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Should You Turn Off Ads?

Jon Loomer

Meta should favor the ads that satisfy that goal — assuming there’s an adequate sample size to prove that. Stopping ads to force the algorithm is like only using news feed placements for conversion ads. Meta’s delivery algorithm is constantly making updates with the focus of getting more of what you want.

Sample 126
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Facebook Marketers are Already Fumbling News Feed Change

Jon Loomer

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes. The History of News Feed Changes. Call me cynical.

Feed 166
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Majority of Arab Youth Express Concerns About the Impact of Social Media Addiction on Mental Well-being

Bill Hartzer

Television, on the other hand, continues to be the second most preferred source of news, with 45% of young Arabs naming it as such. Television, on the other hand, continues to be the second most preferred source of news, with 45% of young Arabs naming it as such.

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Which News Sites Have the Highest Reading Level According to Google?

Adam Sherk

I saw Malcolm Coles’ post on Google’s reading level scores for UK newspapers and thought it would be fun to do the same thing for US news sites. Last week Google released a new search filter that allows users to refine search results by reading level. So what reading level does Google assign to major news sites in the US?

Sites 232
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Success with the Google News Standout Tag: A 90-Day Study

Adam Sherk

Which news organizations are having the most success with the Google News standout tag? I monitored “Featured” articles in Google News for 90 days to find out. Basically most weekdays I’d check Google News once or twice a day. The Most Cited News Organizations. Deseret News 23 25.80%.

News 159
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Has the sonic brand concept finally come of age?

Sherrilynne Starkie

News of the launch of Mastercard’s new sonic brand reminded me of my Strive PR days in the Isle of Man. Of course, using audio in branding is nothing new. ” Here’s a sample of the sonic brand and the full news release which explains how Mastercard is rolling out the sonic brand around the world.

Brands 170
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The Fastest and Slowest News Sites in 2012

Adam Sherk

So I thought I’d check in on the PageSpeed scores for a selection of major news sites. For this year’s comparison I started with the group of sites I looked at last year (see Google Page Speed Ratings One Year Later ) and added in the majority of sites from News Organizations on Google+: Which Pages Get the Most Engagement?

Sites 187