is no easy feat. According to Nielsen Media, as of 2022 there are over half a million brands globally. You did it.

Reputation 87

Reputation Sentiment Loyalty Nielsen 87

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics.

Advertising 112

Advertising Social Media List Statistics 112

Convince & Convert

AUGUST 7, 2011

Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. Visibility of Social Media Metrics Drives Behavior. I see five. they are of course correct. Guess what?

Social Media 165

Social Media Quantcast Metrics Comparison 165

The Realtime Report

APRIL 10, 2019

The study to be published in the April edition of the INFORMS journal Marketing Science is titled “Social TV, Advertising, and Sales: Are Social Shows Good for Advertisers?”. Nielsen in 2014 estimated that 80 percent of U.S. Nielsen in 2014 estimated that 80 percent of U.S.

Study 79

Study Advertising Nielsen Retail 79

Mindjumpers

JULY 14, 2010

Company culture is a great brand During several years, zappos.com has poured money and energy into building a corporate culture that can back up their mission: to deliver happiness in a box to all clients. So build a great culture and you build a great brand.

Nielsen 223

Nielsen Disqus Social Media Fashion 223

Keyhole.co

AUGUST 10, 2023

But as on every other social media platform, content is king on LinkedIn. It’s kind of like the entire point of social media. It provides a glimpse into your day-to-day activities, work processes, and the people behind your brand. What does all this mean for your brand?

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

But as on every other social media platform, content is king on LinkedIn. It’s kind of like the entire point of social media. It provides a glimpse into your day-to-day activities, work processes, and the people behind your brand. What does all this mean for your brand?

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Socialmedia.biz

FEBRUARY 23, 2019

With 1 billion users worldwide , Instagram’s rapid user-growth since its inception in 2010 has undoubtedly changed the way brands interact with their existing and potential customers. ” 68% of Instagram users like to engage with brands on an everyday basis, resulting in 58x more engagement per follower than Facebook. .

Instagram 105

Instagram Nielsen Collaboration Influencer 105

Buzzlogix

MAY 9, 2017

While large operations have the luxury of being able to dedicate entire teams to their social media marketing campaigns, startups simply do not have that option. First, you must establish why it’s even important to allocate time for social promotion, particularly when you have a million other responsibilities.

Startup 49

Startup Social Media Tips Marketing 49

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? What do we wish to gain?

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? What do we wish to gain?

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

JULY 27, 2010

New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! Lee Library Posted in Best Practise Cases , Marketing & Communication , Social Media Leave a Reply Click here to cancel reply. Using Wordpress Like a Pro » Old Spice Spoof nails it!

Study 220

Study Film Nielsen Disqus 220

Mindjumpers

JULY 16, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Old Spice: Successful Social Media Campaign Evolution of Privacy on Facebook » The Story of The World’s Most Powerful Social Network – Facebook Posted by Jonas Klit Nielsen Jul 16th, 2010 Tweet As written on my blog , the movie about how Facebook got (..)

Social Networking 176

Social Networking Nielsen Film Facebook 176

Mindjumpers

SEPTEMBER 3, 2010

An Interactive YouTube Campaign By Tipp-Ex » Watch out for Danish start-up – bringing you a social work platform Posted by Jonas Klit Nielsen Sep 3rd, 2010 Tweet Social network, working and communication platform, Facebook for business, new CEO, former founder of Zyb – this seems like an interesting mixture right?

Yammer 191

Yammer Nielsen Policies Disqus 191

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.).

List 156

List Twitter Brands Microsoft 156

Mindjumpers

JULY 22, 2010

For a lot of restaurants and other service industries there are interesting business opportunities in OliveWoo when the service gets a large enough critical mass. Being recommended as a great dating venue can mean business.

Foursquare 176

Foursquare Nielsen Applications Disqus 176

Pixlee

OCTOBER 18, 2016

Brands are quickly catching on to the value of influencer marketing. In particular, social influencers on networks like Instagram have significant value as 74% of consumers turn to social media networks for advice before making a major purchase. Nielsen reports that 92% of people trust recommendations from individuals.

Influencer 42

Influencer Brands Nielsen ROI 42

Mindjumpers

JULY 24, 2015

Back in February, our CEO Jonas Klit Nielsen , shared his thoughts in a guest post on Findgood’s Blog. We work with social media and have done so since 2008, which means that for many of our clients, we have entered unknown territory together. Similar Posts: Branded Content: 6 Things To Remember before Publishing.

Nielsen 100

Nielsen Collaboration Compete Meeting 100

Rebekah Radice

NOVEMBER 24, 2017

Monitoring is simply tracking your brand mentions. Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. Become a good social listener and you’ll generate valuable leads, create content your audience loves, and improve the overall customer experience.

Hashtag 138

Hashtag Influencer Trends Industry 138

Mindjumpers

JULY 30, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. We know that people talk to others about products, brands and services. Word-of-mouth has always existed, long before online media did. But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes.

Marketing 251

Marketing Nielsen Forums Groups 251