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How to supercharge your marketing strategy with AI automation

Sprout Social

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. AI automation has revolutionized how brands approach their business and marketing strategies.

Strategy 102
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10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This also applies to other professional / social networks (e.g.

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Does Gen Z Use Facebook? October 2023 Data

Ignite Social Media

When queried about their Facebook usage patterns, approximately 54% of US teens reported using the platform on a monthly basis. How Much Does Each Generation Use Social Networks? When we turn back to eMarketer data, Millennials lead the pack as the largest user group on social media, totaling 69.7 million users.

Data 154
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3 Content Marketing Tips

yMarketingMatters

If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. Why is this important?

Tips 130
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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014.

B2B 154
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The Serious Goings-On Behind The Social Networking Scene

Waxing UnLyrical

I saw consistency in quality of character and communication across multiple social channels. Because of it, I felt reassurred that the Smart Professional would fall within the same patterns in real life. The Serious Goings-On Behind The Social Networking Scene. Don’t mistake consistency with routine.

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3 Content Marketing Tips

yMarketingMatters

If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. Why is this important?

Tips 100