Remove 2005 Remove Communities Remove Magazine Remove Marketing
article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367
article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Magazine reading time down 77.5 Before 2005 our goal was to get our clients in the news. Canadian Media Consumption Trends.

Marketing 199
article thumbnail

Youtube vs Instagram vs TikTok: Which Channel is Best for Cosmetics Brands?

Pixlee

Started in 2005, Youtube is one of the oldest social media platforms still in use. Since 95% of beauty content on Youtube is created by individuals, cosmetics brands have to focus more heavily on influencer marketing when using this platform ( Digital Surgeon , 2018). The majority of content is created by individuals.

YouTube 65
article thumbnail

Facebook Intensive Class – Computer Class, 1 Day

Laurel Papworth

Learn how to add Business Apps, Use marketing Intelligence tools, Advertising, and make sure your Facebook is Optimised (FBO) for your customers newsfeed. Use Facebook to explore marketing intelligence. COMPUTER COURSE: Facebook has one billion members – are you ready? Create a Timeline that is engaging and adds brand value.

Class 75
article thumbnail

Sydney Social Media Course – 3 Days with Laptop

Laurel Papworth

Laurel manages massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Since 2005, Laurel has been teaching online community management at the University of Sydney and she has been managing virtual communities since 1989. Laptop hire costs are $50 a day.

Course 102
article thumbnail

Social Media Course – $176 – 13 June 2012 Sydney with @InforumGroup

Laurel Papworth

Do you work in sales, marketing or communications? If you are, then you need to know more about digital communication and so do your staff. She was named in 2012 by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her “Head of Industry, Social Media.”

Course 66