The Realtime Report

DECEMBER 28, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. The results are from an 8thBridge survey of 1,819 U.S.

Social Networking 180

Social Networking Products Posterous Tumblr 180

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Why should brands carry out review analysis? Let’s take a closer look.

Review 128

Review Brands How To Analysis 128

agora pulse

JULY 12, 2019

Some brands still believe the common misperception that social media is a zero-sum game regarding platforms: If audiences are embracing one platform, then it must mean that they are rejecting another. . That misconception comes in part from how social is covered. hours each day with digital media, compared with 3.5

Social Networking 99

Social Networking Compete Social Media Management Overview 99

The Realtime Report

JULY 13, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 901 million monthly active users. via Facebook. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Marketers Buy Facebook Ads For Awareness, Not Fans.

Social Networking 164

Social Networking Buy Tumblr Foursquare 164

Mindjumpers

SEPTEMBER 17, 2012

The findings are based on a survey, conducted among 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions.

Survey 225

Survey Report Social Media ROI 225

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

Strategy 131

Strategy Brands Hubspot Survey 131

Sprout Social

JANUARY 29, 2024

According to a Sprout Social Q4 2023 Pulse Survey, short-form videos are what people want to see most on social, so it’s no surprise that platforms like TikTok and Instagram have seen such fast and steady growth. Our Pulse Survey data also reveals 42% of people expect to use more social networks in 2024.

Social Media 113

Social Media Strategy Exercises Retail 113

Visually SM

JANUARY 10, 2021

People who say good things about your brand can influence others to become loyal consumers. It is essential to invest in building brand advocates to get new supporters. However, customer loyalty is stronger when someone supports a brand without incentives. In this article, you will see: What is a brand advocate?

Company 130

Company Brands UGC Reputation 130

Harp Interactive

OCTOBER 6, 2010

If you have a Facebook Page for your business, you should strongly consider running a social, interactive promotion on your Page. And, companies that run contests or sweepstakes have twice as many fans on their sponsored social network pages as those who don’t. increase your fan base on your company Facebook page.

Types 317

Types Facebook Notification Survey 317

The Realtime Report

APRIL 4, 2014

A recent poll reveals how much trust Americans place in Facebook, as compared to Google, the National Security Agency (NSA) and the Internal Revenue Service (IRS). Facebook 5%. Apparently, Americans don’t feel their personal information is very safe with Facebook. Facebook 26%. Do you trust Facebook?

Facebook 185

Facebook Privacy Statistics Survey 185

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. The rapid spread of new smartphones and tablets is driving exponential growth in the number of social media users. This has opened up new possibilities for brands looking to harness the power of social media advertising.

B2B 217

B2B Brands LinkedIn Influencer 217

Socialized

FEBRUARY 12, 2021

Companies and brands create video content wherever you look, distribute it on its blogs and social media. Your brand will accomplish your marketing goals by well-optimized images. Throughout this article, we discuss why the brand has to be on YouTube. Reason To Be On YouTube as a Brand. Exposure the Brand.

YouTube 100

YouTube Brands Hubspot Overview 100

Ignite Social Media

SEPTEMBER 16, 2021

Lisa Braziel and I were still writing “ Social Media is a Cocktail Party ” and brands were just starting to wonder if, and how, they should engage with consumers on social media. Enter the Social Technographics Ladder. Social Technographics Today . Why Do People Use Facebook? .

Survey 148

Survey MySpace Microsoft Social Media 148

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. What Are Facebook Ads?

B2B 118

B2B Facebook How To Campaign 118

Ignite Social Media

FEBRUARY 18, 2019

In the lush landscape of social networking sites, advertisers are left asking themselves which platform will reach their target audience while generating desired business results. Despite recent issues, Facebook advertising usage remains steady among digital buyers. adults, according to Pew Research Center. incremental ROAs.

Advertising 121

Advertising Facebook CPM Committee 121

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. follow companies and brands they’re thinking of purchasing from.

Retail 104

Retail Social Media Brands Tips 104

Webbiquity SMM

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? How your social media marketing budget stacks up to your peers and competitors? The Top Social Networks for B2B Marketing. What the biggest missed opportunity is for B2B marketers?

B2B 225

B2B Social Media Marketing Influencer 225

SocMed Sean

JANUARY 21, 2019

Three Ideas For Implementing Social Media Knowledge Management Inside Your Organization Build An Internal Social Network Create an internal knowledge base that employees can refer to that helps them learn about your products and serves while also sharing their experience and knowledge.

ROI 269

ROI Social Media CSR Knowledge Base 269

Sprout Social

MAY 19, 2021

Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways. As social continues to evolve, the ways audiences engage with brands will grow alongside it.

Engagement 136

Engagement Brands Review Influencer 136

Social Media Strategies Summit

SEPTEMBER 22, 2023

And when one in three consumers prefers to contact brands via spoocial platforms, it’s clear that social media should play a key role in your customer care strategy. Or, if you’re trying to improve the public perception of your brand, you could use a tool like Brandwatch or Sprout Social to monitor customer sentiment over time.

Strategy 130

Strategy FAQ Guidelines Policies 130

Buffer Social

MAY 12, 2016

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse.

Social Networking 75

Social Networking MySpace Study Instagram 75

Social Media Strategies Summit

FEBRUARY 27, 2020

In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. This trend toward growth and diversity means that no one social platform or channel can be ignored. Source: PEW Surveys conducted 2012-2019.

Trends 182

Trends Social Media Instagram Platform 182

Direct Marketing Observations

FEBRUARY 25, 2011

We’ve all been wondering either on the behalf of the company’s we work for, or the clients we serve, or for ourselves- How can we leverage Facebook to actually make money? Recently, Social commerce platform ChompOn , threw down the gauntlet by publishing some data on how much a Facebook share and tweet is worth.

Facebook 178

Facebook Social Networking Widget Advertising 178

Convince & Convert

AUGUST 3, 2012

Facebook, Twitter (or other similar properties), blogs, user forums, reviews, [and/or] company websites? I asked Steve to elaborate on why the impact of social media on research and purchase behavior is such an important data point to include in The Social Habit. Jay is the founder of [link] and host of the Social Pros podcast.

Brands 114

Brands Twitter Facebook Research 114

SocMed Sean

MAY 30, 2018

Thanks to James for sharing his insights on the topic of social media recruitment and tips on how to find the right employees using social networks! This presence isn’t strictly limited to branding and consumer-targeted pages, however. By now, we’ve all heard of Social Media. Separate Departments.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

The Marketing Blog

MARCH 2, 2010

02 am Facebook vs Twitter (A Comparison) Jump to Comments With over 40,000 tweets per minute and new-user registration growth rate of 1500%, you would expect Twitter to give a close fight to the social networking giant Facebook. In that poll there were 5000 + votes with the community voting in favor of Facebook.

Comparison 222

Comparison Twitter Web 2.0 Facebook 222

Socialized

FEBRUARY 10, 2021

How to decide an appropriate persona of the customer and myself for using Social Media? Before you link to your audiences in social networks, you need to consider and identify them. You must remember where you allocate your time on social media. What are the Goals for Using Social Media? So read and find out.

Questions 130

Questions Social Media Social Networking Metrics 130

Likeable

OCTOBER 19, 2021

In recent years, organic social tactics have gotten a bad rap—and with organic campaigns on Facebook having an average reach of just 5.5 However, even though brands continue to increase their paid social budgets, it is possible to be successful organically on social. Recommend the brand to a friend (68%).

Organization 103

Organization How To Discount Influencer 103

Ignite Social Media

JULY 10, 2019

Groups will be the New Facebook. Facebook is hoping that its emphasis on Groups will re-engage users. According to data from eMarketer, average time spent and overall engagement on Facebook is expected to continue to decline. With the move towards private messaging, Facebook is refocusing their platform on Groups.

Trends 128

Trends Social Media Groups Groups 128

The Realtime Report

OCTOBER 23, 2012

Pinterest beats out Facebook as a destination for shopping inspiration, tracking and product discovery, according to a new study by Bizrate Insights. And within these categories, the gap between the two social networks is quite large. Which site has a greater percentage of users engaging with brands?

Buy 194

Buy Retail Survey Social Networking 194

Hootsuite

JUNE 28, 2023

Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

HootSuite 120

HootSuite URL Analytics Forums 120

Sherrilynne Starkie

JANUARY 30, 2016

People have a lot of trouble discerning between online native advertising and editorial content, according to a recent survey by Contently, the content marketing software company. The online survey included 509 adult men and women over 18 and was implemented by Research Now, a global consumer panel provider.

Survey 150

Survey Advertising Study Software 150

The Realtime Report

SEPTEMBER 4, 2012

Data from a recently-released Altimeter report , “Guarding the Social Gates: The Imperative for Social Media Risk Management,” makes it clear that many companies still don’t understand either the benefits — or the risks — that social media can bring to their brand or organization.

Reputation 175

Reputation Company Social Media Policies 175

Sprout Social

OCTOBER 26, 2023

YouTube came in second at 70% and Facebook in third at 45%. Interestingly enough, TikTok was excluded from this survey, though we do know that TikTok influencer marketing is also a big deal. billion in 2023 Brands are expected to spend $30.81 Brands are expected to spend $7.14 It hit $15.2 billion by 2025.

Statistics 128

Statistics Influencer Strategy Marketing 128

Mindjumpers

DECEMBER 11, 2012

As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. A survey done in 2012 by McKinsey, showed that 95 percent of those living in Tier 1, Tier 2, and Tier 3 cities are registered on a social media site and proves at the same time to be the most active users. Web-based social networks.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

Ari Herzog

DECEMBER 22, 2011

A recent survey indicates a mere 24% of Facebook likes come from genuine customers who like the brand. “Since not all Facebook fans are loyal customers, this gives marketers an opportunity to leverage the social network to encourage purchases and loyalty among their fans,” the eMarketer article explains. .

Facebook 114

Facebook Loyalty Survey Social Networking 114