5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

When it comes to digital marketing, social media and branding, it is no different. ” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. Stop only playing around with the social networks.

How (and Why) to Clean Up Your Online Reputation

Unspoken

In the past few years, the focus of your so-called “reputation” has shifted from how you present yourself in person and on the telephone to how your present yourself in a digital environment. Using the Internet to establish your reputation can be great.

Trending Sources

10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them.

Social Network Identity: Anonymity, Pseudonymity and Accountability -Media140

Laurel Papworth

Anonymity is a temporary name, often “Anon” and Accountability is the reputation and trust you gain with that name. Salman Rushdie is accountable to the reputation and trust he has built up over the years. Will be the second biggest revenue earner in the Social Economy. .

3 Keys To Effective Social Reputation Management

Small Business Mavericks

Online reputation management is as much social as it is anything. That is, you can manage your online reputation using social media websites like Facebook and Twitter. Rich Gorman at Marketing Pilgrim offers three suggestions to help small business owners more effectively use social media for reputation management. Here are his suggestions: Use the right social media platforms. Every social media platform has its advantages.

Only 66% Of Companies Agree: Social Media Poses Significant Risk To Brand Reputation

The Realtime Report

Two-thirds of companies agree that social media poses a significant or critical risk of damage to their organization’s reputation. Managing the Risks From Social Media: Identify, Assess, Mitigate, Evaluate .

How to Effectively Manage Your Online Reputation

Razor Social

Are you proactively building and managing your reputation? In this article, we share some actionable tips on how to track and manage your reputation online. Register with your brand name on key social media sites. Create consistency across social networks.

Why You Should Move From Resume To Reputation

Koka Sexton

It can become the single resource for your reputation. While you may have other online profiles to update and manage, LinkedIn is the only social network that grants you the ability to see who has touched your profile. Make whatever changes are necessary to protect and develop your online, professional reputation. How many sales professionals have their own websites or digital property that they maintain on a regular basis?

Search + Social = Online Reputation

Socialmedia.biz

I have been doing online reputation management (ORM) for clients since 2003. There’s one thing that everyone who comes to my door has in common, whether it was for NMS, Abraham Harrison, Reputation, Gerris , or now for Status Labs : too little content online! Online reputation

Just Because We're Social Networking “Friends” Doesn't Mean I'll.

Almost Savvy

If this happened at a live networking event, the conversation would go something like this: “Hi. Related articles which may interest you: How Facebook Hurt My Feelings Social Networking Friends vs. Real Life Friends Happy Holidays!

6 Tools That Help Bloggers Manage and Monitor Their Online Reputation

Kikolani

Unfortunately managing your online reputation is everything but an easy task. There are many social media channels where people can spread unbased opinions about others, tag inappropiate photos, and otherwise mess with your reputation. This is a guest post by Per Schmitz.

65 Terrific Social Media Infographics

Pamorama

Last year, I assembled a collection of 35 infographics that told the story of social media at that time. The History of Social Networking. Who is the “Me&# in Social Media? How Marketers Are Using Social Media. The Rise of Social Networking Ad Spending.

Social Networking Friends vs. Real Life Friends | Almost Savvy

Almost Savvy

Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become the largest social networking platform by far. Is this because social networking is new? The Real Life Social Network v2 View more documents from Paul Adams.

Top 10 Reputation Tracking Tools Worth Paying For

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Apple Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Reputation management is essential to both individuals and companies.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Social Media Strategists will become Chief Customer Officers – ok so you know I am also @Avaya_Support on Twitter so perhaps this is a closet fantasy for me but it may just come true – perhaps not this coming year but in years to come. Everyday I provide support on the social web to customers.

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5 Reputation Management Lessons from Prince, Dell and Beyond

Convince & Convert

Reputations become tarnished — this is the way of the world, particularly when an error occurs after a company brand achieves a leadership position or a human being becomes famous. But when the setback is embraced, reputation damage can be ameliorated and in some cases, even reversed.

My Two-Step Secret to Making LinkedIn Your Beeyatch

Waxing UnLyrical

It’s *the* business social network to have a presence on, right? Once installed, any time you get an email from someone (or send one), it will pull up their company info and – get this – LinkedIn + social info as well. Happy Saturday!

[COMIC] Who Is Running Your Social Media Channels? Is It Your Intern?

SocMed Sean

Are you willing to risk your company reputation by putting an intern in charge of your social media channels? Would you be prepared if their activities sparked a social media crisis for your company? Blogs Facebook Featured Google+ Humor LinkedIn Pinterest Social Media Twitter Workplace YouTube best practices cartoon comic facebook humor social media social networking strategy

Is It Time To Reconsider Sentiment Scoring?

Buzz Marketing for Technology

Listening Reputation Management Reputation Monitoring Search Social Media Social Networking Blackberry Fresh Networks Semantic Sentiment Social Media Analytics

How Airlines Use Social Media: Lessons for Everyone

Pamorama

In an effort to build customer engagement, an increasing number of airlines are creating an active social media presence — Twitter accounts, Facebook pages, and check-in locations for location-based apps. Airline social-media marketing survey results.

Paul Dunay joins Networked Insights as the CMO

Buzz Marketing for Technology

Almost 5 years ago I started this blog with the notion exploring the changing definition of Buzz Marketing in light of this new thing I saw on the horizon called “Social Media”. I felt there had to be more we can do with the social data that we just cant get out of monitoring.

The 7 Types of Social Media Users and How to Engage Them

SocialFish

Using social media to market your company is an undoubtedly wise decision. They post a ton of content on their social networks from trivia to humorous images, but still keep it industry tailored to their niche, construction. A lot of social media users fall into this category.

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Social Media – the Next Frontier!

Buzz Marketing for Technology

It’s good to be able to see those conversations and have some indication whether they are positive, negative or neutral so you have your finger on the “pulse” of what is being said socially about your brand.

3 Ways Social Media can Boost Sales Success

Buzz Marketing for Technology

Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. Social media provides great way to connect with potential buyers. Social media provides plenty of ways to do this.

Good Or Bad – You Must Engage With Your Customers Through Social Media

SocMed Sean

Today’s post comes from Laura Clarke,a blogger and lover of all things social media. Laura currently works on behalf of Sentiment Metrics, a leading provider of social media management software. Never has social media been such a brilliant marketing and customer relation tool.

We're Addicted to Social Networks: 48% of Us Check Them in Bed

Pamorama

It turns out that many of us are obsessed, checking in with our social circles at all times of the day and night. Similarly, 26% of iPhone owners check in with Twitter or Facebook before turning on the TV, compared with 17% each of all social media consumers.

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. How Social Media Affects Content Relevance in Search : Why is social media so important? Social Media. They call that social proof.

Facebook is Trampling Other Social Networks

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Facebook is Trampling Other Social Networks by Pam Dyer on April 21, 2010 Share Back in March 2008, Facebook was poised to overtake MySpace, but it wasn’t yet the most popular social network in the world.

The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

increasing social engagement, website traffic over time, etc.) Showcase reviews: RazorSocial (Social Media Tools), Kissmetrics Blog, PR Daily, Comms Axis. Also useful for content curation, content planning, social media monitoring, and infuencer outreach. Social Media Examiner.

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30 Resources and Tips for Using Pinterest to Market Your Business

Pamorama

Pinterest , the new social-media darling, took note of this behavior and created an easy-to-use site where people can share their interests in the form of pictures. I just started playing around with the platform, collecting images about social media and marketing and other topics. .

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. Social matters in b2b.

10 Steps To Create An Awesome Google+ Profile

Almost Savvy

As with any social networking site, your profile is your home base. Links : Any good online reputation or digital footprint is seamlessly connected. How To Manage Your Online Reputation By Using Google Alerts 3 Mistakes You’re Making Online.

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Can We Talk? Why Your Company’s Social Media Needs to Sound Human

Navolutions

Maybe you’re a business owner who wants to give your brand a presence on social media platforms—but odds are you’d prefer not to play the role of reaching out to the masses yourself. If you feel that you’re ready to grant that exalted ‘Social Media Officer’ title to someone, keep in mind that you need to allow them enough independence to do an effective job. These not-so-lofty claims are especially true for social media, where you can hold multiple conversations simultaneously.

Top 5 Signs Your Business Should Not Be Using Social Media

Almost Savvy

Beware the hidden dangers of social media. Social media is all the rage. If you own a business, work for or with businesses, I’m sure you’ve heard from nearly everyone you know that you must be using social media. Set Up Your Social Accounts, Watch the Money Roll In.

How Old is the Perfect Social Media Expert?

Almost Savvy

His talk was hitting all the right notes, exceeding my expectations, when he began to discuss the need for transparency for corporate executives and the critical opportunity, and must-have piece of their communication strategy, social media now represents for everyone in the C-suite.

Do You Use Google +?

Unspoken

You had great hopes to become the next big social media site. Google+ is the social network brought to you by arguably the biggest Internet conglomerate of all time. One of the key areas of competition between social media sites is time spent browsing. Oh Google+.

The #1 Reason You’ll Want to Use Google+

Almost Savvy

If you’re still wondering if you ought to bother spending time getting to know yet another social network, I’ve got one big reason you might want to give Google+ a try. Related articles which may interest you: How Old is the Perfect Social Media Expert?

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Search and Social Lessons from the Zenith Social Media Marketing Conference

Webbiquity SMM

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. Among the first group of morning breakout sessions was “Using Social Media Analytics To Define ROI KPIs.”

Tool for Social Media Network and Online Reputation Management

Social Media Network Marketing

Online Reputation Management comprises various elements. Professional networks like LinkedIn. Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. Our primary goal when developing a social marketing strategy should be to establish conversation parameters. People visit social networking sites because they want to have conversations that don't involve sales pitches.

8 Tips: How To Choose the Right Profile Photo

Almost Savvy

I can hear you all the way across the internet, “But I use the different social networking platforms differently and that’s why I have puppies on Facebook and am wearing a suit and tie on LinkedIn.&# You know you’ve seen it.

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