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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity SMM

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. But in B2B social media as with NFL quarterbacks, the interesting battle is for second place. And so, Twitter makes its way to the top B2B social networking platforms for implementing content marketing strategies.”

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The Implications of Privacy Updates on Social Media Performance

Ignite Social Media

Since Apple announced in the middle of last year that it would be ramping up its privacy game, much of the industry buzz has been about the battle between Apple and Facebook. Apple took a strong stand on user privacy with its iOS 14.5 What Privacy Updates Mean for Social Media Marketers. Sign up today!

Privacy 155
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17 Pop Culture Moments That Blew Up on Social Media in 2023

Buffer Social

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. From box office records to a near-clean sweep of the Academy Awards, each moment resonated deeply on social media, sparking discussions, celebrations, and, yes, memes. So many memes. 

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The Top 10 Stress-Free Social Media Planning Tools

Hootsuite

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. What is a social media planning tool?

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3 Tools for Social Media Listening on a Budget

Ignite Social Media

Listening to what your customers are saying about your brand and product(s) is an important part of any social media strategy. Google Alerts. Google Alerts lets you set up a query and allows you to choose several settings such as how frequently you get alerts, sources (news, blogs, video, etc.), Contact us!

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Why ROI isn’t everything with social media

Socialmedia.biz

In 2011, 60% of consumers with purchasing intent were using various social media platforms for researching products, learning more about a specific retailer and reading product reviews. According to Sean Jackson , CFO of Copyblogger Media – “Social media marketing is never going to produce an ROI.

ROI 132
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Why We’ve Lost the Ability to Humanize the Customer Experience

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. This episode is jam-packed with insights into the world of customer marketing from the perspective of a legend who has started from scratch to build world-beating customer experiences at some of the industry’s leading organizations: Google, Marketo, and Adobe.

B2B 91