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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence.

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How social media network fragmentation will impact your 2024 strategy

Sprout Social

According to a Sprout Social Q4 2023 Pulse Survey, short-form videos are what people want to see most on social, so it’s no surprise that platforms like TikTok and Instagram have seen such fast and steady growth. People are also using social media to learn about and purchase products. Retailers go all-in on Instagram and TikTok.

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Encouraging Your Staff to Use Social Media Can Reap Rewards For Your Organization

SocMed Sean

Thanks to Ben for sharing his insights on the topic of engaging employees in their use of social media! In today’s digital age, social media is one of the main driving forces behind a business. Even if you have a whole team dedicated to promoting the company on social media, sometimes you need a bit more help.

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The Top 20 Health and Fitness Social Networks

Direct Marketing Observations

The offshoot of this has been that I have been paying a lot of attention to the health and fitness social space. With that being said, in my opinion, here are the best social networks for health and fitness that I’ve found. This site has all of the social elements it needs to be successful except for one.

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What vertical networks mean for the future of social media

Sprout Social

This premise is essentially the case for the growing number of vertical networks that are taking off online. Vertical social networks aren’t overnight sensations. Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve.

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29 Employee Advocacy Statistics for 2022

Oktopost

Having en employee advocacy program increases the total social engagement for a brand by 25% to 40% at minimum. Nearly half of CMOs stated that employee advocacy was their best-performing social initiative. The next highest-performing social initiative was social selling (32%), another form of employee advocacy. (

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Use the built-in brand safety tools for each social network Your first line of defense against your branded ads appearing alongside offensive content includes the in-platform tools provided by the major social networks. Facebook, Amazon, Twitter, Snapchat and Pinterest). Track branded hashtags and related keywords.