2014

nBA Pulse: a new social analytics tool

Sherrilynne Starkie

In a classic case of poacher turned gamekeeper, I was recently invited by an American PR agency to have a personal briefing about the launch of a new social media product.

Marketing, community, support or all of the above?

Dave Fleet

Tweet. Something has been gnawing at me for a while, and after a great conversation over brunch with Ferg Devins today I’m feeling inspired to throw this out there. “When I was your age…” Source: halfpastawesome.com.

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How Much Google News Traffic Do Publishers Get? Here’s Data on 80 News Sites.

Adam Sherk

Google News has been in the news itself lately, from European efforts to impose taxes to questions about its value and even suggestions for giving it a full redesign. But just how much traffic is it currently driving to publishers?

News 285

27 Things You Should Never Post on Facebook. #15 Will Amaze You!

Waxing UnLyrical

Remember how we collectively coined the word “ barfshiner ” a while back? Which reminds me, I still have to get it into the Urban Dictionary.)

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

What is Influencer Marketing?

SocialFish

Short answer – human to human interaction. Here I am with a short video on influencer marketing, filmed as part of Encore Alert ‘s League of Extraordinary Marketers series (*blush*).

Viewing Facebook Messages Without Installing The Messenger App

SocMed Sean

Over the last few weeks, there has been a lot of stink over the fact that Facebook is splitting its messaging functionality out into a new Messenger app.

More Trending

Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media and digital marketing are going to grow even stronger in 2014. These are no longer “nice to have”, but “must have” for your business.

Tips 283

14 Brilliant B2B Marketing Strategy Guides

Webbiquity SMM

Much has been written about how the internet in general, and the explosion of content marketing in particular, has changed the nature of b2b marketing. In less than a generation, information has gone from being scarce to overabundant.

B2B 282

How to handle a shitstorm – before, during and after

Mindjumpers

With brands increasing their presence on social media regular crisis are to be expected.

Firebelly begins work with Team USA

Firebelly

We’re excited to announce that we have recently started working with Team USA—specifically U.S. Synchronized Swimming. Synchronized Swimming, also known as USA Synchro, was established as a nonprofit organization in 1979 and is the United States national governing body for the sport.

Team 260

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to plan your story

Sherrilynne Starkie

Writing (Photo credit: jjpacres). Every journey begins with a single step. The same is true for writers; every story begins with a clear outline. Experienced storytellers might never actually write an outline, but they’ve likely mentally blocked out the story before they sit down to write.

How To 351

Internet Trends for 2014 Report is a must read

Dave Fleet

Tweet. Every so often you stumble across a report that contains so much insight that it’s futile to try to digest it all in one sitting.

Trends 397

10 Things That Expose Good Sites to Google Panda

Adam Sherk

Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results.

Sites 284

8 Resources and 3 Tips for PR Job Seekers

Waxing UnLyrical

I did an informational interview with someone the other day. I don’t have a job to offer, but I do have a large network.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

What is no longer working in social media: 2014 edition

SocialFish

This post by Tinu Abayomi-Paul originally appeared on AGBeat and is reprinted here by permission. ———-. What’s new in social media, and what is broken.

How Do I Turn Off The Trending Box In Facebook?

SocMed Sean

In case you haven’t notice, Facebook recently launched an addition to the user-experience called their “Trending” box. The content in this widget providers users with a quick way to see what topics of conversation are trending across the entire Facebook community.

Trends 279

Use Whatever Friggin Words You Want!

Jason Yormark

I’ve been meaning to write a blog post about this infuriating article from Mashable a few months ago basically condemning the use of certain “buzz words” The article is chock full of “experts” I’m sure Mashable selected from a survey about what words they felt were overused.

Survey 271

5 Reasons Why Your Social Media Marketing Efforts are not Working

yMarketingMatters

While many small-to-medium size business owners are reaping the benefits of using social media to generate traffic and significantly boost sales , some business owners have found that social media has shown few if any tangible results.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Book Review: The Social Employee

Webbiquity SMM

One of the most powerful impacts of social media is the way has democratized brands. No longer is the brand, or corporate image, tightly controlled by a few senior executives, marketing communications specialists, and PR spokespersons.

Review 269

Search & Social – Understanding the Interdependence

Mindjumpers

This is a guest blog post written by Christine Dissing – a London-based marketing professional holding a Master in Marketing Communications Management.

SEO 261

Facebook Like-Gating Is Gone: Should You Still Run Contests?

Firebelly

Since Facebook no longer allows brands to require people to like a Facebook page in order to enter a contest, I’ve heard many question whether they should ever run another one on their Facebook page. They should. Below are four reasons why. Show your fans some love.

Managing Facebook ads from your phone

Sherrilynne Starkie

This is one of our Facebook Ads (Photo credit: The Cyphers Agency). Now advertisers have a new way to manage Facebook ads on the go. Ads Manager is now available on mobile devices. Using the Facebook (iOS, Android and mobile site) apps, marketers can now: Pause or resume campaigns.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

5 Power Tips for Writing Killer Blog Headlines for SEO and People

Harp Interactive

Categories: Blog , blogging , Content Creation , Content Marketing , Social Media & SEO Tags: blogging , content marketing , seo and headlines , tips for good headlines , Write Great Headlines , writing great headlines How to write blog headlines that get found and shared!

SEO 356

The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends.

Four Ways Content Writers Can Change the World

Waxing UnLyrical

I have long been a proponent of the power of language.

Social Media Crisis Management for B2B

SocialFish

Murphy’s Law states that anything that can go wrong will go wrong. This remains true in the world of social media.

B2B 285

UnSocial Social Media – Surfing LinkedIn Profiles As Anonymous

SocMed Sean

I’ll be starting a new series on SocMedSean that focuses on some of the most unsocial social media behaviors that I see in the digital space.

Failing Up

Jason Yormark

I can’t imagine there has ever been a human being on this planet that has ever lived a life without failure in some form, certainly some more than others. I’ve certainly had my fair share.

How to Measure Social Media Success for Your Small Business

yMarketingMatters

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales.

The Real Roadblock to Social Business Success

Webbiquity SMM

Stories about how top executives just don’t “get” social media and the concept of social business were common four or five years ago. But it’s jarring to still come across such reports today.

Yammer 251

Three Tips For Branding on Pinterest

Mindjumpers

Visual content is with out a doubt the catalyst of audience engagement on social media today. Similar to a gourmet meal your content must allow your audience to eat with their eyes first, which is probably why photos tend to receive twice as many likes as text updates.

Tips 247

Facebook Like-Gating Is Gone: Now How Do You Get New Fans?

Firebelly

Facebook said goodbye to like-gating (or fan-gating) on November 5th—meaning brands can no longer require people to like their Facebook pages to enter a contest or access exclusive content. This has many people upset. What are they going to do now to get more fans?