Convince & Convert

JUNE 7, 2017

Meanwhile, Hubspot research found that 65 percent of companies said generating traffic and leads was their top marketing challenge. T-Mobile, the Reception We Were Looking For. T-Mobile CEO John Legere is incredibly active on social media. Account-based marketing opens up room for innovation and risk-taking.

Campaign 147

Campaign Marketing B2B Conference 147

Webbiquity SMM

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 Social media is now in third place (for 61% of B2B marketers), having pulled ahead of B2B publications, paid search and banner ads. Marketers can no longer put off thinking about how mobile fits into their marketing mix. of time spent (by mobile users online).

B2B 150

B2B Smart Phone Data Hubspot 150

Absolute PA

JUNE 20, 2014

If you spend enough time online using social media to market your business , researching ways to market your business and absorbing advice in forums that help you market your business, chances are you’ve read plenty about the importance of measuring your social media success. Well actually, one.

Social Media 58

Social Media Analytics YouTube Hubspot 58

Pixlee

DECEMBER 22, 2021

Brands like Knockaround that seamlessly integrate UGC into their ecommerce websites and social media channels help shoppers see products in-action and envision themselves owning the product. Those elements could include pictures, videos, virtual reality, augmented reality (AR), or social media posts. .

UGC 52

UGC Marketing Mobile Review 52

Webbiquity SMM

NOVEMBER 12, 2012

Since its introduction, the concept has been embraced by tools vendors and covered in publications like iMedia Connection , Search Engine Watch , Business2Community and Social Media Today , and Website Magazine. A content marketing strategy can leverage all story channels (print, online, in-person, mobile, social, etc.).”

AJAX 194

AJAX SEO Engineering Metrics 194

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Let’s get into it.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Keyhole.co

NOVEMBER 29, 2023

The only time they watch mobile is in the morning before leaving for school and after returning from school in the evening. Industry experts and their research reports say there are several best times to post. on weekends because many people wake up late on weekends and spend more time on social platforms like YouTube.

YouTube 59

YouTube Analytics Analysis Engagement 59

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. Here’s what I learned from my look at the research. How do you make sense of these research? percent of U.S.

Study 111

Study Instagram Hashtag Research 111

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. The list here includes free online courses in a number of social media-related topics and disciplines. Free Online Courses to Learn and Improve Your Social Media Marketing Skills.

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Social networks and blogs In the U.S MindJumpers ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Buzz Marketing for Technology

JUNE 17, 2015

We were looking at optimizing targeted landing pages through Siebel for different search behaviors even then before some of today’s well-known marketing automation services like HubSpot, Marketo and Salesforce were even established.

B2B 100

B2B Adwords ROI Hubspot 100

Pixlee

DECEMBER 1, 2017

It has proved that mobile gadgets are major influence in customer engagement and interaction with brands. Countless micro-moments stimulate the impulse to reach out for our mobile phone, from looking up how you might achieve your goal of purchasing a home, to finding out if your local market carries a specific item.

Trends 40

Trends Strategy Marketing Hubspot 40

Writtent Blog

MARCH 29, 2013

As mobile ads grow, small businesses are going to benefit sufficiently by switching your bids from computer to tablet users. Moreover, it’s possible to bid on those mobile users who are closer to your physical location. You know that real unique data adds authority to what you’re saying in your research or article, right?

Google 69

Google Content Flipboard Marketing 69

Convince & Convert

MAY 29, 2013

As digital and mobile become ever more pervasive in our lives as consumers, so marketers need to tap into that and meet the demands of today’s connected consumer. The problem is, influence today is defined by social scoring platforms like Kred and PeerIndex. Are they in the Research stage and looking for information?

Influencer 146

Influencer Marketing ROI Hubspot 146

Writtent Blog

JULY 25, 2013

The internet and mobile technology have revolutionized the way that consumers research organizations, and many prospects who find your website through organic search simply aren’t ready to make a purchase. Use Better Keyword Research. 89% of consumers use search engines as a tool in purchase decisions.

Comparison 79

Comparison Hubspot Pharmaceuticals Education 79

Diva Marketing Blog

JUNE 10, 2012

Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. where do customer care, research and sales fit into the model? as spokes from the center.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Tweaklibrary

MAY 21, 2020

This tool can collect user data from websites and mobile applications. Profitwell SaaS Metrics is a unique tool that can be accessed through your desktop browser or can be used as a downloadable mobile application. You can use this wonderful analytics tool from the mobile, desktop browser , and any other devices. Get It Here.

Analytics 24

Analytics Tools Hubspot Software 24

Buffer Social

AUGUST 7, 2018

Today, we’re excited to share the eye-opening research with you ( hint: Page engagement continues to decline ) as well as how your business or brand can revamp your Facebook marketing strategy moving forward and still find a ton of success on the platform. Facebook and other social media channels are no longer a means to an end.

Research 111

Research Brands Facebook ROI 111

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

MARCH 27, 2018

Social media marketing is sometimes viewed as Facebook —and then there’s the other guys. But like detectives Gamble and Hoitz , the “other guys” of social networks may be more effective even if less flashy. Pew Research Center ). Pew Research Center ). Image credit: The Oracle of Film.

LinkedIn 183

LinkedIn Instagram Hubspot Twitter 183

Webbiquity SMM

MARCH 13, 2018

Here are 17 Facebook facts and statistics from recent research, in four categories, along with four key takeaways to help marketers get more out of their efforts on the world’s largest social network. Pew Research Center ). HubSpot ). HubSpot ). Buffer Social ). Facebook Demographics. DrumUp Blog ).

Facebook 141

Facebook Hubspot Statistics B2B 141

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Sprout Social

DECEMBER 20, 2023

As social media becomes more influential, impactful and involved, having robust tools with the latest and greatest features is becoming increasingly important. According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Take the introduction of new AI tools recently.

HootSuite 113

HootSuite Brands Price Collaboration 113

Hootsuite

AUGUST 30, 2021

If you specifically want to know how to use social media channels to offer customer service, check out our post on social customer service. In fact, it was the highest value customer service feature in the Insider Intelligence Canada Mobile Banking Emerging Features Benchmark report. Social media inbox software.

Software 120

Software HootSuite Hubspot Small Business 120

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

ProBlogger

AUGUST 30, 2015

Link your social media profiles to your email unsubscribe. Want more ideas to integrate social media and email? Check out Buffers post 6 Creative Ways to Combine Social Media and Email. You can learn more about email engagement campaigns via this great course at Hubspot. Social Media.

Training 20

Training Eventful Tips Analytics 20

Razor Social

APRIL 23, 2020

According to a research from HubSpot, the more often you publish new blog posts the more leads you’ll get. Social media feeds on your website. Not optimized for mobile. Mobile is becoming increasingly important and a lot of sites are already getting more mobile traffic than desktop traffic.

How To 113

How To Mobile Patterns Issues 113

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

Social Media 198

Social Media Tools Tips ROI 198

Buffer Social

NOVEMBER 2, 2017

There’s so much to learn with social media advertising that it’s difficult to know exactly where to start. For example, audience targeting, budgeting , A/B testing, pixel tracking, writing, designing, and analyzing all need to be taken into account if you want to see positive ROI from social media advertising.

ROI 111

ROI Advertising Conversation Social Media 111

Buffer Social

APRIL 5, 2017

Brian based his research on an article from Distilled. Blog post: 15 Psychological Studies That Will Boost Your Social Media Marketing by Buffer. E-book: Hubspot’s Marketing Psychology Guide. We were lucky to get in early with customer development at Buffer, which helped us cultivate a research culture.

Marketing 108

Marketing Diagrams Skills How To 108

Convince & Convert

MAY 10, 2012

This is Episode 15 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Marcus, and our Social Media Stat of the Week (this week: email opens on smartphones and tablets have grown by 82% in the last year). What is the social media stat of the week?

Hubspot 114

Hubspot Mobile Analytics Google 114

Webbiquity SMM

AUGUST 2, 2010

For those whose job it is to generate leads and sales through content and social media, here are five excellent new resources to help increase your knowledge. A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Social Media Marketing GPS (91 pages).

Report 174

Report Social Media B2B GPS 174

Sprout Social

JANUARY 30, 2020

As illustrated in his research regarding the best traffic sources for SaaS , consultant Mike Sonders notes that organic traffic accounts for the bulk of leads and traffic for top-tier SaaS companies (up to 68% total). Organic social media. Social media has become integral to SaaS marketing at large.

Strategy 101

Strategy Marketing Case Study How To 101

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing.

Marketing 265

Marketing SEO Journal Engineering 265

Buffer Social

OCTOBER 18, 2016

Here’s the list of my favorite personal blogs of startup marketers, recommendations from fellow marketers on Inbound.org, and great blogs I found from my research. If your favorite blogs are not mentioned here, it might be that I have just not come across them in my research. Global Head of Growth & SEO at HubSpot.

Startup 40

Startup URL Hubspot Marketing 40

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. social media ROI, lead quality, content marketing) will remain priorities in 2012. 5 Ways To Influence B2B Group Buying Decisions by Social Media B2B.

B2B 190

B2B Strategy Marketing Buy 190