Should Your Brand Be Using Facebook Groups?

Ignite Social Media

Facebook has been heavily marketing their Groups feature lately and even prioritizing Groups in the news feed, which has led to a lot of questions from brands on whether they should have one (or a few). However, the decision to create a brand Group shouldn’t be taken lightly.

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23 most followed brands on Facebook in 2019

Unmetric

And one metric that surely impresses a viewer is the number of followers a brand owns. Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. Top brands on Facebook.

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23 most followed brands on Facebook in 2019

Unmetric

And one metric that surely impresses a viewer is the number of followers a brand owns. Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. Top brands on Facebook.

Join Us for Our “Facebook Groups for Brands” Webinar

Ignite Social Media

There are new opportunities within Facebook Groups for brands; however, Groups aren’t a fit for every brand. The post Join Us for Our “Facebook Groups for Brands” Webinar appeared first on Ignite Social Media Agency.

Upcoming social media events in DC

SocialFish

Also speaking are Adam Conner, the associate manager for privacy & global public policy at Facebook (can you say hot seat?) Not one, but two events that I’d love to attend are just around the corner– The Social Graph Clinic DC , and What’s Next DC.

Firebelly's Upcoming Speaking Engagements

Firebelly

Below are Firebelly’s upcoming speaking engagements. Social Media & Brand Management. Top 10 Tips For Facebook Marketing. We hope you can join us! December 8, 2010. 2010 American Society of Consulting Arborists (ASCA) Annual Conference. Amelia Island, FL. Marketing Your Consulting Practice Using Social Media. Duncan Alney. January 13, 2011. 2011 NAHB International Builders’ Show. Orlando, FL. Duncan Alney. January 20, 2011.

3 Facebook Trends to Consider in 2020 Planning

Ignite Social Media

Given Facebook is still a priority channel for many brands, we wanted to share 3 main trends we’re seeing that could have a big impact on social media strategies for next year. Facebook’s Ad Offering is Less Focused on Engagement, More Focused on Conversion.

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Facebook Ad Rejection: Don’t Abbreviate Facebook or Instagram

Jon Loomer

I’m an old guy when it comes to Facebook advertising. As a result, I think I know Facebook’s advertising policies pretty well. I don’t test Facebook’s policies or push the limits. I do all I can to follow the rules and stay on Facebook’s good side.

Firebelly Marketing's Upcoming Speaking Engagements

Firebelly

Is Snapchat for brands?

Mindjumpers

So the question is – does this popular app hold any possibilities for brands to explore? Besides sending coupons, there are other ways you could use Snapchat for business; you could send sneak peaks of your product or an upcoming event. Most of us have heard of Snapchat.

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#SproutChat Calendar: Upcoming Topics for March 2017

Sprout Social

Feel free to ask your own social media marketing questions in our Facebook group. Brands that can employ a combination of social monitoring and listening foster stronger, longterm relationships with their customer which can lead to a number of positive things for a business. Wednesday, March 22: Creating Shareable Content With Special Guest Brand Extract. This post #SproutChat Calendar: Upcoming Topics for March 2017 originally appeared on Sprout Social.

#SproutChat Calendar: Upcoming Topics for January 2017

Sprout Social

Join our Facebook community for weekly notifications or take note on the topics and dates below. Building meaningful relationships with a brand’s online community is dependent on maintaining an organized social media CRM. She has won several state tourism awards for her social media campaigns and will be sharing her best practices for making travel content work for your brand. Cheers to 2017! We’re excited to get this year started with #SproutChat.

How to Tell Your Brand Story on Facebook

Rebekah Radice

So how can you tell your brand story through the power of Facebook? In my latest episode of the Brand Authority Podcast , I share how you can craft a compelling narrative in a clear, compelling, and genuine way. Subscribe to Brand Authority Podcast in iTunes.

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What You Can Learn from 4 Hotel Brands on Facebook

Likeable

Here’s what four hotel brands are doing right—and what your brand can learn from them. The Facebook feed of Four Seasons is largely repurposed content from Instagram. This is a great example of a brand giving structure to influencer or fan-shared content.

#SproutChat Calendar: Upcoming Topics for April 2017

Sprout Social

This April at #SproutChat , we’re talking about everything from measuring success across all social platforms to educating colleagues on personal branding best practices. Many social platforms besides Twitter, Facebook, Snapchat and Instagram have launched. But few have stuck around long enough to boast an active number of users or keep a brand’s attention. Wednesday, April 12: Educating Your Colleagues on Developing a Personal Brand.

#SproutChat Calendar: Upcoming Topics for February 2017

Sprout Social

Feel free to discuss your own social media wins and pain points in our Facebook community. Krista joins our discussion with years of experience and expertise in growing her Las Vegas-based agency and personal brand. So why aren’t more brands embracing video content? This post #SproutChat Calendar: Upcoming Topics for February 2017 originally appeared on Sprout Social. It’s hard to believe that we’re days away from February 2017!

Top Five: Facebook ads are getting smarter

Sherrilynne Starkie

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. Facebook Merges Instagram Direct with Page Inbox, Allows Page Access to Groups.

3 New Social Media Features to Consider for Your Brand

Ignite Social Media

Could this work for my brand? We’re here to tell you that 1) everything will be okay, and 2) these new ways for brands to use social media are here to add value to your pages and your brand, so while they may seem out of reach at first, don’t be too hesitant to embrace them.

Facebook Lead Forms No Longer Available with Instant Experience

Jon Loomer

Usually, I have the pleasure of writing about new Facebook Advertising features. Facebook has deprecated the feature allowing for the combination of Lead Forms paired with Instant Experiences. Here is Facebook’s update message from the help center: What This Means.

The Upcoming Consumer (Looks Nothing Like The Consumer We Knew)

Twist Image

You need look no further than the power of consumer reviews to tell a different brand narrative or e-commerce as an engine that allows consumers to "shop the brand" in a twenty-four hour cycle. While Silicon Valley valuations rip into the multi-billion dollar stratosphere, the only money being made is in taking the mass audience of these platforms and figuring out a way to put a brand message in front of the consumer. What this means for media and brands in 2015.

The Value of Facebook Pixel Events

Jon Loomer

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Facebook Analytics. Facebook Attribution.

Facebook’s Big News Feed Announcement That Benefits Brands

Firebelly

Today Facebook announced several upcoming changes to the News Feed. One announcement stood out to me as something that may be a big benefit to brands – the Following Feed. Could this benefit brand content on Facebook?

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How to Manage Facebook Ad Frequency

Jon Loomer

A high Facebook ad frequency is often the culprit when a campaign stops performing. But what exactly is considered “high” Facebook ad frequency, and what can you do to manage it? Last year, Lucas dug into the question of an “ideal” Facebook ad frequency.

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3 biggest brand blunders on social media

Socialmedia.biz

Whether you’re a close-knit, community-focused, small business or a multinational conglomerate, social media plays an important role in how people perceive, discover and engage with your brand. The post 3 biggest brand blunders on social media appeared first on SocialMedia.biz.

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Top 10 Branded Content Wins of 2018

Likeable

Most of all, we saw brands embrace new and creative ways to stand out online, add value, and engage with consumers. In no particular order, here’s our roundup of top branded content from 2018. Want branded content inspiration in your inbox every week?

How to Tell Your Brand Story on Facebook

Rebekah Radice

So how can you tell your brand story through the power of Facebook? In my latest episode of the Brand Authority Podcast , I share how you can craft a compelling narrative in a clear, compelling, and genuine way. Subscribe to Brand Authority Podcast in iTunes.

4 Steps to Crank Up Your Facebook Ad Creative

Jon Loomer

There have been plenty of conversations recently related to the topic of ad creative and how it’s THE most critical differentiator for Facebook/Instagram account performance. We’ll be covering these questions and much more in our upcoming course: Ad Creative Mastery.

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Turning Facebook Analytics Into Action

Jon Loomer

I'll come right out and say it: Facebook has had a rough few weeks. From the Congressional hearings to the news surrounding Cambridge Analytica, it's been a difficult time for Facebook advertisers. You can find this information via Lifetime Value within Facebook Analytics.

How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? The client is emailing you, asking if their brand should jump on the new social media trend that everyone seems to be talking about. Is this trend right for my brand?

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Instagram vs Facebook: which is best for your brand’s strategy?

Sprout Social

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses.

5 Helpful Tips for Planning Your Next Facebook Live

Ignite Social Media

Facebook Live, one of the most exciting, engaging social media tools available, is captivating both people and brands alike. From live makeup tutorials to live product reveals to live movie premieres , the potential for this Facebook tool is nearly limitless.

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3 New Social Media Ad Formats that Every Brand Should Use

Ignite Social Media

As more media dollars are going to social, platforms such as Facebook and Twitter are constantly rolling out new social media ad formats to meet unique business needs. Here are some proven and upcoming formats that are expected to bring great results for retailers. Facebook Canvas Ads.

Ignite Your Week: Micro-channels are the New Brand Channel for Gen Z

Ignite Social Media

In this week’s edition of Ignite Your Week, we’re talking about micro-channels and how micro-channels might very well be the brand new channel for generation Z. Essentially what’s happening is generation Zer’s are recreating Facebook groups on Instagram.

Optimize Facebook Dynamic Product Ads The Right Way

Jon Loomer

As such, there’s an incredible amount of variance in how Facebook advertisers use Dynamic Ads. Maybe they need more context on your overall brand story. Your brand could be seen as annoying, intrusive, and not conducting any social listening. Upcoming Dynamic Ads Training.

3 Ways Seasonal Brands Stay Active in the Off-Season

Ignite Social Media

For seasonal brands, one of the toughest times of the year is those off-season months when consumers aren’t really looking for the products and services they offer. How does a brand stay top of mind for their fans during these times of the year? Focus on Brand Awareness.

What (and When) to Post on Facebook

agora pulse

It can be tough being a social media manager responsible for maintaining a Facebook page for a business. What Do I Post on Facebook and When? So, with that in mind, let’s look at some content you should post on Facebook and when. Which Facebook post idea will you try next?

3 Benefits of Facebook Analytics

Jon Loomer

There’s one thing you can always count on with Facebook: new features. With the incredible volume of new products and tools released every month, some folks might have missed the launch of Facebook Analytics. However, it’s a MUST LEARN for all Facebook/Instagram marketers big and small.

Facebook Event Custom Audiences: More Targeting Power

Jon Loomer

Facebook provides a constant stream of updates for advertisers looking to target their ideal customer. The latest addition to the tool box: Facebook Event Custom Audiences. Facebook Events have been around for years. About Facebook Event Custom Audiences.

Social Solute: 4 Brands on Social Media to Admire This Year

Ignite Social Media

While we know there is much more to come in the next half of 2016, we want to take a moment to salute brands who are doing a killer job so far on social media. If you’re looking for inspiring brand content on Instagram, look no further than Airbnb.

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Facebook News Feed Update: Now What?

Jon Loomer

You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. Facebook wants you to see more stuff from people. When I wrote my post about this on Friday and shared it to Facebook, guess what happened? Oh, Facebook wants replies?

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