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Will Clubhouse be the Next Apple?

Webbiquity SMM

But as the example of Apple shows, there are also reason to question those reasons. It’s marketing has been helped along by creating the lure of exclusivity (one cannot simply sign up; you have to be invited by a current user) and people like Elon Musk and Bill Gates popping up in Clubhouse rooms. And Apples were more expensive.

Apple 215
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B2B Marketing’s Editor-in-Chief on Making Community the Secret to Success

Oktopost

Joel Harrison, Editor-in-Chief at B2B Marketing takes on community building. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing leaders on building community? Catch all episodes here. Episode Summary. Meet Joel Harrison.

B2B 116
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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity SMM

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.” ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

B2B 348
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23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

How do you build a brand that is a sweet orange in an online social world of bitter apples? Good marketers know how to do these things with their eyes closed. 23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples. What markets do you serve? Align your social media and marketing efforts to your goals.

Apple 139
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VP Marketing of PandaDoc on Why it’s Okay to be Wrong

Oktopost

Shawn Herring, VP Marketing at PandaDoc takes the hot seat. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing leaders? Shawn is also an active Forbes Councils Member contributing much insight to the B2B marketing community.

B2B 62
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The BCG Growth Matrix in Digital Marketing

Oktopost

These random-sounding animals and objects were the key to the success of some of the largest conglomerates and companies in the 1970s and 80s. Today, the BCG Growth Matrix still holds value and can offer a unique view of your business’ digital marketing strategy. Yet, that nets out given a market’s rapid growth.

Marketing 138
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23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

How do you build a brand that is a sweet orange in an online social world of bitter apples? Good marketers know how to do these things with their eyes closed. How to Build a Brand that is a Sweet Orange in a World of Bitter Apples. What markets do you serve? Align your social media and marketing efforts to your goals.

Apple 78