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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

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6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. As a social media marketer, you might be ill-prepared for these unpleasant experiences.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

If Google Alerts had been developed with a focus on social media, this would be it. This tool is fast, easy to use, and offers a useful set of filters for finding mentions of a company or topic in specific types of social interaction (e.g. blogs, microblogging sites, social networks, etc.). Share this on Technorati.

SM2 204
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Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. And it turned out that the whole thing was a viral marketing sham, too, which was discovered by numerous Digg members. Kn ow your social media source’s demographics.

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Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Twitter as a marketing tool. My opinion has not changed much since I wrote about Twitter’s ability to market products in March. However, I believe Twitter’s ability to market easily comes from those who associate usernames with brands. If you have that type of following, take advantage of it! Answers Yahoo!

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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

Your reputation is always on the line, and if you commit any type of blunder, albeit a small one, don’t expect to be off the hook. I think social media customer service doesn’t scale and people who think that they will be helped quicker in the future because they can Twitter a company are not going to be happier 5 years from now.

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Is Social Media Worth it for You? One of the most common questions in social media is – “is it worth it?”. They’re being disingenuous.