Sherrilynne Starkie

OCTOBER 18, 2012

Branding you: using social media to find a job. Email marketing goes social. PLEASE LIKE MY FACEBOOK PAGE. Crowdsourcing time: Why is everyone suddenly “endorsing” me on LinkedIn? Endorsements acknowledge only that commenter is aware of level of skills or specialist knowledge. Related articles.

LinkedIn 373

LinkedIn Crowdsourcing Skills Notification 373

The Realtime Report

JANUARY 16, 2013

Monopoly is using Facebook and Twitter to get fans excited about a change in the classic board game. From now until February 5th, Monopoly fans can vote on Facebook to save their favorite token (one of the current tokens will be eliminated) and to choose a new one. Which token will you be voting for? Which token will you be voting for?

Campaign 193

Campaign Crowdsourcing Facebook Badge 193

Sprout Social

DECEMBER 5, 2022

Not so long ago, brands and executives were still wondering whether they should be on social media at all. While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. Hundreds of brands created their own feel-good content using the song.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Twist Image

NOVEMBER 1, 2010

More brands should be doing more branded contests. Branded contests never made it to primetime before the Social Web because brands could not defer attention from the main reason to be marketing in the first place: getting people to buy their products. Branded contest aren't small. But things have changed.

Brands 97

Brands Crowdsourcing Content Mobile 97

Twist Image

AUGUST 10, 2012

The Harvard Business Review had a blog post today titled, Marketing Is Dead , written by Bill Lee. This is what the article says: "Traditional marketing - including advertising, public relations, branding and corporate communications - is dead. In short marketing isn't dead. Marketing is everything.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Sprout Social

OCTOBER 23, 2019

Consumers have endless options when it comes to the things they want to buy and yet 90% still report being brand loyal. Brand loyalty will build ambassadors and help you retain customers long term. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing.

Loyalty 88

Loyalty Brands How To Discount 88

The Realtime Report

AUGUST 27, 2012

In some cases, farmers are even beginning to use realtime technologies to connect directly with consumers and create new market efficiencies. NPR reports on Bill Graff , who uses Twitter to find out how his fellow farmers are doing and make decisions about when to take his grain to market.

API 178

API Education Social Media Research 178

Atom Thought

AUGUST 13, 2010

While we all fret about the RoI from social media marketing, there seems to be little concern over how we close loop our social media marketing efforts. It was also integrated with their facebook page, twitter and blog. However brands overlook a couple of factors: 1. How to sustain the excitement and.

Campaign 219

Campaign Social Media Marketing Crowdsourcing 219

Rebekah Radice

JUNE 8, 2017

Running a successful Facebook contest for your business doesn’t happen by luck. But if you do it right, a contest can be a great addition to your marketing strategy. A well thought-out Facebook contest can help you: Increase engagement. If you want to run your best Facebook contest, here’s your guide! Interested?

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Convince & Convert

SEPTEMBER 6, 2013

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Listen Now .

Crowdsourcing 137

Crowdsourcing B2B Social Media Retail 137

Mindjumpers

AUGUST 3, 2012

Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Most people wrongly assume social enterprise networks are simply Facebook for business. How to use Social Media for Employer Branding and Recruitment. Centerstance Inc. Future of Social Media?

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

The Social Media Incubator

NOVEMBER 8, 2012

The Internet research marketing company, comScore, announced their data for the most visited websites and Pinterest attracted approximately 25.3 million visitors while breaking through to join the top 49 in ranks this past September, continuing on in this online social media marketing frenzy. Wow, did we see this one coming?

comScore 132

comScore Crowdsourcing Loyalty Fashion 132

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. Pretty nifty. Samir Balwani.

Tools 277

Tools Tips Marketing Social Media 277

The Realtime Report

NOVEMBER 27, 2012

We recently ran a post covering the Facebook-powered sock insurance program from Betabrand, maker of geek chic such as the Executive Pinstripe Hoodie and the Nauseating Holiday Pants. Asking your customers and fans to hack your brand is about as social as a social business can get. You don’t own your brand: your customers do.

Brands 192

Brands Organization Hosting How To 192

Atom Thought

OCTOBER 10, 2010

Coming back to 21st century- How can brands learn from Ramayana? Brands need to play the social media marketing game very subtly. Brands, by helping people achieve their aspirations, help themselves. CrowdSourcing- The New Social Media Mantra to Sell Better! Facebook Notes- Thoughts. image courtsey: [link].

Social Media 245

Social Media Crowdsourcing Small Business Collaboration 245

Hootsuite

JULY 6, 2022

And, your Instagram eCommerce business can integrate with your Facebook ads and Pages for even more reach. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. A direct line to your consumers allows you to turn followers into brand advocates. It gives you legitimacy.

Instagram 117

Instagram HootSuite UGC Influencer 117

Twist Image

AUGUST 14, 2017

Facebook launched Watch , and many see this as their direct assault on TV and YouTube advertising budgets. This could be Facebook's big video platform. With 2 billion people on the social network, Facebook is soft-launching a "Watch" tab on Facebook in the US to better organize and engage users with video content.

Crowdsourcing 40

Crowdsourcing Facebook Apple Class 40

Twist Image

DECEMBER 31, 2016

Proponents call systems where computers put people to work ' crowdsourcing' or ' urking' or 'the wisdom of the crowds'. Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. crowdsource. digital marketing. digital marketing agency. marketing agency.

Crowdsourcing 55

Crowdsourcing Journal Skills Analytics 55

Rebekah Radice

JULY 5, 2018

Rather than focusing on one-off tactics, you connect strategically align your sales and marketing efforts. And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. That’s where email marketing comes in. Build an Email List.

Products 120

Products Social Media Affiliate marketing How To 120

Likeable

NOVEMBER 13, 2019

The holidays are the biggest shopping event of the year, and that often generates one of two reactions from brands: It’s too cluttered and expensive. Our brand should make a minimal effort and save resources for a different time of year. Create Branded Holiday Lists. Host a Facebook Album of Holiday-Themed Interactive Content.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Hootsuite

AUGUST 2, 2022

There’s no question that a customer experience strategy is key to business success in today’s market. If you’re not an entirely new business, then your brand has already made an impression on your customers. You’ll want to answer where your brand and your competitors stand in the marketplace. And launch!

Template 77

Template Templates Strategy HootSuite 77

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. When used correctly, social media crowdsourcing can be a powerful customer research tool. It can provide you with valuable insights on how to optimize various aspects of your business – from marketing and sales to customer service. What is crowdsourcing?

Crowdsourcing 96

Crowdsourcing Social Media How To Team 96

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. So what was Gap to do?

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Laurel Papworth

NOVEMBER 3, 2022

If you look at branding and marketing, a lot of that is about creating value, possibly where there is nothing intrinsic value to that. So for companies and corporates, when we talk about amortisation of the intangibles, we’re protecting brand assets, brand reputation. We are moving into a manufactured reality.

Real Estate 59

Real Estate Virtual World Crowdsourcing Collaboration 59

Convince & Convert

JULY 7, 2014

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. Bufferapp.com Captora – Automated Marketing Optimization I get excited just thinking about this company. Addvocate makes it happen. That’s Captora. It’s a game-changer for B2B.

Startup 168

Startup Crowdsourcing Badge B2B 168

Rebekah Radice

JULY 5, 2018

Rather than focusing on one-off tactic, you connect the connect the dots between your sales and marketing efforts. And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. That’s where email marketing comes in. Build an Email List.

Products 60

Products Social Media Affiliate marketing How To 60

Direct Marketing Observations

FEBRUARY 9, 2010

Big media brands dominated the Web. Last year, people spent six billion minutes on Facebook , downloaded one billion YouTube videos and logged over 1.4 In just 10 years, our century-old mass-market media model has given way to a new structure dominated by the economics of one. Online advertising was banners and e-mails.

Industry 143

Industry Aggregator Crowdsourcing Wikipedia 143

Bare Feet Studios

OCTOBER 4, 2011

Here is her money quote, for me: Add in the fact that social media relationships have an interesting business-mixed-with-pleasure dynamic, and it can be hard to ascertain who is real and who is just marketing themselves as real. In the age of the personal brand, taking the brand out of the personal can be an uncommon occurrence.

Crowdsourcing 77

Crowdsourcing Energy Case Study Eventful 77

Mindjumpers

SEPTEMBER 11, 2012

They want to have their hand in where a brand goes, what a flavor is for a brand, what direction it goes, they want to have a say” – according to the Chief Marketing Officer of Frito-Lay North America, Anindita Mukherjee. The moment they take part in the contest, it shows in their private Facebook networks.

Crowdsourcing 190

Crowdsourcing Brands Tourism Campaign 190

Atom Thought

DECEMBER 19, 2009

This place could be a local chai shop, a vegetable market, your gym, a café, a cinema hall, restaurant , a hospital and what have you. Marketing and Recommendation Benefits: Many brands are tying up with Foursquare and are offering attractive incentives to ‘Mayors’ in their locality or their shop. Mobile Marketing!

Foursquare 100

Foursquare Twitter iPhone Crowdsourcing 100

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Atom Thought

DECEMBER 31, 2009

Don’t copy- You would hardly notice world class Indian products/brands in the internet space. What is our claim to fame- one more YouTube, one more Facebook, one more Netflix, one more LinkedIn? Related Posts: CrowdSourcing- The New Social Media Mantra to Sell Better! How is Facebook Going to Make it's 1st Billion Dollars?

Google 100

Google Crowdsourcing Foursquare Class 100

Sprout Social

SEPTEMBER 1, 2022

Despite its meteoric rise in popularity, YouTube’s influence has slipped under many marketers’ radar. While 51% of consumers are turning their attention to YouTube in 2022, only 35% of marketers are investing in the platform. For example, many brands conduct Q&As or live streams where questions and feedback drive videos themselves.

YouTube 117

YouTube Brands Communities Video 117

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3. Bravo, Clay. link] jaybaer No question.

RSS 118

RSS Collaboration Social CRM Consultant 118

Laurel Papworth

FEBRUARY 12, 2010

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. Yesterday, Twitterers noted that Darren Rowse , otherwise known as Australia’s most popular media and marketing blogger Problogger, had had his logo ripped off by BeamDotMy. My Plagiarism story.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. JaneNation will package its findings through newsletters, seminars, and other research programs, and also connects brands with female consumers (for a fee, natch).

Social Media 126

Social Media Case Study Strategy Study 126

Buzz Marketing for Technology

JULY 7, 2008

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). I spent a long time in a very large brand. Go join that! Josh: Good point.

Communities 117

Communities Groups Groups Social Media 117