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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

In the online sphere, we are beginning to see more and more of how people (especially journalists) are searching for news within social media. This is something that creates a good opportunity for businesses to utilize the online channels to communicate interesting and relevant information about their brand or product.

Netvibes 218
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Where’s Social Media Going in 2014?

Mindjumpers

This means that more and more companies try to tab in on this opportunity and make use of or create their own social news rooms to find the content that fit their brand. Social media is our new news site. 1 news source within recent years and this tendency will increase in 2014. The social TV.

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Social media should not continue to give off the mindset that it’s easier to get things for free. Lisa Barone made a really good point last month when she said that her productivity went up as a result of respecting her time. Bad news for everybody. Sadly, it absolutely has. I’ll Respect My Time.

Products 267
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5 Tips for Creating Engaging Social Media Content

The Social Media Incubator

One of the most important aspects of your social media strategy is customer service – how you treat and respond to your customers on social media can make or break whether you retain customers. Engaging an audience can prove to be challenging or time consuming, especially for small and midsize businesses.

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How Campbell’s Go Targets Millennials On Facebook, Tumblr, Spotify, BuzzFeed And Mobile Games

The Realtime Report

Campbell’s Soups is reaching out to millennials with a “whimsical, humorous personality” on social media to promote a new line of microwaveable soup products, called Campbell’s Go. The campaigns reaches across multiple social platforms, including Facebook, Tumblr, BuzzFeed, Spotify and mobile gaming.

Tumblr 160
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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

To capture every business opportunity on social media and bond with your audience, sign up for your free trial today! Brandwatch The second social listening tool worth considering is Brandwatch. Here, you get instant access to brand mentions across social, news, blogs, videos, etc.

Tools 52
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How Do You Socialize an Already Social Brand?

Techipedia: Tamar Weinberg

For other businesses, their brand is already so well known that they may feel that they don’t have to step into social media at all. A well known news outlet contacted me a few weeks ago asking for advice on building visibility to her articles that were submitted to a social news site where I help moderate.

Airlines 196