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2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Quality over quantity is where success is going to come from in 2018. 2018 content marketing trends, statistics and predictions. How to use our 2018 content marketing editorial calendar template ( download now ).

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#MeasurePR Memory (August 2018): Travel and Tourism Edition

Waxing UnLyrical

Back in August 2018, we had three incredible industry guests, who shared how they uniquely measure PR and marketing. Anthony Calderon , is Founder & CEO of SuiteBreak.com , a wellness platform that helps companies promote the health and wellness benefits of an annual vacation. SuiteBreak.com (@SuiteBreak) August 16, 2018.

Tourism 114
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Viral and Cultural Moments: How and When Brands Should Tap into the Conversation

Social Media Strategies Summit

But tapping into buzzworthy conversions isn’t a silver bullet for social media success. For GoFundMe, they’re usually tied to a significant news moment or a cultural conversation — like noticing a surge in violence against Asian Americans and figuring out what they can do to help. Trends mean different things to different brands.

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Conversation Gained-How to Determine Influence in B2B Social Media

Direct Marketing Observations

It’s amazing to me that in 2018, the questions on influence in social are still pondered as if it were the latest work-out fad, “Yea but will it give me abs?” What makes your company and its products or services better or different? What does your company not do well? Especially in a B2C setting.

B2B 276
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What Brands Should Focus on in 2018

Ignite Social Media

We had no time to settle back into work after the holidays, when Facebook made their first 2018 announcement. However, we do have some immediate suggestions as we start crossing off days in 2018. Create content that starts a conversation. Continue to encourage conversations with your content.

Brands 111
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SEO in 2018, Which Practices You Should Avoid and Why.

Social Media Marketing

A solid example would be related to very high-level tech companies providing specialized tools for websites/warehouses and such. Mobile Is The Focus Many mobile app development companies are relying on backline optimisation for their website. This has to be done either from a technical point of view and from a content one.

SEO 126
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Social Media Roundup- Father?s Day 2018

Ignite Social Media

Another national holiday has come and gone, so naturally, many brands relished the opportunity to take part in the larger conversation. This works for some brands, opening the door to get creative around a topic that relates back to their company. — Ty Montgomery (@TyMontgomery2) June 17, 2018. The results? Enter: OREO.