yMarketingMatters

NOVEMBER 9, 2017

Last week I attended Ramon Ray’s SmartHustle Small Business Conference in New York City. There are two different types of Hustle: one that uses people and will eventually get you burned. Convenience and brand matter. I wondered why Ramon had invited Joseph to talk, what context could he add to this conference?

Conference 124

Conference Price Compete SMS 124

Ignite Social Media

MAY 3, 2019

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform. You may have already noticed that your Facebook app looks different.

Strategy 127

Strategy Facebook Groups Groups 127

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. But why is video content so important for brands? Which explains why videos on Instagram generate more engagement than any other content type and Tweets with video see 10 x more engagement.

Video 100

Video Social Media Brands Instagram 100

Socialmedia.biz

MARCH 25, 2021

The feature was so popular that it was eventually adopted by other social networks like Facebook, Instagram, and LinkedIn — making it a key feature in the social marketing world. In a B2B sense, industry awards ceremonies and conferences are great examples of events that have hashtags pop up around them. Types of Hashtags to Use.

Hashtag 78

Hashtag Brands How To Conference 78

Social Media Strategies Summit

SEPTEMBER 22, 2023

And when one in three consumers prefers to contact brands via spoocial platforms, it’s clear that social media should play a key role in your customer care strategy. Or, if you’re trying to improve the public perception of your brand, you could use a tool like Brandwatch or Sprout Social to monitor customer sentiment over time.

Strategy 130

Strategy FAQ Guidelines Policies 130

Almost Savvy

NOVEMBER 23, 2009

While I truly love the energy and content at tech conferences, I’m struck (and, at moments, slightly entertained) by the differences in style and etiquette between the entrepreneurial tech events and those with a? During breaks, everyone leaves their brand-new Macs behind because, “Who’s going to take it?

Conference 249

Conference Microsoft Tweetdeck Lijit 249

Sprout Social

SEPTEMBER 2, 2020

That’s exactly why brands are integrating video into their content strategies and racking up huge viewership in the process. Consider below why Instagram’s video platform is so brand-friendly. Instagram’s video formats are fair game for any brand. What makes Instagram video marketing so compelling?

Instagram 143

Instagram Video Brands Compete 143

Keyhole.co

NOVEMBER 19, 2023

Analyze their social profiles or campaigns on different platforms, paying attention to: Top Posts Types of Content Shared Average Engagement Rate Posting Time and Frequency Follower Growth Post Reach and Impressions Adopt content and posting strategies that consistently generate engagement and correlate with follower growth. billion users.

Template 52

Template Templates Examples Social Media 52

Social Media Strategies Summit

NOVEMBER 14, 2019

These demographics make LinkedIn an enticing and important channel for brands. But given its professional nature, brands need to stay in tune with what their LinkedIn audiences crave. If your brand is considering LinkedIn, your content strategy should be the top priority. 6 USC Activates Brand Advocacy.

Class 100

Class LinkedIn Brands Microsoft 100

Later

JUNE 2, 2021

During Facebook’s annual F8 Refresh conference , WhatsApp’s Head of Business Products, Ajit Varma, shared how the platform is evolving as a customer service and sales tool. . With the WhatsApp for Business API, brands can use WhatsApp as a home for customer service chats, timely notifications, and product recommendations.

API 116

API Notification Conference Report 116

Hootsuite

NOVEMBER 28, 2019

Facebook Live launched in 2016 and since then more than 3.5 Not only that but more than 2 billion people have watched a Facebook Live video. Simple: Facebook Live is a fantastic way to increase social media engagement. Simple: Facebook Live is a fantastic way to increase social media engagement. How to use Facebook Live.

Video 145

Video Facebook Notification API 145

Ignite Social Media

MAY 14, 2018

Facebook has been a trending topic for some not-so-good reasons lately, and many were left wondering if the social media giant had met its downfall. CEO Mark Zuckerberg, however, was there to quell those concerns at F8 – Facebook’s annual developer’s conference. Facebook Focuses on Shared Experiences. Ergo, Watch Party.

Facebook 92

Facebook Groups Groups Sports 92

Pam Moore

FEBRUARY 24, 2018

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Facebook 2018 is all About Engagement. It is true that big changes are coming to Facebook.

Feed 167

Feed Feedly Metrics News 167

Convince & Convert

MAY 17, 2016

Facebook (and its sister network, Instagram) are beginning to dominate how social marketers spend their paid amplification budgets. Our friends at Social Fresh, organizers of the terrific Social Fresh Conference , recently released a comprehensive new report on how professional social media marketers spend their time, and their money.

Research 113

Research Social Media Facebook Instagram 113

Kikolani

OCTOBER 3, 2011

You’re going to be networking with so many people, and you’ll want to connect with them and vice versa after the conference, right? That could include your name, blog URL, email address, Twitter handle, Facebook fan page, Skype handle, etc. Then having a business card to hand out is the best way to go.

Conference 162

Conference Tips Real Estate Meeting 162

Twist Image

JULY 18, 2011

" While Twitter definitely has people like this engaged in the online social network, I've decided to expand the definition (sue me) to nefarious, self-involved types of people on Twitter that, ultimately, make people collectively groan in disappointment. The 6 Types of Twitter Trolls: The "Calling You Out" Troll.

Types 111

Types Twitter Wikipedia Social Graph 111

Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. Instagram vs. Facebook by statistics.

Instagram 100

Instagram Strategy Facebook Social Networking 100

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind. Let’s look at why ephemeral content works for brands, how you can use it to drive results and examples from real brands.

Strategy 114

Strategy Content How To Marketing 114

Social Media Strategies Summit

NOVEMBER 7, 2018

There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. Unfortunately, no one has a crystal ball to see who is going to be the next Facebook, Instagram, or Snapchat. And the decision for a brand to invest in a new social media platform is a big one.

Platform 271

Platform Social Media Influencer Trends 271

Ignite Social Media

OCTOBER 9, 2020

From Hollywood award shows to industry conferences, they’re all virtual in some capacity. By now, it’s likely you’ve sat through a conference or event yourself and have seen an array of ways these can be conducted; some informational and entertaining, some maybe not as exciting. Consider Leveraging an Audio Cue.

Eventful 141

Eventful Social Media How To LinkedIn 141

Ignite Social Media

JUNE 1, 2022

We get it — almost everything is hosted online, from social gatherings, conferences, and events. . And they have the power to expose your brand to an even larger audience, which is a great benchmark in communicating and building excitement on your brand’s virtual event. Learn about carusele. Buffer Hootsuite Hubspot.

Eventful 161

Eventful Social Media Marketing Influencer 161

Likeable

JANUARY 10, 2022

And it’s not just TV-type content that’s making its way out of the smartphone and into the real world—you’ve likely seen tweets or even Snapchat’s AR activations showcased on massive billboards as well. Want to learn more about how your brand can leverage its social content offline? In Brick-and-Mortar Locations.

Social Media 109

Social Media Content How To Hotels 109

Social Media Strategies Summit

JANUARY 23, 2023

From Russel’s perspective, we can boil those methods down into three broad types of government and public sector comms: Political: Very divisive, us-versus-them style messaging. Russel says types #1 and #2 are one-way streets that don’t prioritize your audience. This is all about helping your audience.

Transportation 194

Transportation How To Posterous Team 194

Webbiquity SMM

NOVEMBER 27, 2018

Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. But though 88% of event professionals are active on Facebook, only 60% of planners also use Twitter. Will there be speakers I can really learn from at this conference?

Team 160

Team Marketing B2B Eventful 160

Social Media Strategies Summit

FEBRUARY 27, 2020

In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. Despite this compelling number, brands have been a bit slow to embrace video as a medium. Source: Facebook Groups.

Trends 182

Trends Social Media Instagram Platform 182

Buzz Marketing for Technology

MARCH 4, 2010

I want to roll the clock back a few weeks to the announcement of an initiative by Facebook called – Project Titan. Well first that means that Facebook will issue 400 Million email account – which is no small feat. Second those email accounts will be tied to your Facebook profile Vanity URL in my case PaulDunay@facebook.com.

System 219

System B2B Facebook Marketing 219

Mindjumpers

SEPTEMBER 22, 2011

Tweet Today would be a bad day or a good one for Facebook, we will let the users decide. But, what we know for sure is that we are going to see robust changes in Facebook. Some of them are already visible to us in form of new “News feed” design, tickers, Friend Activity for brand etc. So what does it mean for brands?

Conference 170

Conference News Feed Feedly 170

Twist Image

FEBRUARY 14, 2014

How well do you think brands are doing? Brands are going to have to face the music. People just don''t care or think that much about brands. People just don''t care or think that much about brands. If people loved brands, there would be no need to advertise, right? " Twilight Of The Brands.

Brands 101

Brands Loyalty Advertising Embedding 101

ProBlogger

FEBRUARY 13, 2017

Ways to Use Facebook Live to Grow Your Blog. In today’s lesson, I want to talk about Facebook live video which is a technology that has been around for a while now on Facebook and that I think continues to be something that bloggers could get a lot of value out of. Stay tuned my quick top 7 ways to use Facebook Live!

Types 31

Types Video Facebook Brands 31

Sprout Social

OCTOBER 4, 2021

Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. Earned data quantifies the larger conversations and trends happening across social, in relation to your audience or brand.

Data 122

Data Metrics Sentiment Analytics 122

Convince & Convert

FEBRUARY 24, 2010

Active Listening Social media doesn’t create negativity about your brand, it puts a magnifying glass to it. What can your employees do in terms of being “ accidental marketers &# for the brand? But, if they tweet your brand, they expect you to answer in seconds. Who’s listening? How much can you say?

Compete 116

Compete Conference Organization Social CRM 116

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. And more than 100 million people see Groups as the most important part of their experience on Facebook. So how do you create a Facebook Group? Facebook Groups vs Facebook Pages. —

Groups 111

Groups Groups Communities Organization 111

Pam Moore

SEPTEMBER 8, 2017

There you sit in the executive conference room watching everyone nod their heads about the latest idea from the new executive on the block. So, everyone in the conference room nods their heads, takes notes and smiles as if they are excited about the project. It may start out as a simple Facebook page, Twitter profile or LinkedIn group.

Social Media 166

Social Media Marketing ROI Metrics 166

Convince & Convert

SEPTEMBER 11, 2015

Looking for a way to get more trust in your brand, a lift in consumer engagement, and an edge over your closest competition? A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. How Executives Help Establish a Strong Brand Position.

Loyalty 60

Loyalty Twitter Brands Sample 60

Social Media Strategies Summit

SEPTEMBER 25, 2019

Businesses like Pizza Hut, Sephora, Starbucks, and many others have used chatbots to streamline their customer service, reinforce brand awareness and personalize the customer experience. As customer expectations continue to rise, the successful use of chatbots will be a key factor in keeping your brand trending upward.

Examples 185

Examples Real Estate Hotels Marketing 185

Social Media Strategies Summit

SEPTEMBER 23, 2022

In contrast, the median engagement rate (by follower) on Instagram stands at 3.37%, while Facebook’s is just 0.22%. Yet those top performers only post on TikTok once per week on average, compared to four times a week on Instagram and seven on Facebook. So TikTok is still a comparatively under-utilized resource. Image source.

Education 162

Education Examples Content Nielsen 162

Razor Social

APRIL 26, 2016

Who would have thought that messaging apps like Facebook messenger would have become so popular…? Facebook Messenger – 900 million active users. Facebook holds an annual conference every year called F8. How do you access Facebook Messenger? If it’s not a Facebook friend, you get a request.

Facebook 64

Facebook Airlines Advertising Conversation 64