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Thoughts on Poken & Off-line Social Networking

The Marketing Blog

While, the diary still scored over cellphone in some of the features the socially conscious consumer just wanted to have a single device. Fast forward to 20 September 2010 i.e. today where I just finished reading Kapil Ohri’s latest write-up on afaqs.com which talks about Poken – a USB enabled pen drive type social business card device. The device allows users to exchange their contact details and social networking profile within a few seconds.

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The Serious Goings-On Behind The Social Networking Scene

Waxing UnLyrical

We met on someone’s blog, followed each other “home,” and now see each other on social platforms pretty much daily. It wasn’t a link to a “Join me at New Social Group.” I saw consistency in quality of character and communication across multiple social channels. Because of it, I felt reassurred that the Smart Professional would fall within the same patterns in real life. The Serious Goings-On Behind The Social Networking Scene.

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Global Social Media Usage Patterns

Net-Savvy Executive

So when somebody takes a good look at social media patterns beyond the US, I'm usually interested. Vincenzo Cosenza's world map of social networks (shown above) gives a different kind of high-level summary. Global Publics Embrace Social Networking , Pew Global Attitudes Project (Dec 2010). Global Social Media Usage and the Language Factor , Lionbridge (2010). Asia Pacific Social Media Report (highlights), Nielsen (Jul 2010).

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10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them.

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Blogging Tip: Increase Your Traffic By Solving Problems

SocMed Sean

Whether it’s technology, parenting, current events, arts/crafts, or some other topic, your readers often find your blog through searches and recommendations of like-minded people on social networks. Over time, I have refocused a lot of my content away from “opinion pieces” where I was just opining about my perceptions of social media and, instead, focusing on solving problems in a step-by-step manner.

Tips 196
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Content Sharing: How, When, Where and Why [infographic]

Mindjumpers

Tweet Recently, on our blog we have made a lot of suggestions on how to make content sharing on social media more effective, and knowing the right time and good content to post is an important part of that strategy. In order to understand when people share content on the web, when do they click on content, the sharing pattern, the bookmarking and sharing service AddThis have on the occasion of their fifth birthday examined this. Content Sharing Pattern on Social Media [Study].

Patterns 188
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Are You A Social Media Channel Changer?

SocMed Sean

Combine 300 channels in my cable package, with an extremely short attention span and you have all the ingredients necessary for an evening of click…click…click… Are you changing the channels too quickly when it comes to social media? And my channel changing doesn’t even have a reasonable pattern. The same problem exists in the realm of social media, though. I admit it…I’m a channel flipper.

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Integrating your social media marketing | Shuaism

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Integrating your social media marketing Integrating your social media marketing Written on February 15, 2010 by Josh Peters in Social Media 9 Comments - Leave a comment! This is the first in a series of 3 posts Without a doubt a part of social media is trial and error because when it comes down to it people are unpredictable.

Patterns 112
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Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

Or is this just “acceptable&# competitive behaviour by someone who see’s himself as my competitor in the social media space? And from The Department of Education in Victoria : Bullying is when someone, or a group of people, upset or create a risk to another person’s health and safety – either psychologically or physically – or their property, reputation or social acceptance on more than one occasion. encouraging others to socially exclude someone.

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10 Words And Phrases Social Media Pros Should Help Their Clients Understand

SocMed Sean

Speaking social can sometimes be tough, especially with clients who haven’t yet engaged in social media or sometimes just “don’t get it” Even those clients who do understand and engage in the social space are sometime confused about the use of specific terms and jargon that social media pros use. Below is a list of 10 terms that I think social media pros use or focus on that sometimes confuse our clients. Social can do both.

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Quit Trying to DO Social Media: Focus on Measurable Results Instead

Pam Moore

Start doing social media they said. The truth is social media is not free. Doing social media is NOT the objective. We help them integrate new media and social technologies combined with traditional and digital marketing to achieve measurable business goals and objectives. We are seeing a pattern of behavior across organizations big and small that is concerning. Social employee empowerment program inclusive of training. QUIT trying to DO social media.

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4 Emerging Social Media Communities

Ignite Social Media

Social media is a constantly changing force to be reckoned with. It seems that just as you have a grasp on your social media strategy, something comes along that shakes it to its core. At Ignite Social Media, we are here to help you weather these changes and stay on top of the latest social trends. Today, let’s examine four recently emerging social media communities. What also changes are the ways that a parent interacts with social media.

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8 mistakes you can avoid making in social media

Direct Marketing Observations

I must admit that I was inspired to write this post based on the Social Media club of Orlando. They had tweeted me an invite to an event titled, “Mistakes and Lessons Learned in Social Media. I was going to title this post, “The biggest mistake I made in social media&# but that would mean that it’s in the past tense, and at this point I got it down cold. There has to be a level of quality that tells consumers that your social presence is worth tracking.

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3 Ways To Great Social Content

Mindjumpers

In this post, I present 3 key points to include when creating content for social media to ensure that your content will make sense for your community and your brand strategy. Create patterns. People will first understand your messages when they see a pattern – something that makes sense to their own life, and something that connects to the image of your brand. That has always been the purpose of advertisement and the same goes for your social content.

Content 209
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How to Meet Your Consumers’ Social Media Expectations

Mindjumpers

The crucial part of being commercially successful on social networks, however, isn’t just to have a profile or account. It’s to understand how your consumers expect to communicate with you, expect you to add value to their social network experience, and how you can combine your consumers’ wants with your own interests. However, with the maturity of social media and the use thereof, what consumers want has changed over the years.

Meeting 211
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The Problem with the Social Web

Direct Marketing Observations

Sure we might get a recommendation or suggestion from someone, or we might be motivated by some type of incentive-but ultimately, you make the choice to choose… Two years ago my friend Jason Breed and I created Hashtag Socialmedia - a tweetchat that revolved around talking about the business of social media. In the larger picture of the social web though-there is Facebook, Twitter, Linkedin, YouTube and blogs. Right now we are stuck in the Me too phase of social.

Marketing 141
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How Does Treating LinkedIn Like It Was Twitter Impact Results for B2B? [Research]

Webbiquity SMM

The top two social networks for B2B marketers, LinkedIn and Twitter, are different in several important ways. But what if they changed that pattern? Social media guru Gary Vaynerchuk suggested that approach at one of his recent speaking gigs.

B2B 211
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Your ultimate guide to social media icons

Sprout Social

Social media has become so ingrained in our daily lives that most social media icons are instantly recognizable. For marketers and business owners, this offers an excellent opportunity to implement social media icons into their marketing strategies. At the same time, there’s a lot that you should consider before you use these social media logos including the best practices and legal conditions. The benefits of using social media icons. Social Networks

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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

Lead nurturing starts by taking many touch points and pulling them all together into one spot so you can see patterns of activity across your customer base and get a true profile of what they are doing. Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly.

Platform 182
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Localized Communication:The Key to Social Media Success Globally

Mindjumpers

In such cases, social media becomes an integral part of any company’s communication strategy. The extent of localization of the global brand’s communication could be the key to their social media success. On our blog we have already written about how to select the social media channels for your brand as well as social media trends in Asia. It is good to identify the social media behaviors and what people use media sites for.

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Facebook's Need for Better Communication

Social Media Marketing

Hence, Mark Zuckerberg joining the North American Man-Boy Love Association was meant to prove that even the CEO of the world's largest social network wasn't immune from privacy violations under the new system. It seems that Facebook wants to act like that other darling of Silicon Valley and social media geeks everywhere, Apple. customer relations news facebook social networksIt seems that every time Facebook makes a change, it's a major gaffe.

Marketing 127
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Telstra NBN – Goodbye copper networks

Laurel Papworth

Telstra has done a deal with National Broadband Network Co (or a heads of agreement which is not quite the same thing). The thingie that ran our phone networks for hundreds of years (ok, last century) is being put out to pasture, retired, taken out. Copper networks was actually part of the discussion at the dinner table… what? And I thought “data&# over networks probably meant fax machines. So, ce la vie, bon voyage and RIP to copper networks.

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Twitter Spring Clean! The Quick Way To Mass Unfollow

Absolute PA

It looks for certain patterns of behaviour (people not tweeting, inactive profiles, being overly repetitive) then, compiles a report about your dodgy followers. Twitter Social Media and Internet Marketing social media for business Social Networking Twitter for business Twitter guide Twitter toolsI like to keep on top of my Twitter profile maintenance.

FAQ 71
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Social Media and IT Security: Adversaries or Partners?

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media and IT Security: Adversaries or Partners? Mon, Aug 10, 2009 Best Practices Well, it’s been an interesting couple of weeks in the world of social media and IT security. Now, don’t get me wrong, I believe information security is a very real and valid concern when it comes to social media.

Gov 2.0 74
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YouTube Analytics: 21 Metrics That You Should Track

Keyhole.co

But the truth is, most companies and brands simply post videos on YouTube, share them on social networks, and then never return to track their performance. Maybe it’s a new slogan, branding campaign, social strategy, or product idea.

Metrics 83
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Reinventing Sprout Social’s approach to big data

Sprout Social

Sprout Social is, at its core, a data-driven company. Sprout processes billions of messages from multiple social networks every day. Evaluating new data pattern alternatives. The post Reinventing Sprout Social’s approach to big data appeared first on Sprout Social.

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Your Socks Should Match Your Trousers

Ari Herzog

Among my new pattern socks… The third rule of that webpage indicates socks should reach your knees. Some of my new socks are solids but most have patterns, be it stripes or argyles or polka dots. Related Stories Social Networking In Your Face 3 Decembers of Twitter Data No Thanks, @BostonGlobe. It’s apparently a fashion faux pas to match the color of your socks to the color of your shoes. Yet, this is what I’ve been doing for the longest time.

Patterns 106
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When Is the Best Time to Post on TikTok in 2021?

Hootsuite

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. As in the case of any other social media platform, the best way to find out what works for your audience is to… check what’s been working for your audience.

HootSuite 107
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3 Content Marketing Tips

yMarketingMatters

If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. Provides a uniquely positive user experience through the user interface, visuals, layout, fonts, patterns, etc.

Tips 130
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4 Social Media Graphic Design Trends to Try in 2022 [Infographic]

Pam Hughes

Are you looking for ways to boost your social media presence in 2022? Just released, Tailwind’s 2022 Design Trends Report focuses on four key design drivers for graphic design and styling across social networks over the next year.

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Will Pinterest Go Public?

The Realtime Report

It’s no secret that Pinterest has been steadily gaining steam in the social sphere for the past year or so. Now the once-budding social “scrapbooking” site looks to be taking the next major step toward Internet superstardom. Although we’re naturally inclined to judge as spectators to this vast, social landscape, it may not be fair to compare Pinterest’s IPO to that of Facebook or Twitter quite yet. Time will tell how much this social gem manages to shine.

Report 140
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10 Ways to Take Better Social Media Campaign Photos

Socialized

Social media marketing has become an important part of running a company, but for others, it can be challenging to determine when to share. As social media is a visual tool, the images you share will dramatically affect your brand’s perception. Study the ten best practices to take quality pictures, improve them and position them on your company’s social media pages. Why Photos Play an Important Role when Posted over Social Media?

Campaign 100
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BeReal was Interesting, But Here’s Why It’s Not Going to Survive 

Ignite Social Media

As someone who has seen immense changes in the social media landscape for 15 years , here’s why I think BeReal is nevertheless not going to last. BeReal (pronounced Biril) is a French app that changes social media by dictating when users must post, regardless of what they’re doing.

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3 Content Marketing Tips

yMarketingMatters

If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. Provides a uniquely positive user experience through the user interface, visuals, layout, fonts, patterns, etc. ? Has achieved an impressive quantity of amplification (through shares on social networks and/or links). Content will be key to your success in 2019.

Tips 100
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3 Content Marketing Tips for 2019 ?

yMarketingMatters

If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. Provides a uniquely positive user experience through the user interface, visuals, layout, fonts, patterns, etc. ? Has achieved an impressive quantity of amplification (through shares on social networks and/or links). Content will be key to your success in 2019.

Tips 100
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Research-Driven Ideas for Social Data

Mindjumpers

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. Industries such as marketing now rely heavily on a new field of social data science to make sense of the large quantities of information about their brand community. They offered exceptional concrete value to practitioners of social business intelligence: 1.

Research 163
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Social Media Hitchhiking: Audi Sends College Student Cross-Country Using Only Digital Networks

The Realtime Report

University of Pennsylvania grad student and blogger Lindsay Rule recently hitchhiked across the US using only social media and online networks, as part of a partnership between Architizer and Audi’s Urban Future Initiative. Rule’s assignment was to travel across the country – from Boston to San Francisco - without spending any money (ok, there was a $100 emergency fund) by using social media to coordinate free rides and places to stay.

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Global Social Media Adoption In 2011 [White Paper]

Mindjumpers

Tweet In January 2012, a report called ‘Global Social Media Adoption In 2011’ was published by Forrester. This report uses Forrester’s Social Technographics groupings to show how people around the world use social media. The report is based on Consumer Technographics data in 18 countries across North America, Europe, South America, and Asia in order to examine social media behaviors around the world. Social media users in the West prefer to consume rather than create.

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How to Conduct a Social Media Audit (Includes a Free Template)

Hootsuite

If you’re using social media to market your business, you need to understand how to perform a social media audit. Don’t be alarmed—a social media audit is nowhere near as scary as it sounds. What is a social media audit? How to perform a social media audit.

HootSuite 114
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When In Doubt, Turn To Twitter

Firebelly

This revelation got me thinking about if this is a universal pattern or just a generational thing. In a survey released this week, 43% of respondents said they use social media daily. I went on to read that, for users younger than 30, 83% use social networks. The survey went on to say that the 30-49 age gap is closing in on the under 30 crowd for social media use.

Twitter 161
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. Social listening.

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” Half of B2B software companies struggle with the “social” media concept. A ratio of up to 5 is generally viewed as fairly social. But the least social of this entire group?

B2B 127
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What Is Social Media Marketing? [Complete 2023 Guide]

Hootsuite

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time.