Buzz Marketing for Technology

DECEMBER 8, 2010

I even wrote a book this year on just this topic called Facebook Advertising for Dummies (Wiley). Advocate Marketing comes into Focus – you know all those people we are delighting with great customer service using Twitter – well they have become a strong voice for our brand. Brand Advocates vs Brand Adversaries – it’s a Very Thin Line!

B2B 279

B2B Marketing Mobile CPM 279

Twist Image

JULY 14, 2012

"When the news broke this week that DIgg would be sold for about $500,000 , it kind of depressed me. For years, I saw Digg as one of the most modern ways for Infovores to consume, comment and share the news. Beyond retail, I think every brand can learn a ton from how Amazon acquires, keeps and engages with their consumers."

Reddit 95

Reddit Digg Retail Compete 95

Firebelly

AUGUST 11, 2010

The 400 page book, written with Doug Karr , will help you discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Corporate Blogging for Dummies , co-authored by Firebelly Vice President Chantelle Flannery is now available for purchase!

Paid Search 159

Paid Search SMS Syndication Social Bookmarking 159

Buzz Marketing for Technology

JUNE 9, 2010

At the recent ITSMA Marketing Leadership forum I was stunned by a presentation given by Sean Geehan CEO of the Geehan Group author of the upcoming book the B2B Executive Playbook. Tags: Advertising Branding Communications Communities Customer Lead Generation Loyalty Marketing Strategy. Tweet This! Share this on Facebook.

B2B 206

B2B Marketing Loyalty StumbleUpon 206

Buzz Marketing for Technology

FEBRUARY 4, 2010

I picked this saying up from Gary Vaynerchuk’s new book called Crush It. Gary defines in the how to build your personal brand sense of commenting on blogs and inserting yourself in to conversations. Sharing is how you build a Brand In a recent BusinessWeek article featuring Tony Hsieh from Zappos. Share this on Linkedin.

B2B 173

B2B Content Marketing Syndication 173

Buzz Marketing for Technology

APRIL 21, 2010

Classic social media monitoring with a listening platform like Radian6 involves a stream of data centered on a search for specific word like “Avaya”- it’s very tactical and mostly used for reactive purposes such as social customer support or brand/crisis management. Tweet This! Share this on Facebook. Share this on Linkedin.

Data 198

Data Social Media Radian6 B2B 198

The Marketing Blog

FEBRUARY 14, 2008

11 am India’s Buzziest Media Brand Jump to Comments Times of India has been given the ‘Buzzy 10 Award’ for catering to the consumer in a complete 360 degree way. Home About In the Media Cab Drivers as Word-of-Mouth Marketers? Google Spreadsheets Update: Blessing in Disguise for Marketers… February 15, 2008.3:11

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Web 2.0 Brands Startup FeedBurner 100

Buzz Marketing for Technology

FEBRUARY 16, 2010

Sure anyone can take out an ad in a major publication but his point is more about the sustained effort over time to create a brand using advertising hasn’t worked for years and is just too expensive and too inefficient to build a brand. I picked this saying up from Gary Vaynerchuk’s new book. Tweet This!

B2B 187

B2B Content Marketing StumbleUpon 187

Ari Herzog

SEPTEMBER 20, 2012

AOL was going strong and the books sold on Amazon were made of paper. A story I posted on Digg in 2005 crashed the “interesting” get-paid-for content site I was briefly testing. Mine was the first Singapore-based Kickstarter project , an unsuccessful crowdfunding attempt for a historical/contemporary book set in Singapore.

MySpace 187

MySpace Tweetdeck Mashup Flickr 187

The Marketing Blog

JULY 23, 2008

37 am Marketing, Social Media & Branding Blogs in India Jump to Comments What XML feed of some of the best Social-media, Marketing and Branding blogs in India Why Thoughts inspired by Age of Conversation’s Douglas Karr. Primarily, there was a need for an XML/OPML file for india focussed blogs. The list has just begun.

Social Media 100

Social Media Brands Web 2.0 Startup 100

Buzz Marketing for Technology

MARCH 2, 2010

And the payoff for such engagement is evident in the 53 percent who already say they have developed a stronger connection to a brand through social media encounters. I picked this saying up from Gary Vaynerchuk’s new book. But the question has long been 2 fold: 1) How do you create engagement and 2) How do you measure it.

B2B 206

B2B Engagement Marketing Sentiment 206

Adam Sherk

SEPTEMBER 10, 2010

Aaron is doing a blog tour in support of the book launch (covering 30 blogs in 10 days), which I thought was an interesting concept. I’ve been through the book and it’s a good read; for more information check out GoogleyLessons.com. – Adam The traditional news business, as we have known it, is dead.

News 121

News Press Release Survey SEO 121

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. DJ Waldow: I think Stephen Covey died, that to me, that’s a little more real than Digg dying.

Digg 113

Digg Communities MySpace YouTube 113

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? You need to live up to the brand.

Brands 133

Brands Message Boards Travel Forums 133

Buzz Marketing for Technology

NOVEMBER 3, 2009

Back in the year 2000, Malcolm Gladwell published his landmark book called The Tipping Point. Conversations that are happening about their brand, conversations that are happening about their competition, and of course conversations that revolve around Customer Support! Let me explain …. Tweet This! Share this on Facebook.

Tips 100

Tips StumbleUpon Digg Reddit 100

Firebelly

AUGUST 18, 2010

Firebelly Vice President Chantelle Flannery will also be at the conference signing copies of her book Corporate Blogging for Dummies. This session will help you put a social media strategy to get the right online reputation leading to greater visibility, buzz, and results. We look forward to seeing you this weekend! View an alternate.

Paid Search 135

Paid Search Reputation SMS Conference 135

The Marketing Blog

NOVEMBER 26, 2009

November 26, 2009.5:10 Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Resources 138

Resources Web 2.0 Startup FeedBurner 138

Bill Hartzer

AUGUST 24, 2010

Success Secrets of the Social Media Marketing Superstars by Mitch Meyerson is a new book that shows you how you can be successful in social media. Do you want to connect with prospects, develop conversations, build your brand, construct your mailing list, or generate revenue? “The stats document a revolution. Post this on Diigo.

Social Media 128

Social Media Social Bookmarking Construction Technorati 128

Buzz Marketing for Technology

DECEMBER 15, 2009

BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it). Mark it down people. Tweet This!

Marketing 217

Marketing Adwords Mobile Social Graph 217

The Marketing Blog

AUGUST 12, 2010

Technology Partners : itemperance consulting Image Credits: Eric Parker Share this: StumbleUpon Digg Reddit 1 Comment Filed under Facebook , Iffort Tags: India , web2.0 , Facebook , Iffort , facebook hyderabad , Itemperance 1 Comment Tweets that mention Facebook and India « -- Topsy.com August 12, 2010 at 3:16 pm [.]

Alltop 127

Alltop Web 2.0 Facebook Startup 127

Idaconcpts

JANUARY 25, 2011

LivingSocial first gained notoriety for their Visual Bookshelf application on Facebook, which was the first and largest application allowing users to catalog and share their favorite books with friends. Later on they released the PickYourFive (e.g. This move had been tried earlier in August 2009 by Groupon and Gap. Share this on Facebook.

Buy 159

Buy Groups Groups Industry 159

The Marketing Blog

MARCH 8, 2010

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.

Study 180

Study Company Web 2.0 Twitter 180

The Marketing Blog

MARCH 26, 2010

Share this: StumbleUpon Digg Reddit 3 Comments Filed under Sharing Tags: rajesh shetty , lifebeyondcode , lateral action 3 Comments London Paris Train June 23, 2010 at 4:35 pm Wow! What I really like is the visualization and the manner in which it has been clustered. If you are interested, please click this link to read the full blog.

Web 2.0 138

Web 2.0 Content Startup FeedBurner 138

The Marketing Blog

DECEMBER 10, 2009

Understand Social Media as a Philosophy and its application as a Culture. Reply bath mateus December 17, 2009 at 2:10 am Very impressive. Thaks for the info. Awesome bullet points, helps to clarify lots of things for those with questions and give insight into why certain people shove social media away.

Social Media 138

Social Media Web 2.0 Startup Case Study 138

Firebelly

JUNE 3, 2010

Digitalia | Indianapolis Social Media Marketing « 3 Easy Ways To Make Your Facebook Page More Welcoming | Main | Flickr Friday: Sexist Profiling on Twitter » June 03, 2010 Jakes Take: Fresh Logos, Fresher Coffee Every brand could use a re-design every once in a while.Even Google updated their logo last month, if you haven’t noticed.

Paid Search 124

Paid Search Flickr SMS Syndication 124

Social Media Marketing

FEBRUARY 25, 2012

There are a number of sites and platforms that serve as social bookmarking tools: Delicious is probably the best known one; StumbleUpon, Reddit and Digg are variations on the concept of the merging of discovery, serendipity and search, with tagging as the common thread that runs through each.

Apparel 167

Apparel comScore Delicious Posterous 167

The Marketing Blog

FEBRUARY 6, 2010

Share this: StumbleUpon Digg Reddit 2 Comments Filed under Facebook , Web 2.0 , orkut Tags: brazil , Facebook , growth , India , orkut 2 Comments Ashwani February 18, 2010 at 8:41 pm The growth rate of Facebook compared to Orkut is phenomenal. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Web 2.0 145

Web 2.0 Facebook Startup Comparison 145

Firebelly

NOVEMBER 11, 2009

You’ll have ashort video of grooving elves to share with your address book in no time! The Web site, created by OfficeMax , is asilly, fun way to spread holiday cheer. All you have to do is upload photos ofyour friends, family or pets, and Elf Yourself does the rest. Having trouble reading this image? View an alternate.

Paid Search 124

Paid Search SMS Syndication Social Bookmarking 124

The Marketing Blog

NOVEMBER 10, 2009

Share this: StumbleUpon Digg Reddit 1 Comment Filed under Web 2.0 I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Features 114

Features Web 2.0 Twitter Microblogging 114

The Marketing Blog

APRIL 12, 2010

To learn more about us, please visit our website www.iffort.com Share this: StumbleUpon Digg Reddit Leave a Comment Filed under Iffort , Jobs , Web 2.0 I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Web 2.0 118

Web 2.0 Startup Skills Consultant 118

The Marketing Blog

JULY 10, 2010

The key elements of our core team who will take the ‘BRAND’ to a new level !! As we know these will be the jewels who will be the CRUX of this organization. Allright, this is it for now as I head towards a long drive to the office with questions in my mind !!

Startup 191

Startup Web 2.0 FeedBurner Consultant 191

The Marketing Blog

MARCH 21, 2008

41 am Happy Holi Jump to Comments Its ‘Holi day’ and what better way to celebrate the festival of colors with visual representation of Marketing, Advertising, Public Relations and Branding. Home About In the Media Join the Conversation Cool Apps & Tools March 22, 2008.2:41

Web 2.0 104

Web 2.0 Startup FeedBurner Open Source 104

The Marketing Blog

JUNE 2, 2008

00 am Social Technographics Ladder Jump to Comments Authors of new book groundswell , Charlene Li and Josh Bernoff have talked about Forrester’s Social Technographics® where the consumers have been classified into six overlapping levels of participation. Inactives: (???????) - Do not participate or observe.

Web 2.0 100

Web 2.0 Startup FeedBurner Flickr 100

The Marketing Blog

SEPTEMBER 7, 2010

If your brand has a website, you would definitely want to analyze its performance in terms of visitor traffic, its navigation patterns, where the visitors are coming from etc. Your brand has a Facebook fan page and you have a bunch of folks who like your company’s official ‘Facebook’ page. visit me.

Facebook 185

Facebook Web 2.0 Startup Applications 185

The Marketing Blog

SEPTEMBER 18, 2008

Home About In the Media Books on my Plate Barcamp Delhi 5: Spreading the Word out ! September 18, 2008.10:29 php.ini file [mail function] ; For Win32 only. . I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Web 2.0 104

Web 2.0 Startup Wiki Wikipedia 104

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

Most people don’t just want to talk to a brand image. When we hear the phrase “social media&# we tend to think of the Web and sites like Facebook, Twitter, and Digg. Buy my book, The New Community Rules: Marketing on the Social Web , a primer to social media marketing, and subscribe to the Techipedia RSS feed.

Social Media 249

Social Media Strategy How To Foursquare 249

The Marketing Blog

APRIL 7, 2010

Facebook Reaches Top Ranking in US (Via Hitwise Blog) Share this: StumbleUpon Digg Reddit Possibly related posts: (automatically generated) Basics of Search engine optimization (SEO) ‘Social Media’ search trends: Pakistan scores over India? Reference Links 1. Experience Hitewise Pree-release: Google received 70% of U.S. searches 2.

Engineering 149

Engineering Hitwise Statistics Google 149