Hootsuite

AUGUST 6, 2019

More than two million posts , videos, and articles are now filtered, ranked, and displayed in the feeds of LinkedIn’s 645+ million members. According to Pete Davies , LinkedIn’s senior director of product management, the mantra of the feed is “People you know, talking about the things you care about.” How the LinkedIn algorithm works.

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LinkedIn HootSuite Hashtag Airlines 111

Sprout Social

JANUARY 25, 2021

Because influencers have their personal brands to consider, they get to decide how to portray your brand’s message on their feeds. Scroll through each influencer’s feed (on all platforms, not just the one your organization is interested in) to get a feel for the kind of messages they send and support.

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Influencer Campaign How To Marketing 113

Sprout Social

AUGUST 30, 2019

So, what does your business need to do to make sure you’re taking advantage of this community-building tool? Whereas our feeds may represent our most aspirational and idealized selves, Stories are our raw, unfiltered thoughts and projects. Here are five of our favorite tips: 1) Give us the BTS! Of course you did!

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Geotagging Instagram Real Estate Brands 110

Hootsuite

JUNE 29, 2023

A social media content calendar can help here, too — and don’t forget to schedule your posts for consistent, dependable appearances in your fans’ feeds. Ask your community questions and shout-out major contributors. Streams allows you to create custom feeds with social posts relevant to your business. Run a giveaway or contest.

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Reputation Strategy Brands HootSuite 106

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. Your goal is to make people visit your account regardless of if they see your content in their feed. This simple ask goes a long way in creating community, and the user even replies “honored!”.

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Instagram UGC Apparel Hashtag 52

Rebekah Radice

APRIL 27, 2015

how long have you been serving the community). Share your history, unique abilities and commitment to your community. Build a Strong Community Culture. Take Southwest Airlines for example. From an empty gray concrete slab to an active, colorful community hub. Answer questions any customer or fan would have.

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Small Business Facebook How To Airlines 131

Mindjumpers

AUGUST 30, 2012

The sectors with the best response rates being telecommunications and the airline sector. At this point, brands need to think Facebook’s algorithm EdgeRank into the picture to get the most of it, as it determines which types of content will be displayed in the users’ News Feeds – and is thereby spread to the users’ own networks.

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Social Media Brands Telecommunications Airlines 224

Bare Feet Studios

MARCH 21, 2010

Polly created a community fundraising event that all of us can support with very little effort while generating a high return – in fact less than two (2!) There has been a 39% increase in the number of people needing help to feed themselves and their families, right here in the islands. She has taken social media by the horns!

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Feed Feedly Banking Upcoming 62

Oktopost

SEPTEMBER 24, 2019

Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo. This is done by crowding out the negative content with positive content that will show up in the same searches, hashtags, and news feeds as the negative stuff. Practice Transparency.

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Reputation Press Release Airlines Construction 83

Hootsuite

AUGUST 11, 2020

You can always use Instagram Stories to share content that doesn’t quite fit with the look and feel of your main feed. Instagram users can also follow hashtags, so your hashtagged content may appear in feeds of people who do not yet follow your account. And that won’t help you build a meaningful, engaged community on Instagram.

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Instagram Tips How To Hashtag 145

Pixlee

APRIL 11, 2017

Stories have been a part of shaping communities and cultures for generations and generations. One of the best examples of how narratives enhance the look of a brand is Airbnb’s community stories effort. One of the best examples of constant availability is the Royal Dutch Airlines’ Twitter feed.

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Brands Hotels Travel Airlines 42

Pixlee

APRIL 11, 2017

Stories have been a part of shaping communities and cultures for generations and generations. One of the best examples of how narratives enhance the look of a brand is Airbnb’s community stories effort. One of the best examples of constant availability is the Royal Dutch Airlines’ Twitter feed.

Brands 40

Brands Hotels Travel Airlines 40

Convince & Convert

MAY 3, 2013

The RSS feed is: [link]. With the rise in “do-it-yourselfers” and homeowners who want to be able to maintain their own lawn but don’t necessarily know how, Scotts has been able to provide informational and educational materials on their @LawnGardenHelp handle and in their Facebook community. Listen Now .

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Social Media Retail Education Airlines 132

agora pulse

DECEMBER 27, 2019

The worst thing you can do when you are new to a group is to violate the community’s procedures. But most LinkedIn etiquette expectations come from the LinkedIn community. British Airways learned this lesson in 2013 after a customer spent $1,000 to promote a tweet slamming the airline on Twitter. Do connect straight away.

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Social Media Tips Hashtag LinkedIn 152

Pixlee

FEBRUARY 9, 2017

Whether cult-like or otherwise, the key is that when building lifestyle brands you’re really building online communities of likeminded individuals at their core. Like most everything else nowadays, these types of communities are likely to flock towards the online world.

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Brands Airlines How To Apple 40

Hootsuite

OCTOBER 21, 2020

On LinkedIn companies like Adobe , Microsoft , Pinterest , and Google take advantage of Showcase pages to cater to different communities. But content about jet-lag reducing seat lighting may speak to airlines. B Lab unites a community with market-specific channels, timely content, testimonials, and events, among other initiatives.

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B2B Social Media Tools Tips 98

Laurel Papworth

AUGUST 28, 2011

Do online communities overreact? Staff should be backed on social media and the Community is NOT always right! Staff should be backed on social media and the Community is NOT always right! I try to look at the “intent&# behind an action if I am policing/moderating that community. What would Virgin do?

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Twitter System Airlines Social Networking 102

Bill Hartzer

SEPTEMBER 22, 2010

The Nuts about Southwest blog is the corporate blog of Southwest Airlines. Besides being simple for marketers to use and update the site with out IT intervention, blog software program has the added benefit of automatically creating an RSS feed from the content material. Subscribe to the comments for this post? Post this on Diigo.

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Press Release RSS Blogger Airlines 112

Hootsuite

JUNE 25, 2019

To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. Based on the post’s comments, the airline scored somewhere near 650 followers out of the promotion. Tag a friend. View this post on Instagram.

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Examples Social Media Instagram Hashtag 111

Talkwalker SM

SEPTEMBER 7, 2016

We all need accounts in our Instagram feed that make us feel like we are traveling, even though we’re still sitting in the same office under the same neon light. Screenshot from the Instagram account of Callaway Golf. Disclaimer : yes, the author of this article is indeed addicted to golf. . Condé Nast Traveler (@cntraveler).

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Instagram Brands Sports Travel 60

Koka Sexton

MARCH 19, 2012

Setup a profile on Twitter and push out feeds, leadgen content and press releases. Airlines, restaurants and even car manufacturers have been the leaders in this space. Internal activity feeds are good but the social business should be focusing efforts on external activities. Social media as a broadcast channel .

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Press Release Skills Yammer Social Networking 96

Waxing UnLyrical

NOVEMBER 25, 2010

So after some frenetic planning with the pet sitter, making use of airline points and figuring out hotels, we are celebrating Thanksgiving in London, England, today. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. RSS feed or Subscribe by Email. He didn’t skip a beat.

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Hotels Class Postrank Energy 223

Pixlee

APRIL 6, 2017

First, make a generalized lifestyle brands list: a listing of top lifestyle brands that succeed at activating and uniting communities. They feed into this long-term vision of what people can become, and make it more of a reality in the present. Lifestyle examples of this nature include brands like Southwest Airlines or Apple.

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Marketing Diagrams Apparel Airlines 40

Buzz Marketing for Technology

JUNE 27, 2008

The official blog for the Future of Work Community. Our goal is to foster community, conversation, and mutual learning about the future of work and the forces driving change. Communities and Economic Development. Community Development. Future of Work Community News. The Innovation Network for Communities.

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Movable Type Knowledge Base Diagrams Guidelines 100

Bare Feet Studios

OCTOBER 1, 2008

We will have three guest speakers from the mainland, sharing case studies from companies like Dell, Southwest Airlines, and Cisco who are using social communities online for internal and external customers. Now is a good time to sign up to receive new articles by email as soon as they are published or subscribe to our RSS feed.

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Social Media Tourism Airlines Upcoming 40

Convince & Convert

AUGUST 2, 2012

The RSS feed is: [link]. ” I saw another one recently about Doubletree Hotels, who did something out of the ordinary to delight a kid in a hotel, and KLM Airlines has done this. You should RSS feed that. Listen Now. Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link].

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Social Media Groups Groups Team 115

Koka Sexton

MARCH 24, 2009

Created by Federated Media, in partnership with Microsoft, ExecTweets is a platform that aggregates the tweets of top business execs and empowers the community to surface the most insightful, business-related tweets. ExecTweets is a resource to help you find and follow the top business executives on Twitter. Leave a comment!

Twitter 56

Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

Created by Federated Media, in partnership with Microsoft, ExecTweets is a platform that aggregates the tweets of top business execs and empowers the community to surface the most insightful, business-related tweets. ExecTweets is a resource to help you find and follow the top business executives on Twitter. Leave a comment!

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Bazaarvoice Alltop Microsoft Foursquare 56

Bare Feet Studios

JANUARY 4, 2010

One of the first goals we had was to get the word out in the community about our organization. They then build housing, gardens, arts centers, and wheelchair ramps in the community. A new web site using WordPress , the best-in-class blog software, including an auto-generated RSS feed – so you can subscribe to their site!

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Social Media Flickr Upcoming Transportation 47

Buzz Marketing for Technology

JUNE 27, 2008

I find that when it comes to learning and instruction, I tend to run in two different circles, as evidenced by the "Learning" tab in my feed reader. regarding us as "individuals with needs" while we function "inter-dependently within communities. Here, Im following both bloggers from the world of workplace learning (i.e.

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Project Engagement Blogosphere Skills 100

Bare Feet Studios

SEPTEMBER 8, 2010

Read this (with a British accent) from JetBlue Corporate Commercialization Officer Robin Hayes: “I think it’s fair to say we were gobsmacked with the success of All You Can Jet,&# says Robin Hayes, the airline’s chief commercial officer. “I would describe that as a nonstop party. Too bad they don’t fly to Hawai?i…

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Social Media Upcoming Conference Viddler 96

Convince & Convert

APRIL 12, 2012

The RSS feed is: [link]. At this point, everybody has complained about every airline imaginable, and they’ve had the worst experience imaginable with Delta, United, American, you name it. The goal of a community manager might be just to manufacture enough good to cover up the inevitable bad that pops up. Listen Now.

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Hotels Instagram Authentication Social Media 118

Sprout Social

MARCH 31, 2020

For example, the Indian branch of Dutch airline KLM had to apologize for a now-deleted insensitive tweet regarding the fatality rates on airplanes based on where passengers are sitting during a flight. Social media and community managers serve as the sort of mouthpiece for their respective brands online. pic.twitter.com/Mjw6qJ5bET.

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Social Media Sentiment Examples Issues 135

Bare Feet Studios

FEBRUARY 9, 2009

Airlines, hotels, and rental car agencies charge a lot more for weekdays than weekends, as they have a captive customer for one and they know that companies are theoretically making money off of their use of said services. That seems to feed into the urge to want things for free. What risks would you take with new pricing strategies?

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Price iPhone Upcoming Instant Messaging 40

Convince & Convert

AUGUST 10, 2010

Personally, I had a problem with an airline recently. Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. But now, it’s not based on assumptions, we can categorize based on real data. I called and emailed, and received no response.

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Social CRM Influencer Klout Social Media 134

Sprout Social

MAY 3, 2017

Check out their feed for more of my #BRMovesYou style. The most recent case of this is United Airlines’ handling of a passenger being forcibly removed from a flight. If you’ve taken the time to build up your online community, you’ll be rewarded with loyal fans who are happy to talk about you whether or not you ask them to.

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Social Media Press Release Influencer Airlines 101

Bare Feet Studios

JUNE 7, 2009

The additional collaborators (hotels, Hawaiian Airlines , Avis & the bloggers) all gave from their pockets to support Hawaii tourism – of which they are a vital part. I personally logged over 200 hours of my time producing the event – 100% volunteer for this community service.

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