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Facebook Marketers are Already Fumbling News Feed Change

Jon Loomer

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes.

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14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity SMM

Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. by Industry Market Trends.

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The #LMA13 Twitter Feed

Myrland Marketing

Tweets about “#lma13″ LMA LMA 2013 Tweet Stream Twitter Uncategorized #LMA2013 Annual Conference Legal Marketing Association LMA13 Social Media

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?”

Did You Miss? 22 MUST READS of 2013

SocialFish

Generally interesting stuff: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges (Avinash Kaushik). The future of marketing isn’t just technology. “Google+ hangouts are the unsung heroes of digital marketing.

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

Twitter is a remarkable social media platform for your business. But if you’re new to Twitter it can be more than a little confusing. An effective Twitter presence starts with understanding how it works. To see your Twitter Home feed, click on Home: .

Are You Doing Influencer Marketing Right?

Firebelly

In a marketing and public relations world that is constantly evolving, it is imperative to keep up with the latest terms, lingo and vocabulary associated with the current trends. What is influencer marketing? How do you know if you are doing influencer marketing right?

Facebook and hashtags: at long last

Sherrilynne Starkie

Similar to other services like Instagram, Twitter, Tumblr, or Pinterest, hashtags on Facebook allow users to add context to a post or indicate that it is part of a larger discussion. Facebook Adopts Twitter’s Golden Child: The Hashtag.

#BookLoews Lets You Book Hotel Room Via Twitter

The Realtime Report

The luxury Loews Hotels & Resorts, a subsidiary of Loews Corporation, recently announced that hotel booking is now possible through Twitter. Engblom (@JWXYZ1985) November 21, 2013. Plus, it becomes part of the history of your Twitter feed.

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The 3 big marketing fallacies for 2013

The Way of the Web

My good friend Jonathan MacDonald has used Fallacies as a theme of sorts for a few years now, so in the creative spirit, I’m adopting the idea with the 3 big marketing fallacies which all businesses need to overcome. So identifying and tackling them now as part of your strategy for 2013 will be key in having a successful year with less problems. And now every brand is going to be pumping out an endless stream of content marketing to add to the noise level.

Social media and Montreal’s student protests

Sherrilynne Starkie

AT a recent IABC Ottawa professional development event, speaker Melissa Carroll, the person behind the Montreal Police Service ’s (SPVM) Twitter account during the 2012 student protests against tuition fee increases, explained that social media can really move people.

12/20/2013: Social Media Snapshot

Harp Interactive

Below are highlights of changes on top social media platforms for the week ending December 20, 2013: New on Facebook Facebook Acquires SportStream Announced Tuesday, Facebook acquired SportStream, a personalized social feed [.] ( Read more. ).

Social Media News Ticker: Facebook Tests ‘Save for Later’ Reading Feature, Twitter Beefs Up Security

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Twitter.

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Understanding Twitter: Best Ways to Tweet

yMarketingMatters

Twitter is a remarkable social media platform for your business. But if you’re new to Twitter it can be more than a little confusing. An effective Twitter presence starts with understanding how it works. To see your Twitter Home feed, click on Home: .

20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity SMM

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. ” Twitter Tools.

33 Phenomenal Content Marketing and Copywriting Guides and Tips

Webbiquity SMM

Content marketing represents the most fundamental and widespread rethinking of marketing practices in decades. Content marketing turns the dominant paradigm of the last half-century—interruption-based mass marketing—on its head. Content Marketing Guides, Tips and Tactics.

10 Ways Strengthen Your Twitter Community with Commun.it

Kikolani

Twitter is one of my favorite networks to engage upon, primarily because you don’t have to wait until someone follows you to communicate with them and updates are fast to read as well as send at only 140 characters long. Plus, there are a ton of great tools for Twitter.

How to Get Testimonials for Your Business or Blog Using Twitter for Social Proof

Kikolani

Curating your best mentions while viewing your Twitter mentions on a daily basis is easy. You can favorite a tweet in the mobile Twitter app. And, of course, you can favorite a tweet on Twitter itself. Simply use the following links and replace username with your Twitter handle.

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Thursday Roundup: Twitter Tips

Waxing UnLyrical

Social media platforms will come and go; but I truly believe that if any recent platform has had a dramatic impact on how we communicate, it’s Twitter. 6 Tips to Grow Your Twitter Followers. 15 People Every B2B Marketer Should Follow On Twitter.

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BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media.

Will India See a Rise in Digital PR?

Waxing UnLyrical

Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in. dollar (as of December 1, 2013). crore (~ $15.1M) in FY 2012 to Rs.300 crore (~$48.3M) in FY 2013. Twitter Google+ LinkedIn Will India See a Rise in Digital PR?

Third Tuesday feat. Craig Silverman

Sherrilynne Starkie

May 27, 2013. May 27, 2013. May 27, 2013. May 27, 2013. Spundge is based on a “notebook” concept where users can curate and save posts from RSS feeds. May 27, 2013. May 27, 2013. May 27, 2013. May 27, 2013. May 27, 2013.

How to Use Pinterest And The New Rich Pins Features

Mindjumpers

Pinterest is one of those platforms that has now become established among prime players such as Twitter, Facebook and Google+. What Facebook’s New News Feed Means For Brands.

Fetching Friday – 22 Marketing Links

Kikolani

How to Promote Your Content Across Owned, Earned, and Paid Media – Learn how to take your content creation efforts to the next level by using paid, earned, and owned media as part of your initial content marketing strategy. Also, be sure to follow him on Twitter @jasonphines or Google+

5 Social Media Tips From #BOLO2013

Firebelly

Here are five pieces of advice that came from the presenters: “The way to a consumer’s heart is through their feed.” Social shouldn’t just be a checkbox on your marketing and campaign calendars. Amber Quist , VP of Marketing, Mass Relevance.

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Pheed App: Better Social than Twitter or Facebook?

Bill Hartzer

Although there are many social networks to choose from, almost everyone is either on Twitter , or Facebook (once upon a time that would have been Myspace , but that time has come and gone), while the more tech savvy are on niche social sharing sites like Instagram , and Tumblr. Marketing

How to Cut Out Advertising in Favor of Inbound Marketing

Convince & Convert

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. The RSS feed is: [link].

Fetching Friday – 21 Marketing Links

Kikolani

Curation for Inspiration: Tips for Marketers – Wondering how content curation fits into your marketing mix? Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email. Be sure to follow Kristi on Twitter and Facebook.

The Arrogance Of Being Right

Waxing UnLyrical

Two articles have recently drawn my attention to a problem I’ve seen in the myriad posts making the rounds in the business/marketing/PR communities. Peruse your news feed today and, as you click on articles to read, ask yourself where the author is coming from.

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Fetching Friday – 20 Marketing Links & Sad Cat Diary

Kikolani

Optimize Your Content Marketing Strategy with 8 Keyword Tracking Tips – If the success of your content marketing strategy is in any way dependent on SEO and search rankings, explore these 8 tools and tactics to track your keywords.

3 Marketing Tools I Miss (and Their Alternatives)

Kikolani

Do you hate it when you invest your time and energy falling in love with what seems like the perfect marketing tool, only to have it bought out by a larger company and ruined or otherwise retired? If you’re interested in marketing blogs, BloggerScope is the best alternative out there.

Content Marketing That Wins: Making Brands, Readers AND Google Happy

Social Media Strategery

Scott Smith , Nick Papagiannis and I had the opportunity to kick off Social Media Week Chicago with a presentation titled “Content Marketing That Wins: Making Brands, Readers, AND Google Happy ” to a packed house at Morningstar in Chicago.

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App Of The Week: HootSuite

The Social Media Incubator

Whether it is your Facebook profile, a Facebook page you manage, a Twitter account, a LinkedIn or any of the many others, HootSuite gives you the chance to manage all of them from one dashboard. Post a status, link or picture to your Facebook, Twitter and LinkedIn page all at once.

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

Twitter is a remarkable social media platform for your business. But if you’re new to Twitter it can be more than a little confusing. An effective Twitter presence starts with understanding how it works. When you send out a tweet with @username included in the MIDDLE of the tweet, “hello @username” (called a mention, explained below) all of your followers will see that tweet in their Twitter Home feed. To see your Twitter Home feed, click on Home: .

Social Media News Ticker: Pinterest Adds Place Pins, Vine Goes Global

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram, Vine and Livefyre: Place Pins (image: Pinterest blog). Twitter.

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3 Ways to Better Connect With Your Social Media Audience

The Social Media Incubator

It has become a lot easier for users to stop following or getting updates in their news feeds once they are no longer interested. CEL PR (@PRoutloud) September 11, 2013. A key in being successful in your social media strategy relies on connecting and engaging with your audience.

Forget Best Practices – Get 100,000+ Likes with Your Genuine Voice

Convince & Convert

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Pope Francis @Pontifex is the most influential world leader on Twitter.

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4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Tools like Google Alerts and Yahoo Alerts monitor the web for you and alert you, by email or through RSS news feeds (see below), every time a new piece of information relating to your keywords is posted to the web. Hashtags: It used to be that #hashtags were used almost exclusively on Twitter.

Contagion, Social Media, and Why Things Catch On

Convince & Convert

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign.

Turning off the ViperChill RSS Feed: What You HAVE to Tell Your Blog Readers

Viper Chill

Though niches that have more web savvy audiences like marketing or technology are more likely to be affected, this is going to impact anyone who has built up their RSS readership. I’m personally moving everything over to Feedly, due to the fact they have iOS and Android apps.

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