Oktopost

APRIL 14, 2023

Social media has become a vital channel for businesses to connect with their customers and promote their brand. As the social media landscape continues to evolve, so do the challenges faced by social media managers in terms of content creation and management.

Social Media Management 62

Social Media Management Social Media Tools B2B 62

Ignite Social Media

AUGUST 3, 2017

Here at Ignite Social Media, we pride ourselves on creating people-first content. It’s a little tricky to conceptualize, but our new white paper breaks it down for you. It’s a little tricky to conceptualize, but our new white paper breaks it down for you. Download the white paper here: [link].

Social Media Management 101

Social Media Management Social Media Communities Content 101

Pam Moore

JANUARY 4, 2017

So why would we think that marketers and business leaders would think any different when it comes to social media? I remember the early days of social media and watching the tweets fly by looking something like this… Free marketing with social media, join my workshop! They launch the blog.

Social Media 167

Social Media Social Networking Training Instagram 167

Mindjumpers

JANUARY 10, 2012

Another chance to look at the social media universe, analyse the trends and make the strategies. Tumblr is another platform to watch, with major growth during 2011 and Nielson’s third quarter report putting it at #2 in the UK by page views. 2012 Social Marketing & New Media Predictions [White Paper].

Social Media 273

Social Media Statistics MySpace Tumblr 273

Idaconcpts

SEPTEMBER 20, 2014

Businesses that have jumped on the social media train will do well to make sure that they monitor their social media efforts. Before you start monitoring your social media platform, you’ve first got to know what you should be paying the most attention to. What Do You Need to Monitor?

Social Media 166

Social Media Sentiment Cost Energy 166

Proactive Report

NOVEMBER 21, 2022

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . Map where conversations about your brand, product, or topics of interest are taking place in social media platforms.

Social Media 64

Social Media Analysis Research Conversation 64

Sprout Social

JANUARY 13, 2021

But what if they saw an ad multiple times across different platforms? Or it was a combination of newsletter information, social media posts, and word of mouth? In terms of the social media marketing funnel , attribution models credit the channels within the Awareness and Consideration stages that led to the Conversion.

Social Media 95

Social Media Marketing Newsletter URL 95

Mindjumpers

SEPTEMBER 12, 2012

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. Additionally, it includes insights from 21 experts and influencers within the fields of content marketing, search engine optimization and social marketing. Go through one step at a time.

Report 242

Report Content Nielsen How To 242

Keyhole.co

OCTOBER 16, 2023

To say that social media has revolutionized the commercial landscape would be a massive understatement. In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. What is a social media marketing agency? The question is, where to start?

Social Media 52

Social Media Marketing How To Cost 52

Webbiquity SMM

MAY 23, 2011

Until recently, most social media case studies have focused on consumer brands. It’s not that B2B companies aren’t finding success in social media marketing, but more (in my experience at least) that they are less willing to publicly reveal their strategies for competitive reasons. Objectives. Video / YouTube.

B2B 190

B2B Social Media Case Study Study 190

Pam Moore

JULY 5, 2017

Google Analytics is an amazing platform to help marketers get in the head of their customer, better understand the performance of their content, online platform and overall marketing. In this 30 minute podcast you will learn: The power of Google Analytics and what it can help you understand about your online platform, blog and website.

Analytics 167

Analytics Google Metrics ROI 167

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Many businesses use social media to promote brand awareness, and it can be quite effective. Because social media is largely personality-driven, a savvy entrepreneur can level the playing field against much larger competitors and establish his company as a widely recognized, credible source. No platform differentiation.

Social Media 206

Social Media Brands RSS Publishing 206

Mindjumpers

SEPTEMBER 9, 2011

Tweet With social media platforms getting more evolved everyday, it is imperative for brands to have a defined and a strategic approach towards using it. The infographic carries excerpts from the e-book “ Social Funnel: Driving Business Value with Social Marketing” about which we wrote on our blog , last month.

Marketing 264

Marketing Social Media Tools Activities 264

Convince & Convert

FEBRUARY 23, 2015

Mike_Stelzner Tweet This From his blog , to his podcast , to the yearly Social Media Marketing World conference his team puts together, one cannot argue that Mike Stelzner , CEO/Founder of Social Media Examiner , is a leading voice on all things social media. Then there’s a service side to it.

Social Media 60

Social Media Sites Curation B2B 60

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media.

Social Media 167

Social Media Nielsen Press Release News 167

yMarketingMatters

APRIL 10, 2019

Establishes a Human Connection – Instantly Perfect for Social Media Guides the Customer Through Their Journey Drives Conversions. It’s Perfect for Social Media. A HUGE component of online marketing is about social media. Again…think Person-to-Person marketing. Why is it so powerful?

B2B 178

B2B Loyalty Conversation Buy 178

Pam Moore

JULY 13, 2017

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need more help?

Strategy 165

Strategy Twitter How To Training 165

Sprout Social

MAY 25, 2022

Have you test-driven the Sprout Social Salesforce integration yet? There’s a reason why more and more companies are linking their CRMs with social media management tools like Sprout. Social media and customer relationships go hand in hand. Why you need to integrate your CRM with social media ASAP.

Team 109

Team B2B Platform Analytics 109

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. Today we gathered 13 of the world’s leading social media experts and asked them to share their best advice for marketers.

Social Media 110

Social Media Marketing Curata Influencer 110

Twist Image

MAY 3, 2012

"Why aren't there more case studies of business to business organizations using social media?" If social media can't help you augment all of those areas, I'm not sure we're all living on the same planet. This is a prime example of the business side of social media picking up steam.

Findability 106

Findability Social Media Case Study ROI 106

Buzz Marketing for Technology

DECEMBER 29, 2010

4 P’s to Social Media Marketing - Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. Fire your Director of Social Media! Is The White Paper Dead for B2B Marketing?

B2B 209

B2B Engineering ROI Social Media 209

yMarketingMatters

APRIL 10, 2019

Perfect for Social Media. It’s Perfect for Social Media. A HUGE component of online marketing is about social media. And because the purpose of these platforms is creating connection and telling stories , they’re the perfect place to employ storytelling techniques. Why is it so powerful?

B2B 130

B2B Loyalty Conversation Social Media 130

Webbiquity SMM

FEBRUARY 16, 2016

But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double. Social media benefits are unclear. But “Professional, social and emotional benefits” marketing has a 42% lift.

B2B 110

B2B Social Media Marketing Survey 110

Ignite Social Media

OCTOBER 1, 2018

Last year, the marketing software platform acquired Motion.ai Ignite Social Media. As you evaluate whether or not a chatbot is right for your brand, be sure to read our white paper that breaks down the top providers and how your company could benefit. B2B Chatbot Examples. Shameless plug here.

B2B 119

B2B Examples Hubspot Widget 119

Oktopost

MARCH 7, 2022

In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. What is Social Listening? Before social media, it didn’t matter what channels you used to communicate your message, it was a one way communication channel.

B2B 155

B2B Sentiment Analysis Reputation 155

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? Other supporting media (image, video, podcast) and location of the asset (url etc.). Possible white-paper (y/n). Social Profit Factor Training Academy and Marketing Nutz Can Help! . Syndication.

Template 78

Template Templates Social Media Content 78

Direct Marketing Observations

JANUARY 12, 2012

MemoLane is a “virtual scrapbook” generated by a user’s social media history. It also allows users to search their social history across multiple networks. PinBoard is a really smart, user-centric, privacy-focused social bookmarking platform.

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Pam Moore

OCTOBER 29, 2017

It's 100% in tact and beautifully integrates social media marketing, video and visual marketing. You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. Social Profit Factor Training Academy and Marketing Nutz Can Help! . SoundCloud.

Policies 167

Policies Advertising Facebook Guidelines 167

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? Other supporting media (image, video, podcast) and location of the asset (url etc.). Possible white-paper (y/n). Social Profit Factor Training Academy and Marketing Nutz Can Help! . Syndication.

Template 78

Template Templates Social Media Content 78

Proactive Report

OCTOBER 21, 2013

One of the areas of concern to small businesses is how to measure their social media activity. Here are few suggested metrics: Activity on each social platform: Most small businesses have limited time and resources. Social media is the perfect way to engage and lead the person through the sales funnel.

Small Business 65

Small Business Metrics Social Media Hubspot 65

Janet Fouts

AUGUST 29, 2011

I get a ton of requests for a “social media plan&# and then once I start to talk to the client it turns out what they really want is a magic black box from which they can pull a big red button. When they push the button they will have instant social media success. I’m a social media coach not a magician.

Social Media 144

Social Media Resources Course Social Networking 144

Pam Moore

JUNE 27, 2016

Our agency, Marketing Nutz works with brands big and small to help them drive a positive ROI with every dollar spent on digital, social media and marketing overall. The importance of an integrated digital and social platform for converting leads and achieving your goals. 50 Ways to Inspire Your Audience (white paper).

Advertising 122

Advertising Facebook ROI Training 122

Mindjumpers

AUGUST 3, 2011

The article is based on the questions of why a business should be present in social media, how social media activities can be improved and what the actual value of these social efforts is. Similar Posts: How to Drive Business Value with Social Marketing Funnel [white paper].

Marketing 170

Marketing Social Media Questions Research 170

yMarketingMatters

APRIL 10, 2019

Perfect for Social Media. It’s Perfect for Social Media. A HUGE component of online marketing is about social media. And because the purpose of these platforms is creating connection and telling stories , they’re the perfect place to employ storytelling techniques. Why is it so powerful?

B2B 100

B2B Loyalty Conversation Social Media 100

Pam Moore

MAY 9, 2017

The truth is traditional marketing and media are not working like they use to. Organic reach on platforms such as Facebook are declining down to zero. Media is becoming more complex. Social media and Influencer Marketing Launch Strategies (episode 35). 8 Steps to Develop a Social Business Plan (white paper).

Nielsen 165

Nielsen How To Influencer Overview 165

Pam Moore

JULY 1, 2016

It’s 100% in tact and beautifully integrates social media marketing, video and visual marketing. You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. How to Choose and Prioritize Social Media Goals and Objectives.

Policies 167

Policies Advertising Guidelines Facebook 167

Pam Moore

SEPTEMBER 7, 2016

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They forget who they are serving, such as their customer and audience as they get caught up in social media fame and being the first to make the leader board on the latest social shiny object.

Social Media 60

Social Media Tips Marketing Social Networking 60