Convince & Convert

JULY 14, 2021

Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”. But how to create an effective Instagram marketing strategy?

Instagram 217

Instagram Strategy Marketing Upcoming 217

Ignite Social Media

AUGUST 17, 2020

Brands are likely to pay more for advertising as we head into the holiday season and the U.S. With Twitter banning political ads and Google restricting them, a large share of digital political ad dollars will go to Facebook (source: eMarketer, January 2020). What is the Facebook Learning Phase? presidential election.

Cost 205

Cost Facebook Upcoming How To 205

Social Media Strategies Summit

OCTOBER 30, 2019

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. Source: Pew Research.

Brands 108

Brands Facebook Journal Issues 108

Social Media Strategies Summit

MARCH 6, 2024

This is a massive issue for many brands. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” The simplest way to measure the size of your audience is to use Facebook Ads Manager. Sound familiar?

Social Media 215

Social Media How To Survey Analytics 215

Ignite Social Media

SEPTEMBER 4, 2019

With initial 2020 marketing planning discussions in motion, it’s important to look at industry trends that may impact your social media marketing strategies and tactics. This will allow the system to maximize its ad inventory to meet the demands of marketers, which may reduce costs in the short-term.

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Trends Facebook CPM CPC 146

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. 1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. TAKEAWAY: Be a resource.

B2B 150

B2B Social Media Brands Hubspot 150

Mindjumpers

AUGUST 7, 2013

So the question is – does this popular app hold any possibilities for brands to explore? Besides sending coupons, there are other ways you could use Snapchat for business; you could send sneak peaks of your product or an upcoming event. Similar Posts: How to Make a Great Contest on Facebook. What do you think?

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Brands Discount Upcoming Eventful 264

Ignite Social Media

AUGUST 26, 2019

There are new opportunities within Facebook Groups for brands; however, Groups aren’t a fit for every brand. The post Join Us for Our “Facebook Groups for Brands” Webinar appeared first on Ignite Social Media Agency. We look forward to speaking with you then!

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Groups Groups Brands Facebook 74

Sprout Social

OCTOBER 16, 2023

Even the most well-known legacy brands need to adapt to attract audiences over the years. A strategy that made a brand successful years ago may be obsolete in the future, that’s why building brand awareness remains critical for established and upcoming businesses alike.

Brands 115

Brands How To Authentication Collaboration 115

Sherrilynne Starkie

FEBRUARY 14, 2019

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. Facebook Merges Instagram Direct with Page Inbox, Allows Page Access to Groups. Live video was a game changer for Facebook.

Facebook 150

Facebook YouTube iPhone LinkedIn 150

Sprout Social

AUGUST 14, 2018

Facebook Stories is just one of the latest ways to delight your customers with visual content. Facebook brought Stories to the market after the format achieved phenomenal success on Snapchat. Facebook supports 2.23 Just 14 months after launching, Facebook had 150 million active users per day for Stories.

Brands 91

Brands Facebook Upcoming Real Estate 91

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. Social Media Marketing Tactics to Increase Event Attendance . While 58% of marketers use social media to promote before, during, and after the event. Read more here.

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Eventful Social Media Marketing Influencer 161

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Should you focus on photos? What about forums?

Types 145

Types Social Media Microblogging Overview 145

Buffer Social

AUGUST 3, 2022

Any company can sell its customers a product or service, but a great brand offers its followers something even better – a sense of community and belonging. After all, a major goal for all businesses is customer retention, that is, having loyal customers who repurchase from your brand time and time again.

Small Business 92

Small Business Groups Groups Examples 92

Jon Loomer

APRIL 13, 2020

Today, I want to take a closer look at how I schedule and conduct a Facebook Live interview session using BeLive (not an affiliate link). There are two primary ways I conduct a Facebook Live session: 1. I don’t do the solo, talking head with my phone Facebook Live. I’ll select Facebook. Webinar-style and 2.

Facebook 214

Facebook Widget Upcoming URL 214

Jon Loomer

JULY 29, 2019

There have been plenty of conversations recently related to the topic of ad creative and how it’s THE most critical differentiator for Facebook/Instagram account performance. We’ll be covering these questions and much more in our upcoming course: Ad Creative Mastery. Join our upcoming course!]. Just look under “tagged.”.

UGC 167

UGC Facebook CPA Upcoming 167

Buffer Social

FEBRUARY 21, 2023

I decided to take the same approach to marketing Diversability: If people wouldn’t hand me a microphone, I’d become my own hype person instead. We created our own press From the start, I was intent on public relations being a part of our marketing strategy. We knew we were onto something.

Brands 82

Brands Marketing Hosting Eventful 82

Hootsuite

MAY 19, 2022

“Like us on Facebook” has become such a common phrase that it’s hard to imagine the platform any other way. If the Facebook Like was a person, it would have been bar or bat mitzvahed by now. But we haven’t always wondered how to get more likes on Facebook. Then in 2009, Facebook added an identical feature to its platform.

Tips 141

Tips HootSuite Facebook How To 141

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics.

Statistics 142

Statistics Social Media Video Marketing 142

Ignite Social Media

OCTOBER 5, 2016

Facebook Live, one of the most exciting, engaging social media tools available, is captivating both people and brands alike. From live makeup tutorials to live product reveals to live movie premieres , the potential for this Facebook tool is nearly limitless. Announce Your Upcoming Live Stream. Plan Ahead.

Tips 166

Tips Facebook Upcoming Smart Phone 166

Firebelly

MARCH 16, 2010

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Firebelly Marketings Upcoming Speaking Engagements : Comments Verify your Comment Previewing your Comment Posted by: | This is only a preview.

Upcoming 100

Upcoming Engagement Marketing Paid Search 100

Jon Loomer

APRIL 24, 2019

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. How can events benefit your marketing? Facebook Analytics. SIGN UP HERE. ].

Eventful 167

Eventful Facebook Analytics Aggregator 167

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

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Team Hubspot Marketing SMS 110

Firebelly

NOVEMBER 17, 2010

Below are Firebelly’s upcoming speaking engagements. Marketing Your Consulting Practice Using Social Media. Social Media & Brand Management. Indiana University Communications and Marketing Conference. Top 10 Tips For Facebook Marketing. We hope you can join us! December 8, 2010. Amelia Island, FL.

Upcoming 100

Upcoming Engagement Conference Consultant 100

Jon Loomer

AUGUST 9, 2017

Facebook provides a constant stream of updates for advertisers looking to target their ideal customer. The latest addition to the tool box: Facebook Event Custom Audiences. Facebook Events have been around for years. You’ve been able to create an Event from the Facebook publisher since 2009. It never seems to stop.

Eventful 149

Eventful Facebook Upcoming Advertising 149

Likeable

AUGUST 27, 2018

Here’s what four hotel brands are doing right—and what your brand can learn from them. The Facebook feed of Four Seasons is largely repurposed content from Instagram. On both networks, the brand shares lots of user-generated content with hashtags like #ExperienceFS and #WakeUpWithFS (breakfast in bed, anyone?).

Hotels 64

Hotels Brands Facebook Travel 64

Social Media Strategies Summit

FEBRUARY 1, 2024

And even if you manage to figure that out, you’re still fighting for attention with other brands in your niche. But it’s one of the most effective tools for identifying your true competitors — not just the brands you think you’re competing with, but those actively targeting the same audience as you. Do they have a branded hashtag?

Analysis 186

Analysis Social Media How To Hashtag 186

Convince & Convert

NOVEMBER 6, 2017

However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. When I speak with B2B companies about Facebook Live, they claim it’s only something for B2C companies and celebrities. I disagree.

B2B 228

B2B Company Facebook Video 228

Convince & Convert

DECEMBER 5, 2017

For years, we’ve been told that silos between customer service and marketing are just facts of life–something to expect. Social should be your brand’s first responder: available to support your customers whenever they want to reach out. Let’s explore six great benefits businesses reap when service and marketing unify on social.

Social Media 209

Social Media Marketing Team Upcoming 209

Rebekah Radice

JANUARY 18, 2016

Looking to visually market your business on Facebook? While there are countless ways to create differentiation on Facebook, your cover photo is the first thing most fans will see. Designing a customized Facebook cover will help you instantly stand out. Make a Facebook Cover that Markets Your Business.

Facebook 114

Facebook How To Marketing Upcoming 114

Jon Loomer

OCTOBER 9, 2019

Usually, I have the pleasure of writing about new Facebook Advertising features. Facebook has deprecated the feature allowing for the combination of Lead Forms paired with Instant Experiences. Here is Facebook’s update message from the help center: What This Means. Why Did Facebook Make this Change?

Facebook 163

Facebook Advertising Embedding Campaign 163

Ignite Social Media

APRIL 27, 2017

Facebook held their F8 Conference last week which is a live broadcast of all the updates and innovations to their platform. After listening to the announcements and processing what we believe this may mean for marketers like us in the social space, we’ve distilled it into 3 key announcements and implications for brands.

Social Media 108

Social Media Facebook Virtual World Marketing 108

Jon Loomer

JANUARY 13, 2018

You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. Facebook wants you to see more stuff from people. When I wrote my post about this on Friday and shared it to Facebook, guess what happened? However, I do hate when marketers react based on post type to get the most reach.

Feed 165

Feed Feedly News Facebook 165

Sprout Social

JANUARY 3, 2017

Join our Facebook community for weekly notifications or take note on the topics and dates below. Building meaningful relationships with a brand’s online community is dependent on maintaining an organized social media CRM. We’ll pull out our crystal ball and talk social media marketing predictions for 2017.

Upcoming 63

Upcoming Social CRM Tourism Travel 63

Social Media Strategies Summit

SEPTEMBER 22, 2023

And when one in three consumers prefers to contact brands via spoocial platforms, it’s clear that social media should play a key role in your customer care strategy. 1. Or, if you’re trying to improve the public perception of your brand, you could use a tool like Brandwatch or Sprout Social to monitor customer sentiment over time.

Strategy 130

Strategy FAQ Guidelines Policies 130

Socialmedia.biz

OCTOBER 30, 2018

It used to be that marketers, website owners, and bloggers only had to worry about staying compliant with Google’s algorithm and its updates but now it seems that they have to stay in tune with Facebook’s ever-changing algorithms as well. News Feed Algorithm . Improving Content Web Wide . How The New Algorithm Works .

Content 119

Content Facebook Feed Feedly 119

Ignite Social Media

MAY 22, 2019

In this week’s edition of Ignite Your Week, we’re talking about micro-channels and how micro-channels might very well be the brand new channel for generation Z. Essentially what’s happening is generation Zer’s are recreating Facebook groups on Instagram. Brand Implications of Micro-Channels.

Brands 96

Brands Upcoming Groups Groups 96