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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Operating on social media without brand safety tools is like browsing the internet without malware protection. Technically, you can do it—but it opens you up to unnecessary risks and incidents that can cause financial loss and permanent reputational damage. What are brand safety tools?

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How To Manage Your Online Reputation By Using Google Alerts

Almost Savvy

In addition to the wonderful feedback to my post last week about 3 Mistakes You’re Making Online , I also received questions about my third point – using Google Alerts to monitor your reputation online. Some handy uses of Google Alerts include: monitoring a developing news story. based on your choice of query or topic.

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New Study Shows that Misinformation Sees Significantly More Engagement than Real News on Facebook

Social Media Today

A new research report has shown that misinformation sees up to 4x more engagement than content from more reputable sources on The Social Network.

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Social Networking Friends vs. Real Life Friends | Almost Savvy

Almost Savvy

How can I organize the people I’m connected to so I see updates and news from the people I care about the most? Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become the largest social networking platform by far. Is this because social networking is new?

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The Power of Prebunking: Managing Disinformation in the Social Media Age

Dave Fleet

This is based on the idea that the more attention an issue receives, the more influential it becomes, the further it spreads and the more damage it can do to an organization’s reputation. This could include reputable news outlets, academic institutions, or independent fact-checking organizations. Problems with debunking.

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Search + Social = Online Reputation

Socialmedia.biz

I have been doing online reputation management (ORM) for clients since 2003. There’s one thing that everyone who comes to my door has in common, whether it was for NMS, Abraham Harrison, Reputation, Gerris , or now for Status Labs : too little content online! Actually control. There’s the rub. What you need to do is armor-up, soldier!

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2022 Social Media Predictions

Ignite Social Media

And social commerce has also been top of mind as every major social network has released more shoppable features throughout the year. But as social media marketers look ahead to 2022 planning, here are several social media predictions that can help guide your strategies. Subscribe to Social You Should Know.