Sprout Social

OCTOBER 9, 2023

There are a few universal questions that keep CMOs up during the quiet hours of the night: How do we do more with fewer resources? And how do we make a greater impact without burning out our teams? Enter the impetus for solving both challenges: artificial intelligence (AI).

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Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. What are AI insights?

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Buffer Social

JUNE 19, 2023

There’s been much ado about AI lately, especially since ChatGPT was released to the public in November 2022. Since then, we’ve seen an influx of thoughts and tools around the topic and the use of AI. However, we understand its limitations, especially when it comes to creation, better than most.

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Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. A social media template is a pre-designed resource that serves as a starting point for a variety of social media marketing tasks. When you’re already spread thin, every minute counts.

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Sprout Social

OCTOBER 19, 2023

Luckily, innovative technologies like artificial intelligence (AI) offer long-term solutions to meet these challenges. They are revolutionizing marketing, with an increasing number of marketers reporting that AI capabilities have helped them boost creativity and workflow efficiency.

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Sprout Social

APRIL 17, 2024

The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. Table of contents: What is a chatbot builder? Ease of use The best chatbot builders are designed to be user-friendly. Here are a few to consider.

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Jon Loomer

DECEMBER 14, 2022

ChatGPT is the biggest tech development we’ve seen in a long, long time. Similar technology could change how you work, how you use the internet, how you learn, and even whether your current occupation is necessary. There are many angles we could take with this post. Fun Uses of ChatGPT.

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Hootsuite

JANUARY 10, 2024

Forgive us for using a technical term, but it’s absolutely bananas how far AI has come in the past year. And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools.

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Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. While millions are enthusiastic about embracing AI to achieve greater speed and agility within their organizations, there are others who remain skeptical—pretty common in the early phases of tech adoption cycles. What is the foundational layer?”

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BeingOptimist

DECEMBER 18, 2023

Have you been looking for an AI headshot generator that would prevent you from standing in front of a camera? Welcome to another blog of the series Complete Guides where we tell you everything you want to know. Today, we will walk you through the guide to AI Headshot Generator. How do these AI Headshot Generators work?

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Sprout Social

JANUARY 9, 2024

Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment.

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Buffer Social

JANUARY 18, 2024

I didn’t end up as a content writer at Buffer because of LinkedIn (that was down to a fun Instagram post , interestingly enough), but I definitely found it valuable in my job search. I love creating content on the platform, plus I’ve just launched a podcast for B2B marketers that I’m keen to, well, market.

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Ignite Social Media

MARCH 18, 2024

So how have they built such a commanding social media empire? It’s allowed Duke’s social team to move at the speed of culture and quickly adapt as channels and content trends evolve. “We’ve been really 100% locked in on brand…There’s been no sales plays with this. With over 5.4

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Oktopost

JANUARY 16, 2024

We’re sure this isn’t news to you, but AI has become a game-changer in elevating how revenue teams operate. So much so, that it’s now essential to adopt AI to remain competitive. Jump Ahead Top 5 AI Sales Tools Clari Oktopost LinkedIn Sales Navigator Regie AI Exceed.ai

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Ignite Social Media

MAY 26, 2023

AI writing isn't that complicated — or at least if you know how to talk AI. Writing is no exception; AI can be used to generate content for marketing campaigns or automate blog entries. Writing is no exception; AI can be used to generate content for marketing campaigns or automate blog entries.

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Sprout Social

JANUARY 11, 2024

That’s where service software and automation via AI can do a ton of heavy lifting. Below we dig into why customer service software matters and tips for choosing a tool. These tools create positive experiences and inform brands on how to improve their service. What is customer service software? What is customer service software?

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Sprout Social

JANUARY 9, 2024

When you walk into a brick-and-mortar store, you expect a sales associate to greet you and ask how they can help. Social media personalization is when brands analyze customer behavior across multiple touchpoints, and deliver highly tailored social content or messages that are appropriate for a specific stage in each buyer’s journey.

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Sprout Social

JUNE 26, 2023

They know it’s one of the most human aspects of running a business—and they’re exploring innovative technologies like artificial intelligence (AI) to enrich it. Besides workflow efficiencies, AI tools provide nuanced insights that can transform your customer journeys to become more engaging and supportive.

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Buffer Social

JUNE 29, 2023

Welcome back to Creators Unlocked , a series where we interview creators about their best practices. Today, we’ve got Stew Fortier, a more unconventional creator, as his day job is CEO of Type.ai , an AI content writing tool. The rapid advancement of AI has spurred debates among creators of all types.

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Hootsuite

NOVEMBER 30, 2023

That’s where content marketing comes in. By creating valuable resources, information, tools, and other forms of content for your audience, you make sure you’re top of mind when it comes time to make a purchase. Content marketing is a big job. Content marketing tools make that job significantly easier.

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Hootsuite

JANUARY 18, 2024

And we’re here to say that we couldn’t be more proud of you. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Learn how to identify your unique audience and niche here.

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Sprout Social

MAY 18, 2023

According to Rachael Goulet, Sprout Social’s Director of Social Media, “Whichever social networks you use, effective writers know how to tailor their writing for different audiences and platforms.” Answer key questions like: What kind of content does our audience want from our brand? How do they expect us to sound?

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Pam Moore

JULY 13, 2023

Let's unleash your B2B sales superpowers with a little AI magic. AI isn't just the wave of the future – it's making waves right NOW. Let's dive into the ocean of benefits AI brings to your sales party: AI-Pumped Lead Scoring: No more throwing darts in the dark, my friends. How can you unleash the power of AI?

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Hootsuite

MAY 3, 2022

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. Hey, we get it. Read on to see if AI content creation is right for you.

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Buffer Social

OCTOBER 18, 2023

Now the social network lets you do everything from broadcasting to your followers to creating your own stickers with AI , with a host of new features only hitting the Meta-owned app in the last few months. A great example of this is how Notes updates will appear at the top of your followers' inboxes (but more on this below).

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Hootsuite

JULY 5, 2023

Ever feel like crafting AI art prompts requires secrets and magic? How are all of these creative professionals creating stunning, mind-blowing visuals in tools like Midjourney and DALL-E when all of your prompts fall flat? The reality is that creating cool AI art prompts isn’t as complicated as it might seem.

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Oktopost

APRIL 14, 2023

As the social media landscape continues to evolve, so do the challenges faced by social media managers in terms of content creation and management. The need for powerful and efficient tools to manage and create content has never been greater.

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Sprout Social

NOVEMBER 8, 2023

As a business, you need to figure out how to deliver great customer experiences while keeping up with these changing demands. Part of that equation is understanding how customers think and feel about your brand. In this post, you’ll learn what customer sentiment analysis is, why it matters and how to do it right.

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Hootsuite

MAY 29, 2023

AI is everywhere in social media. From post-writing tools like OwlyWriter AI , to image-creation bots like Midjourney. It seems like every day, new AI-powered tools are being released. Still, while social media AI tools are becoming commonplace, there are a lot of unknowns when it comes to AI safety, security, and privacy.

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The Realtime Report

JANUARY 21, 2021

We know how we want our companies to work. Nonetheless, AI continues to stumble when it comes to making this a reality. Nonetheless, AI continues to stumble when it comes to making this a reality. Without it, any AI-driven transformation will be slow, costly, and less effective. Artificial Intelligence. “We

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Hootsuite

FEBRUARY 14, 2023

Here are 12 chatbot benefits that we hope will change your mind. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. 12 benefits of chatbots for businesses Chatbot advantages vary depending on the type you use and how you deploy them. billion in 2025. Let’s dig in!

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Sprout Social

MAY 16, 2023

It’s been two years since we last partnered with The Harris Poll to understand how leaders view the state of social media and its impact on an organization. Emerging technologies, rising consumer expectations and a shifting social media marketing landscape have left many with questions on how to navigate this changing terrain.

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Oktopost

FEBRUARY 13, 2023

As social media continues to play a vital role in the way businesses connect with their customers and promote their brand, the need for powerful and efficient tools to manage and create content has never been greater. Uniform branded content sometimes feels alienated and not personally connected to the advocates.

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Buffer Social

JANUARY 24, 2024

A swipe file is a collection of curated content that strikes a chord with you, whether that's a clever tweet, a visually striking Instagram post, or a LinkedIn article that makes you think. This intel can be invaluable in shaping your own social media strategy and ensuring your content stands out. So what’s the alternative? 

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Buffer Social

DECEMBER 14, 2023

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. Beehiiv uses LinkedIn carousels to welcome new hires. It creates a sense of community and shows that the company values its employees.

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Buffer Social

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. According to one study, it also costs over $50 billion annually due to wasted resources alone. But what makes B2B content good ? Tough question.

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Hootsuite

OCTOBER 5, 2023

If you want to stay out of hot water, an AI-backed compliance tool like Proofpoint is key. So how do you stay out of hot water and consistently stay engaged with your social media audience? But large companies may find that just leads to employee content stuck in an approval bottleneck for ages. Time for a crash course.

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