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A Privacy-First Digital Marketing Landscape

Dave Fleet

We are in the midst of seeing a privacy-first digital marketing landscape emerge which is going to have a big impact on our ability to reach and influence audiences, and the need for that landscape is – mostly – our fault. Privacy is mainstream. Privacy-related topics have never been more mainstream in society than they are now.

Privacy 195
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The Implications of Privacy Updates on Social Media Performance

Ignite Social Media

Digital Privacy Takes Center Stage in 2021. As the digital space continues its evolution, two very important privacy situations are unfolding that can fundamentally change the marketing landscape. Apple took a strong stand on user privacy with its iOS 14.5 What Privacy Updates Mean for Social Media Marketers.

Privacy 155
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Can You See Who Views Your VSCO? Understanding Privacy and User Experience on the Popular Photo Platform

BeingOptimist

Due to some privacy concerns users have started expressing concern and have asked if there is a way to see who has viewed their VSCO profile. Security: If you are concerned about your privacy, you may want to know who is viewing your profile. VSCO has been criticized for its privacy practices.

Privacy 98
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Google Plus and personal privacy

Janet Fouts

Regarding countries like Iran and Syria, people there have no expectation of privacy anyway due to their government’s own policies, which implies (to me, at least) that Schmidt thinks there’s no point of even trying to have a service that allows pseudonyms. If Google Plus is indeed an identity network where is it going to go next?

Privacy 118
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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

Yet like other social media channels , TikTok has faced challenges, like claims of addictiveness and privacy concerns. As with all social networks, like YouTube and Vine, along with TikTok's popularity have come perception issues. One issue is TikTok’s addictiveness. Another issue is privacy.

Trends 147
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[Interview] How Microsoft Uses Social Analytics, And How You Can Too

Audiense

As the demands of this role grows, so does the social media data and analytics understanding required by social media teams. Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses.

Microsoft 112
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The Role of AI in Optimizing Auto Dialing Campaigns

BeingOptimist

By leveraging predictive analytics, AI-powered automatic phone dialers can prioritize leads with higher conversion potential, ensuring sales teams focus on the most promising prospects and maximize their success rates. Handling Potential Data Privacy and Security Risks Protect customer data with strong security.