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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. One factor to remember is that if you are using cookies to collect user data, you should clearly reveal this to your users in a privacy policy on your website.

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B2B Social Media: 4 Ways to Sell the Value to Management

Convince & Convert

Guest post by Eric Schwartzman , coauthor of S ocial Marketing to the Business Customer , the first book devoted exclusively to B2B social media communications. Once you’ve discovered the right phrases to monitor, showing these types of conversations to decision makers is a very compelling way to sell B2B social marketing.

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

Optimize your site for a mobile-first audience: Your website is almost always the first encounter that your audience has with your brand. Be aware of data regulation policies. The post Seven Essential Digital Marketing Tips for 2021 (And Beyond) appeared first on B2B Marketing Blog | Webbiquity. Here are a few places to start.

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How to Nail an Employee Spotlight on Social Media

Oktopost

If you think most viewers will be using a mobile device, then they may not be able to hear the accompanying audio. This post highlights the incredible trip one of their employees was able to take due to the company’s flexible remote work policy. They will give viewers more of a personal feeling and help create a more unique impression.

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Facebook Lead Ads: Coming to Desktop, Carousel, Video, CRM Integration

Jon Loomer

In particular, most advertisers have seen the issues with collecting information from users while on a mobile device. While costs to reach and get engagement tends to be cheaper on mobile than on desktop, getting the conversion is usually more expensive. Within the ad set, you may notice that the only option is mobile.

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3 Things You Don’t Know About Social Media Monitoring

Waxing UnLyrical

If an employer owns any hardware (like computers and mobile devices) or software (like an interoffice messaging or voicemail application) or the network you access the Internet through, it can monitor their employees’ use, including personal files and communications that pass through that system. Govern through knowledge, not fear.

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Top 6 Best Social Media Platforms for Financial Services

Oktopost

Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 To help you, we’ve compiled a list of the six best B2B social media platforms for financial services based on our research and experience. An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7%