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Social Media Marketing 101: What Every Smart Social Media Manager Needs to Know

agora pulse

New to the world of social media marketing or just need to ensure you’ve got the basics down? Here’s your informative walk-through of social media marketing. Social media can be overwhelming at times. Each social media platform feels like it requires its own strategies, too.

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Social Networking Stats: #RLTM Scoreboard, Facebook’s Mobile Ads More Effective Than Twitter’s

The Realtime Report

Posterous: 3.9 Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Do Facebook Mobile Ads Work Better Than Twitter’s? Facebook mobile ads are more successful than Twitter’s, according to a new report by TBG Digital. via SF Gate.

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Social Networking Stats: Twitter’s US Mobile Ad Revenues Top Facebook’s, #RLTM Scoreboard

The Realtime Report

Posterous: 3.9 Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Twitter’s US Mobile Ad Revenues Top Facebook’s — But Facebook Will Win Next Year. Twitter’s mobile advertising revenues in the US will total $129.7

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Under Armour #WhatsBeautiful Campaign Targets Women Via Social Media

The Realtime Report

New marketing efforts reflect this shift, and are aimed directly at the female demographic — with social media as the primary tool for reaching out. A recent inspirational poster featuring Lindsey Vonn received nearly 3,000 likes in less than one week. VH1 and Nickelodeon.

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What Are You Looking Forward to in Social Media in 2020?: Experts Round-Up

agora pulse

We asked some of our favorite social media experts to share what they look forward to seeing in social media for 2020. Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. Back to social, and a retreat from media.”

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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

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How Social Media Changes Retail Storefronts

Ari Herzog

There is a trend among small business marketing in stores. For years I’ve been exposed to branded product door decals telling me to “Push” or “Pull” an alcohol-branded sign at the checkout counter, or a poster in the window promoting a special. Digital Media 4 – Tangible Products 1.

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