Oktopost

MAY 23, 2022

27% of B2B marketers report that sales-marketing alignment is a challenge, so intent data could be the common ground that you need to create a link between your teams. Paid Search. Knowing that, it’s crucial that your paid search campaigns are visible to your buyers. Intent Data: Marketing’s New Gold.

B2B 90

B2B Marketing Paid Search Buy 90

Webbiquity SMM

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. You can download the executive summary for free (or pay $400 for the full report ). However, both social media and direct mail can be effective if done right (though social media results tend to start small and build over time).

B2B 185

B2B Trends Marketing Technorati 185

Convince & Convert

OCTOBER 5, 2013

Lastly, you might be concerned about Google’s announcement that they will make all searches anonymous , robbing website owners of data about what search terms were used when people ended up on their site. Jay is the founder of [link] and host of the Social Pros podcast. Content that people like, Google will like.

Google 167

Google Content Adwords Paid Search 167

Firebelly

AUGUST 3, 2010

FOX 59 News in Indianapolis reported on the story and the Facebook wall comments escalated even further. This situation serves as a fantastic call to action for companies who have yet to develop a social media disaster plan. The woman voiced her complaint on Facebook and on Ball Memorial Hospitals Facebook page.

Facebook 216

Facebook Paid Search SMS Syndication 216

Sprout Social

FEBRUARY 11, 2021

For anyone active in the community, it is no surprise that this year’s #SproutPartner MVP is none other than Talissa Beall, Social Media Manager at Idea Grove. Kudos to Raven Gill and Communicators Group for championing social and supporting clients through challenging times. In 2020, Giraffe Social Media saw incredible growth.

Campaign 105

Campaign Groups Groups Communities 105

Firebelly

MARCH 23, 2010

I also promised to share results from that report regarding why people become fans of businesses on Facebook in a future post. And here it is. The number one reason people "fan" businesses on Facebook? To receive discounts and promotions.

Discount 111

Discount Facebook Paid Search SMS 111

Firebelly

MARCH 17, 2010

This report from Chadwick Martin Bailey and iModerate also explored why people become fans in the first place. 51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend.

Buy 100

Buy Facebook Paid Search SMS 100

Bill Hartzer

FEBRUARY 24, 2011

TouchStorm , a leader in online editorial video, has a job opening for a search engine marketer, someone who knows both search engine optimization and search engine marketing (PPC). Here is the job description, as recently forwarded to me: Search Engine Marketer (SEO, SEM), TouchStorm. o On-page optimization.

Engineering 106

Engineering Marketing Paid Search Adwords 106

Bill Hartzer

FEBRUARY 8, 2011

We’re looking for a superstar who is ready to build out a search team, and ultimately, help us build out our SEO (Search Engine Optimization) packages for our clients. It’s not just about keywords, links and copywriting – we want you to live and breathe search.

Engineering 110

Engineering Guidelines Paid Search SEO 110

Social Media Marketing

DECEMBER 8, 2017

However reports of slowdown in software development industry over last few quarters and stories of automation making many IT job profiles redundant came as a rude shock to me and many of my peers. With India being the hub of global SEO industry we are expected to benefit the most from this growth.

Marketing 86

Marketing Industry Engineering Software 86

Bill Hartzer

MARCH 5, 2013

Standing Dog Interactive is a full-service Internet marketing agency that provides our clients with a range of services such as website design, development, SEO, SEM, and other online media. – Partner with account managers to define successful KPIs, and produce and deliver successful campaign performance reports.

Adwords 127

Adwords Real Estate Microsoft Yahoo 127

Firebelly

FEBRUARY 12, 2010

How to Do Everything in Google Buzz (Including Turn It Off) By Gina Trapani Googles new social media service Google Buzz will show up in your Gmail account this week. Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5 billion in the US.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Social Media Strategery

APRIL 3, 2014

Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. That reporter at the New York Times just called and said he’s doing a story on your brand!

Syndication 103

Syndication Marketing Advertising SEO 103

Kikolani

MAY 3, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Social Media / Social Networking. Here are 50 ways to drive leads with social media. The Resources Mashup. Featured Post. consumer laws.

Mashup 130

Mashup Resources Products Press Release 130

Firebelly

OCTOBER 6, 2009

Digitalia | Indianapolis Social Media Marketing « iPhone apps catered to where you live | Main | Content Update: Stories connect Us » October 06, 2009 Your Twitter Story: How did you start Tweeting, and how big of Twit have you become?

Twitter 100

Twitter Paid Search SMS Syndication 100

Firebelly

JANUARY 29, 2010

Digitalia | Indianapolis Social Media Marketing « Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle | Main | Social Media & The Super Bowl » January 29, 2010 5 Social Marketing Stories You Need To Read Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Firebelly

OCTOBER 22, 2009

Digitalia | Indianapolis Social Media Marketing « social media marketing might be for you (and it might not) | Main | Five Reasons Why I Love Wordpress » October 22, 2009 You can’t fight the power of video. It’s bigger than all of us. Think about this: How often do you watch video every day?

comScore 100

comScore Video Apple iPhone 100

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. I can do the exact same thing for your paid search campaign, banner ad campaign, and your website home page. Marketing Sideways to Win at Social Media.

Metrics 128

Metrics Postrank Klout Marketing 128

Hootsuite

JUNE 13, 2022

In this post, we’ll break down everything you need to know about share of voice, including how it works for SEO, PPC, and social media. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. What about social share of voice?

Social Media 144

Social Media How To HootSuite Metrics 144

Rebekah Radice

SEPTEMBER 13, 2016

Times change and so do social media tactics. The social media campaign that worked last year – heck, 6 months ago – may no longer elicit the same results. Or, you could design a customized social media campaign. 11 Steps to the Best Social Media Marketing Campaign.

Campaign 143

Campaign Social Media Marketing URL 143

Buffer Social

NOVEMBER 8, 2023

Organic search traffic Organic search traffic refers to how many page views are generated by non-paid search results. If you’re on the hunt for a tool to help you track keywords and SERPs, check out our free SEO Tools Guide (there are 27 of them on the list.)

Metrics 98

Metrics Content Marketing Newsletter 98

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Tips 179

Tips Press Release Reputation B2B 179

Rebekah Radice

SEPTEMBER 13, 2016

Times change and so do social media tactics. The social media campaign that worked last year – heck, 6 months ago – may no longer elicit the same results. Or, you could design a customized social media campaign. 11 Steps to the Best Social Media Marketing Campaign.

Campaign 60

Campaign Social Media Marketing URL 60

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How widespread, really, is the use of social media for marketing? How widespread, really, is the use of social media for marketing? How are marketers measuring social media success?

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

MAY 3, 2016

To answer the second, here are the 12 best tools for comparing your brand’s performance to your top competitors in terms of web traffic, social media brand mentions, target keywords, online advertising, organic search visibility, and other factors. ” — Comms Axis. Pricing: not disclosed. 3) BuzzSumo. 4) TrackMaven.

Tools 100

Tools Sample Samples Price 100

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. And it’s no surprise they notice. Alexa Samuels.

Blogger 168

Blogger SEO Consultant WordPress 168

Firebelly

MARCH 2, 2010

Afterthe data is collected it’s written down to provide the statistics needed forthe research, such as a case report or field study. In this class Dr. Weschwanted to branch the method out to explore its possibilities in media, morespecifically, in Digital Ethnography.

YouTube 157

YouTube Class Paid Search SMS 157

The Realtime Report

DECEMBER 18, 2018

I will use social media to engage, not just to post. Over the past few years, many brands have fallen into the habit of using social networks primarily as distribution platforms for content and advertising. Why is using social to engage so important? What do people want from marketers on social media?

Marketing 89

Marketing Metrics Privacy Mobile 89

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. Maybe next year, folks! Rae explains all.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

JANUARY 9, 2013

Why Social Is So Disruptive to Traditional Marketing by Social Media Today. Traditional media still accounted for more than 90% of spending at that point. Yet just 30 months later, IDG reported that the shift was official, and digital would account for more than 50% of marketing spending in 2012.

Strategy 190

Strategy Marketing B2B Exercises 190

Convince & Convert

MARCH 28, 2016

Go to the Acquisition report section. Organic: These are people who performed a search on a search engine such as Google or Bing, and clicked on your website’s listing in the organic (non-paid) search results. Social: People who came to your site from a social media platform. Go to Overview.

Metrics 60

Metrics Marketing Analytics Sentiment 60

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”?

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

NOVEMBER 9, 2015

social media. social media, blogs, SEO), but hopefully this chart will steer some of that inbound energy back towards outbound email marketing as well. Across the board, consumers report the highest level of comfort when receiving email communications from brands. Increasing spend. email marketing.

Marketing 60

Marketing Paid Search Mobile B2B 60

Razor Social

DECEMBER 21, 2016

Brand24 is a social media monitoring tool that allows you to track mentions about your brand, or your competition, across social media channels, blogs, forums, photo sites, etc. The tool also allows you to create a colorful status report, export your report to Excel, or automatically produce an infographic-style report.

Tools 40

Tools BuzzStream Marketing Template 40