Mindjumpers

JANUARY 10, 2013

Monitoring brand mentions, share of voice, sentiment etc. are the essentials of analysing what is being said about your brand online. But there is a dark side, which, until now, has been immeasurable, to the great frustration of social media analysts: Visual brand mentions. Measure visual brand mentions.

Brands 264

Brands Aggregator Curation Hashtag 264

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

Webbiquity SMM

DECEMBER 12, 2018

Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. Currently, social media is primarily used for customer service (i.e., In 2012 he founded a creative design agency. Influencer Marketing Going Micro.

Trends 166

Trends Marketing Influencer B2B 166

Waxing UnLyrical

APRIL 4, 2019

So how can you, as a communications professional, leverage the power of community building for your brand? Now the hard part, building those relationships to reach your prospects and build brand advocates (your fans who will share your messages on their own networks). Let’s get right to it, how to build your brand’s community.

Community building 197

Community building Communities Hubspot Guidelines 197

Pixlee

AUGUST 10, 2020

Even if you’re a little late to the social media party and just learning how to use TikTok for marketing, understanding this channel isn’t difficult. . TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget.

Video 98

Video Marketing UGC Hashtag 98

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. And while focus remains a critical fundamental in photography, Flory and Lutze have learned it’s also integral to the success of a brand. Campaign Analysis. — VSCO (@vsco) August 7, 2020.

Issues 136

Issues Survey Campaign Authentication 136

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. In fact, Vine – the short-form video app introduced in 2012 – was an early pioneer of the format. Short-form video refers to video content that is between five seconds and ninety seconds long.

Video 112

Video HootSuite How To UGC 112

Diva Marketing Blog

DECEMBER 25, 2012

It's a world where to succeed we have to go beyond a one-off sale to opportunities where three entities: company, employee and custome can create the brand experience. Unlike the impact of Macy's initiative, social media impact reaches beyond just one customer. That takes courage too. . What a funny world we live in. Understand.

Social Media 91

Social Media Film Foursquare Loyalty 91

Sprout Social

FEBRUARY 13, 2017

But inevitably the spark dies down and before long there’s another brand out there trying to sweep your prospective loyalists off their feet. This Valentine’s Day, work to keep the brand love alive with 10 pieces of relationship advice that will keep any customer engaged. The best way to keep a pulse on who’s talking about your brand?

Loyalty 71

Loyalty Brands Authentication Platform 71

Sprout Social

JANUARY 16, 2020

Because brands rightfully want to get their names and content in front of as many people as possible. In fact, raising brand awareness is number one among the top social media goals of marketers today. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead?

Meme 108

Meme Marketing Hashtag Campaign 108

Pixlee

NOVEMBER 3, 2016

Social media data analytics is the foundation of an advanced, effective digital marketing campaign. With social media analytics, businesses can see exactly how customers perceive and interact with their brand, allowing them to make strategic changes that move the needle for the business. What Is Social Data?

Data 40

Data Social Media Marketing Influencer 40

Twist Image

AUGUST 11, 2012

While the tickertape parade and confetti may be over for the excitement about social media in business, there's a cold, harsh reality hitting brands right about now: once you're on social media and making yourself look busy, it's all about the content. The trouble with branded content. " Really?

Content 110

Content Marketing Skills Authentication 110

ProBlogger

DECEMBER 30, 2011

This year, I tried to go outside of the social media echo-chamber and focus on people who are expanding beyond their blogs. Kristi Hines is a freelance writer, online marketing consultant, and social media enthusiast that blogs at Kikolani. In 2012, she’ll be just as busy. Colin Wright. Derek Halpern.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Buzz Marketing for Technology

OCTOBER 25, 2013

The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales. Is the brand’s Checkout button large and easy to find? People don’t engage with brands; they engage with a purpose. But that doesn’t mean that they will follow any brand.

Mobile 225

Mobile comScore Insurance Sites 225

Convince & Convert

SEPTEMBER 6, 2013

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Listen Now .

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Crowdsourcing B2B Social Media Retail 136

Later

JANUARY 1, 2020

It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. Like most Instagram marketing trends, the teens are behind this one, favoring minimal edits to photos that produce a more organic, authentic look. View this post on Instagram.

Trends 87

Trends Instagram Marketing Influencer 87

Keyhole.co

FEBRUARY 13, 2024

The app launched in 2012 and has steadily made inroads into destroying the hassles of dating and matchmaking. Likewise, Tinder’s marketing strategy revolves around its raison d’etre, rolling out features and online campaigns emphasizing personalized stories and authentic user needs. Tinder barely needs an introduction.

Social Media 59

Social Media Engagement Strategy Meme 59

Convince & Convert

MARCH 15, 2011

The wine impressario turned social media superstar hit a home run with his first book Crush It! At its core, social media requires that business leaders start thinking like small town shop owners. …the risk that your business will die before its time grows bigger every day that you don’t use social media.

Case Study 142

Case Study Review Study Authentication 142

Twist Image

NOVEMBER 28, 2012

That's the biggest part of social media that the majority of companies still fail to accept and embrace. The companies that have made strides are the one that made changes to their corporate culture (both internally and externally) by using social media. The above scenario isn't about a bad sales pitch.

Publishing 81

Publishing YouTube LinkedIn Education 81

Keyhole.co

DECEMBER 19, 2023

The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. So, what does the brand do to gain all this online traction?

Strategy 52

Strategy Influencer Social Media Meme 52

Sprout Social

MAY 31, 2016

If your brand is serious about maximizing its message on social, you’re undoubtedly running an employee advocacy program. Such a program invites employees to connect their social profiles to a platform containing curated company news, which can then be shared across individual networks. Authentic Engagement. Gamification.

Metrics 40

Metrics Authentication Curation News 40

ProBlogger

FEBRUARY 20, 2017

Video is on a roll, and it’s evident if you look at any social media network today. Youtube, for one, has over a billion users , and social media channels like Facebook has even dedicated its News Feed to the use of video. It’s a Great way to Brand Yourself. It’s Motivating. It’s Easy to Share.

Video 54

Video Strategy Content Marketing 54

Keyhole.co

JANUARY 30, 2024

No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks like. billion social media users? Location Targeting an audience by location is one of the quickest ways to reach your desired crowd on social media. We got you.

Social Media 59

Social Media How To Patterns Sports 59

Convince & Convert

AUGUST 17, 2015

Adding figures to your subject line is a great way to add credibility and authenticity. Whatever you think of Barack Obama (and the fact he’s been elected president twice means that, statistically, you’re probably in favor), his social media and email campaigns are masterful. Adjective 1: Extreme. From: James Widmore.

Statistics 60

Statistics API B2B Groups 60

ProBlogger

JANUARY 16, 2014

Diversify your social media. If you’re looking to increase the monetization of your blog, then quite a few brands and advertisers are interested in unique visitor numbers. Between March and September of 2012, I doubled the unique visitors to my blog, Veggie Mama. And there you have a brand-new visitor.

Case Study 55

Case Study Patterns WordPress Blogger 55

ProBlogger

JANUARY 6, 2013

In early 2012, Gavin decided that he wanted to give cartooning a real chance. Since then, he’s been able to attract the attention of many key influencers and mainstream media. I think he is really talented and that his story shows what you can achieve if you combine quality content with social media outreach.

Blogger 55

Blogger Twine Fashion Project 55

Hootsuite

AUGUST 30, 2022

Many researchers agree Gen Z ends in 2010, but some argue 2012 is the cutoff for where Gen Z ends and Generation Alpha begins. Gen Z and social media statistics. The top three social platforms among younger members of Gen Z are YouTube (95%), TikTok (67%), and Instagram (62%). 83% of Gen Z shops on social media.

Statistics 102

Statistics Marketing HootSuite Study 102

Hootsuite

FEBRUARY 14, 2023

When it comes to social media, top influencers have cracked the code. They earn thousands or even millions per year for sharing branded content with their audience. Frankly, we think it’s social success at its best. Brand status. How many brands do they work with? Are these brands well-known/respected?

Influencer 110

Influencer Instagram Collaboration YouTube 110

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Hootsuite

MAY 17, 2023

Almost half (46%) of realtors say their highest quality leads come from social media, compared to MLS (30%) and relationship management (26%). 1 Social Media Tool for Real Estate Grow. Especially millennials, who spend about 14 hours a week looking at house listings on social media.

Real Estate 103

Real Estate Examples HootSuite Facebook 103

Mindjumpers

OCTOBER 18, 2012

Yesterday, Facebook announced that a new structure of Global Pages is available for all brands working with Facebook. The new structure enables brands to gather all their local brand pages on one centralized page and customize all content on a local level – everything from cover photo and apps to updates and “about” information.

Activities 264

Activities Facebook Communities URL 264

Buffer Social

JUNE 15, 2023

” Prioritize your mental health Creative burnout is the reality of many creators, and there’s not enough support from platforms, brands, and agencies. Other than a TikTok I once coerced my husband into (he's not into social media), I've kept that part of my life private.”

Startup 87

Startup Consultant Metrics Platform 87

Twist Image

FEBRUARY 14, 2017

Never has a sentiment been so true like it is for brands these day. We have never lived in a more politically-driven and open-social environment at the same time. Brands should be spinning like a top (in fact, a lot of them are). Some would say that this made companies and brands much more human. This is a fact.

Brands 53

Brands Fashion Retail Authentication 53

Buffer Social

JULY 22, 2020

We’re proud to be a leader in the space of social media management, and to operate long-term as an independent and profitable business. In the beginning, Buffer started as a solution to my own problemaround consistently sharing content on social media. In 2012, it was time to focus slightly more.

Products 93

Products Small Business Team Price 93

Convince & Convert

OCTOBER 1, 2015

Knowing that its fans shouldn’t have to choose between eating or posting on social media, the company has risen to the occasion with an exciting new creation – the selfie spoon. As someone who has attempted selfies while biting into a donut all in the name of good social media content, let me tell you, it’s easier said than done.

Brands 60

Brands How To Delicious Tumblr 60

Buffer Social

OCTOBER 1, 2018

Looking to catch up on the latest social media news, but short on time? We’re covering what this critical change means for social behemoth. Stories are a great way to reach your customers on social media and this ad format is an exciting opportunity for businesses everywhere. We have you covered!

Video 84

Video Facebook Instagram Groups 84

Buffer Social

FEBRUARY 14, 2017

Even though Instagram takeovers seem trendy now, they first started to gain popularity back in 2012 with brands like General Electric, Burberry and Food Republic inviting Instagrammers to take over their feeds for a day. Having an influencer on your company’s Instagram account is a great endorsement for your brand.

Hosting 109

Hosting Instagram How To Metrics 109