Has the sonic brand concept finally come of age?
Sherrilynne Starkie
MARCH 6, 2019
News of the launch of Mastercard’s new sonic brand reminded me of my Strive PR days in the Isle of Man. Of course, using audio in branding is nothing new. ” Here’s a sample of the sonic brand and the full news release which explains how Mastercard is rolling out the sonic brand around the world.
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