Direct Marketing Observations
NOVEMBER 23, 2010
10 years ago seems so 10 years ago in the world of search, social and mobile. Take for example search. In 2000 Google was a 2 year old start-up still trying to create an identity and compete with Yahoo and MSN. In the world of mobile, the evolution has been nothing short of dramatic. So what does this all mean?
The Realtime Report
JANUARY 28, 2020
The new logo is also consistent across all of Slack’s products; Slack used to have different logos for its app and website nameplate, for example. ” People Are Split on Yahoo’s New Logo. Yahoo kept its logo the same purple color, but its font is lowercase and much denser than before.
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Small Business Mavericks
JUNE 14, 2011
Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. Before starting my own company in 2006, I worked for 16 years in the wireless industry for AT&T Wireless and Cingular, so I’ve watched mobile develop over the years with more than a casual passers-by interest.
yMarketingMatters
JANUARY 19, 2012
This is a good example of a power statement: “We help [your target market] to [solve this problem or benefit you in this way].”. For example, if you installed the Washington Post Facebook app, Washington Post Social Reader , which now has 4 million users, each new article you click on and read is automatically shared on your Facebook page.
Hootsuite
OCTOBER 27, 2020
Number of people using mobile phones around the world: 5.20 To put these numbers in perspective, more than two-thirds of the world now uses a mobile phone (67 percent), while almost 60 percent of all the people on Earth now use the internet. However, when it comes to social media, users clearly prefer mobile devices.
Buzz Marketing for Technology
OCTOBER 6, 2010
It can be 1:1 advertising or it can be one to many who share common likes for example – Male, Married, lives in CT, likes to Sail, likes to eat Sushi, and listen to Dave Matthews – and bingo your ad would appear on my page. You can target behaviors and explicit likes from a member’s profile.
Direct Marketing Observations
OCTOBER 13, 2011
The emergence of tablets and mobile devices has only enhanced our desire to consume digital content. Specifically Google, but Bing and Yahoo and all the other 2nd tier engines figure in as well. We’re content starved. There’s a problem though. Actually, things already are ugly. Organic search in a nutshell.
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