The Realtime Report

JUNE 10, 2014

Hidden Cash (@HiddenCash) June 10, 2014. “I ” So what does all this mean for brands? Brands could tweet about hidden products or prizes or gift certificates (rather than cash) and also leave instructions for how recipients can then ‘pay-it-forward’ to others in the community. Everybody likes that type of thing.”

Twitter 175

Twitter Brands Trends Campaign 175

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020.

Trends 78

Trends Video Marketing Influencer 78

Mindjumpers

JANUARY 9, 2015

When reviewing 2014 it seems clear that localization has been a bigger challenge than first anticipated by many. Some global brands can now proudly state that they are able to have a global strategic direction alongside with a flexible structure to adapt to local context – the majority however are still lacking behind.

Trends 100

Trends Case Study Communities Class 100

Buffer Social

OCTOBER 17, 2017

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Facebook algorithm values.

List 190

List Facebook Feed Feedly 190

Ignite Social Media

AUGUST 23, 2016

Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. Is this trend right for my brand? What is the sentiment behind the trend?

Trends 60

Trends Social Media Brands Hashtag 60

Twist Image

MAY 29, 2014

Marketing nerds (like me), wait for Mary Meeker to deliver her annual Internet trends report. The Kleiner Perkins Caufield Byers venture capitalist has been putting together these annual trends for a long while, and they are - without question - the definitive view on what''s happening online (and how this affects business).

Trends 105

Trends Mobile YouTube Advertising 105

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Its origins here in the West can be traced back to 2014’s Musical.ly Brand Watch-Outs. Terms of Service.

Marketing 217

Marketing Authentication Trends Feed 217

Ignite Social Media

FEBRUARY 9, 2017

More often than not Facebook plays a significant role in a brand’s social strategy. As such, brands rely on the community built around their pages. Back in 2014, everyone from brand marketers to local musicians started freaking out about the decreasing reach posts received following drastic changes to the News Feed algorithm.

Metrics 60

Metrics Brands Facebook Sample 60

Waxing UnLyrical

JANUARY 6, 2014

I hope that you all had a wonderful holiday season and are well rested, ready to take on 2014. Top Marketing Predictions For 2014. Why: Michael Brenner identifies the marketing trends he thinks will make waves in 2014, including brand publishing. THREE WORDS to bind the year: 2014. Happy New Year!

Consultant 231

Consultant Resources LinkedIn Trends 231

Proactive Report

OCTOBER 14, 2013

According Forbes the top new marketing job recruited and hire in 2014 will be a Director of Content. Know how to research the landscape around the brand. Monitor industry and customer trends and sentiment. Monitor trends, manage content and interactions and measure results. Content is about effective storytelling.

Tips 100

Tips Content Training Marketing 100

Ignite Social Media

MARCH 6, 2017

The platform went public in 2014 and experienced very consistent growth. Facebook to Improve Data Accuracy. Facebook to Improve Data Accuracy. After announcing some flaws in their insights data, Facebook is reworking the platform and striving to provide more accurate data to marketers. Facebook Trends by Generation.

Data 108

Data Facebook Buy Trends 108

Keyhole.co

MARCH 26, 2024

But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. million Facebook: 15 million YouTube: 17.6 The brand is a beloved global phenomenon. Through the years since that first iconic partnership, the brand has ventured into all forms of media and entertainment.

Construction 52

Construction Social Media Strategy Collaboration 52

Buffer Social

JANUARY 25, 2018

To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends. Together with our State of Social 2018 report , we put together a comprehensive social media trends report. In this report, you’ll learn about the top major trends to help you succeed on social media in 2018.

Social Media 111

Social Media Trends Report Survey 111

yMarketingMatters

JUNE 4, 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Mobile users are primed to outpace desktop users by 2014. Take your product and your brand out of the story. Mobile Has Arrived.

Trends 100

Trends Smart Phone Marketing Mobile 100

Mindjumpers

APRIL 12, 2016

For brands, adopting the same practice can negatively affect perception and ultimately – sales. So how can brands cut through all the sensational copy and deliver successful results without falling prey to creating clickbait themselves? The same goes for brands on social. How do they beat them rather than join them?

Brands 100

Brands Feed Feedly Platform 100

The Social Media Incubator

DECEMBER 22, 2014

At the end of the year, many offer up their thoughts on what the online trends will be for the year to come. It has become very common for businesses and brands to jump on social opportunities once they grow a strong user database, and you never know when the next Twitter, Instagram, or Snapchat will pop up. Could Ello rise?

Marketing 182

Marketing B2B Engineering LinkedIn 182

Ignite Social Media

JUNE 1, 2016

Social media has evolved over the years and in order to design a successful social media marketing strategy, you must consider the latest social media trends that are likely to have the biggest impacts. So brands, both big and small, are leveraging visual content to allure prospective customers. Live Video Streaming to Take Over.

Trends 60

Trends Social Media Strategy How To 60

The Realtime Report

SEPTEMBER 9, 2014

This is a guest post by Rupa Ganata, co-founder of men’s grooming online retailer Yes Sir , and of Brand us Social (BUS). Some brands have also incorporated a ‘pay with picture’ strategy that encompasses the rising trend of visual social media in 2014.

Social Media 177

Social Media Retail Fashion Sports 177

Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. This is useful for brands that have an active social media presence with regular updates and an engaged following.

Social Media 168

Social Media UGC Aggregator Eventful 168

Webbiquity SMM

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Facebook was opened up to the public in 2006. Small Business Trends ). Twitter emerged at the SXSW conference in March 2007. WordStream ).

Social Media 178

Social Media Marketing Hubspot Trends 178

Buffer Social

JULY 20, 2017

Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. As Rank Fishkin observed , “Twitter, Facebook, et al. And, of course, it’s great for certain aspects of marketing including brand awareness.

Social Media 112

Social Media Engagement Brands Airlines 112

Keyhole.co

NOVEMBER 17, 2023

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Analysis of Adidas’s social media accounts Adidas is the leading sportswear and footwear brand in Europe, and the second largest worldwide ( closely behind Nike ). million Facebook: 40.95 million Facebook: 40.95

Sports 59

Sports Social Media Strategy Apparel 59

Webbiquity SMM

AUGUST 27, 2019

Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.”

B2B 154

B2B Research Twitter Marketing 154

Likeable

FEBRUARY 9, 2021

While the teams are competing for the Lombardi Trophy, big brands compete for everyone’s attention with iconic TV ad spots. In recent years, though, brands are increasingly incorporating social media marketing efforts into their Super Bowl advertising. But the brand still capitalized. Oatly’s Big Break?

Social Media 63

Social Media Brands Reddit Compete 63

The Realtime Report

JULY 16, 2014

Like Twitter and Facebook, Bubblews has developed its own language. What do you think – and can you see your brand using Bubblews? Bubblew’s study was conducted online in the United States using Harris Poll, from June 30-July 2, 2014 with 2,047 participants ages 18 and over.

Social Networking 175

Social Networking Banking Study Notification 175

Ignite Social Media

JULY 31, 2017

The focus of our webinar was around the changes we have witnessed in the social space over the past decade, the current trends, and our predictions for the years to come in social media. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. Channel competition is fierce.

Social Media 84

Social Media Trends Community building Hosting 84

Convince & Convert

APRIL 16, 2015

Facebook video is taking over. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). Just take the marriage equality Facebook photo or the KONY 2012 video, for example.

Video 60

Video Tips Facebook YouTube 60

Waxing UnLyrical

DECEMBER 15, 2014

Why: earlier this year, AdWeek contributor Michelle Castillo took a look at the trend of traditional TV outlets striking up partnerships with digital upstarts. IKEA ignores the lessons of Lego and The Ranger Station, sends C&D to a brand ambassador. What were your big lessons learned in 2014? Based in the Washington, D.C.,

Loyalty 180

Loyalty Consultant Startup Flickr 180

Danny WhatMough

MARCH 19, 2014

During this time, I found myself identifying trends that will be fundamentally important to digital communicators over the next 12 to 18 months. They are certainly trends, but they are the trends so prominent that you don’t really need to travel to Austin to pick them up. What is a brand’s role? Don’t be evil.

Trends 65

Trends Privacy Banking Reputation 65

Jon Loomer

APRIL 20, 2017

While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. Phase 3: Static virtual products and affiliate sales (Jan 2014 – Jun 2014). Phase 4: Static virtual products and memberships (Jul 2014 – Dec 2015). It was inefficient.

Training 143

Training Discount Module Software 143

Mindjumpers

NOVEMBER 17, 2015

million users it had in 2014. Social channels like Facebook, twitter, Instagram, Google Plus, LinkedIn, Youtube and some others come to mind as platforms that we use to make even the silliest thing go viral in a matter of minutes. Brands move in on the Nigerian social media.

Activities 0

Activities Social Media Hashtag Campaign 0

Convince & Convert

JANUARY 23, 2014

Like other social media trends gone mainstream, companies can also leverage the selfie trend to tell a visual story in a way that’s both relevant and strategic. Selfies are not just a fun trend – they can also inspire. Look closer at the photos and they fall into today’s trend of selfies. The best part?

Examples 163

Examples Social Media Content Film 163

Convince & Convert

MAY 29, 2014

While engaging in a trending topic can show some of Take my Facebook newsfeed during the last Superbowl. It was flooded with images of Superbowl “war rooms” – more brands than I can count were on a quest to have the next Oreo “dunk in the dark” moment. When one or two brands figure this out, it can be fun and interesting.

Strategy 157

Strategy Marketing Case Study Trends 157

Mindjumpers

DECEMBER 4, 2015

India has the 2nd largest audience on Facebook, with a 9% user base (USA being no. Internet Users: 350 million, +44% since July 2014. Mobile Social Media Users: 97 million, +5% since July 2014. Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. Brand Failure.

Activities 100

Activities Social Media Film Mobile 100

Socialmedia.biz

OCTOBER 7, 2016

Target audience: Startups, businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Creating posts on your business page on Facebook, Instagram or other social media platforms is great because they can be viewed by hundreds and thousands of potential leads every day.

Social Media 126

Social Media Startup Creative Commons Survey 126

Jon Loomer

MAY 26, 2015

I know there’s a growing sentiment that Facebook fans no longer matter. While I’ve long supported the notion that fans still matter — and matter a lot — my opinion is starting to change, at least when it comes to Facebook ad targeting. I went back to May of 2014 within my custom ad reports.

CPA 113

CPA CPM Facebook Cost 113

Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. There’s a variety of ways for social media to complement your marketing plans for the holiday season; here’s a snapshot of some top approaches to consider for your brand.

Campaign 156

Campaign Social Media Retail Discount 156