Sat.Jan 04, 2020 - Fri.Jan 10, 2020

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Are You Absolutely Sure Your Social Media Marketing Budget Is Ready for This Year?

agora pulse

The year 2020 is already underway, but it’s not too late to make adjustments and little (or big) tweaks here and there if needed. So, is your social media marketing budget ready to go? As director of Contentworks Agency , I’m sharing my recommendations for six things to splurge on in 2020 and some saving hacks, too. Let’s give your budget another look and see whether your focusing on what matters in the new year.

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How Influencers Can Help, Rather Than Harm, Mental Health

The Realtime Report

How Influencers Can Help, Rather Than Harm, Mental Health. We’ve all seen social media fakery. Influencers with perfect lives and even better bodies. And while influencers and their attached marketing efforts only grow – now worth about $6.5 billion – the negative mental impact of social media use and abuse is only just starting to be felt.

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How to Target Specific Mobile Devices on Facebook and Instagram

Jon Loomer

Facebook has a variety of targeting options. Knowing which to choose for specific scenarios can be confusing. In advertising, a specific product or service may only be relevant to owners of certain devices. For instance, a Facebook ad for an iPad case might not be useful if shown to a target customer who doesn’t own that device (unless of course they are looking for a gift for an iPad-owning friend.

Mobile 174
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[SOLVED] How Do I Reduce My iNode Usage On SiteGround, HostGator, Or Other Hosts?

SocMed Sean

SocMedSean - Social.Media.Sean. [SOLVED] How Do I Reduce My iNode Usage On SiteGround, HostGator, Or Other Hosts? If you are hosting your blog or website with Siteground, HostGator, or any other cPanel-based host and you have received a notification that your account is in jeopardy of exceeding your allocated inode usage, then this post is for you. Often, when you receive the notification that your account is going to exceed your inode […].

Hosting 272
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Instagram ads are growing

Sherrilynne Starkie

The Motley Fool is reporting that Instagram ads are now a significant source of revenue for Facebook, generating an estimated 20 per cent of the company’s total in 2019. That number should climb even higher in 2020, as Facebook continues to improve Stories ads. These are heavily weighted toward Instagram. Here’s why Instagram ads work: Intent.

Instagram 195
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5 Habits for Successful Social Media Managers in 2020

Social Media Today

To help keep you focused and healthy in 2020, here are five habits to adopt into your social media management workflow.

More Trending

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Interview with SMSsummit Speaker Ronda Scholting of West Metro Fire Rescue

Social Media Strategies Summit

We had the honor of interviewing Ronda Scholting , Public Information Officer for West Metro Fire Rescue , headquartered in Lakewood, Colorado. Ronda will be speaking at our upcoming Social Media Strategies Summit for First Responders, where she’ll share how those working in public safety can use storytelling to build better media relationships.

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7 Helpful Tips for Learning Spanish 

The Realtime Report

7 Helpful Tips for Learning Spanish . Researchers have determined that you’re much more likely to obtain fluency if you begin learning a second language by the age of 10. But that doesn’t mean that it’s impossible to learn as an adult! In fact, practicing a second language can improve a variety of cognitive abilities , including memory and creativity.

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Tumblr Launches New Digital Literacy Program as Platforms Seek to Address Misinformation

Social Media Today

As digital platforms continue to research and refine their approach to fake news and misinformation, education is becoming a larger focus - and may help drive significant results.

Tumblr 147
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Social Media Conferences to Attend in 2020

Ignite Social Media

Social media conferences are an excellent way to learn about new strategies and approaches to social media marketing that other brands and industries are testing out. They also offer networking and exposure opportunities for all levels of marketers. Check out our top picks for social media conferences to attend in 2020! Most Convenient. Digital Summit : Phoenix – Los Angeles – Seattle – New York City – Tampa – Kansas City – Atlanta – Houston – Portland – Austin – Boston – Denver – Minneapolis –

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Set Up an Online Reputation Management Strategy That Wins You More Sales

agora pulse

Create a reputation management strategy that results in more leads and better conversions by following these steps. Managing online reputation is more than maintaining a positive online image and building brand awareness. There’s a direct link between reputation management and conversions. Here’s how. 1. Set up a cross-channel dashboard for social listening.

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10 Practical Ways to Make Your San Diego Business More Eco-Friendly

The Realtime Report

10 Practical Ways to Make Your San Diego Business More Eco-Friendly. Global warming is a complex and monumental issue that businesses need to be aware of. While it can be easy to only see it as a relevant issue to large corporations, everyone needs to come together and take action to tackle this rising concern. Whether you run a small company or a large business, change won’t occur unless we all take the right steps.

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Facebook Announces New Policy to Crackdown on Manipulated Media

Social Media Today

After meeting with experts in recent months, Facebook has launched the first iteration of its policy to eliminate the misuse of manipulated media, including 'deepfakes'

Policies 148
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Flashback: What Social Was Like in 2010 vs. 2020

Ignite Social Media

Social networking as we know it was born in the 00s, but the last decade has seen the rise of social media’s true potential. From sharing life experiences in real time to virtual shopping with augmented reality, social media has become a part of everyday life for most people in the world, including those who were born well before the dawn of the internet.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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5 Time-Tested Ways to Encourage Customer Reviews Using Emails

Postcron

A recent Local Consumer Review Survey revealed that 91 percent of 18 to 34-year-old consumers trust online reviews as much as personal recommendations. In fact, research shows that the purchase likelihood for a product with five reviews is 270 percent greater than a product having no reviews. The importance of reviews to a brand’s online reputation cannot be understated.

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70% of the US Population is Now Active on Facebook

The Realtime Report

70% of the US Population is Now Active on Facebook. The number of Facebook (Nasdaq: FB ) users in the United States exceeded 70.2% of the entire population. This is a massive number considering that in the United States live close to 327.2 million individuals. Other social media applications have also been growing during the last years and reached a more significant portion of the U.S. population.

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Is Your LinkedIn Content Strategy Making You Look Desperate?

Social Media Today

Is your LinkedIn strategy drifting away from generating profitable connections, and more towards vanity metrics? Contributor Melonie Dodaro provides some advice.

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The Current State of Native Social Media Data Capabilities

Ignite Social Media

Native social media analytics capabilities have changed a lot over the past year or so. Facebook, arguably, has one of the most-robust native analytics platforms available providing an overwhelmingly high number of data points. Other network platform analytics capabilities tend to live in the shadows of Facebook, but there have been some significant improvements in native social media analytics platform offerings recently.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Last month on social: Make Baby Yoda memes, you must.

Unmetric

December sent pop culture into overdrive as social media burst into memes about Baby Yoda, duct-taped bananas, and Christmas movies. The breakout star of The Mandalorian, Baby Yoda, particularly conquered everyone’s hearts. Want to stay on top of similar pop culture moments? Discover content inspiration. Here’s your monthly roundup of the most engaging brand posts on social, ones that stood out to us while curating #UnmetricBrandStars.

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Here Are Four Cutting Edge Careers in Germany

The Realtime Report

Here Are Four Cutting Edge Careers in Germany. Living and working abroad is an experience many Americans dream of having. Luckily, it’s not all that hard to move abroad, especially to a European country like Germany. As of late 2018, there were 120,000 Americans living and working in Germany. If you’re interested in relocating, keep reading to find out more about English speaking jobs in Germany.

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Is Facebook Really to Blame for Increasing Political Division?

Social Media Today

A senior Facebook employee has shared his thoughts on the platform's influence over political shifts, essentially alleviating the platform of any significant responsibility for such.

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Get More Productive Starting Now: Tips From the World’s Number-One Productivity Lifestyle Coach

agora pulse

Ready to rulee 2020 and exceed goals? Best-selling author and award-winning host of AmyTV with over 20 million views, Amy Landino joined Jennifer Watson on “Social Pulse Weekly” to share tips and suggestions for new habits that will change your life from her new book “ Good Morning, Good Life.” Here are some highlights from Amy Landino ‘s appearance on Agorapulse’s weekly Facebook Live show.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Stephanie Shepherd Is Using Her Platform To Better The Future Of This Earth

Forbes Social Media

Stephanie Shepherd is using her platform to affect positive change with younger generations around humanitarian and environmental causes.

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Over the next few weeks we will be publishing a three part series about the best approaches to the Media Relations workflow

Meltwater

Over the next few weeks we will be publishing a three part series about the best approaches to the Media Relations workflow. We will cover both the PR pros perspective… Read More >>>.

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Twitter is Removing the Audience Insights Element from Twitter Analytics

Social Media Today

Twitter is removing the Audience Insights element of Twitter analytics, which provides you with more in-depth data on your audience behaviors.

Analytics 159
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How Hagerty Insurance Builds Fandom: Focusing on People, Not Products

WebInKnow

“Insurance sucks,” says McKeel Hagerty, CEO of Hagerty Insurance Agency , a specialty provider of classic car insurance. “Nobody wants to buy insurance. It’s not fun.”.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Age Discrimination Starts When An Employer Becomes Aware Of An Older Worker’s Age

Forbes Social Media

In a groundbreaking paper, David Neumark, an economist at the University of California, Irvine, writes that workers who apply on site for positions are “substantially” less likely to be invited for an interview compared to workers who apply on line but do not disclose their age.

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Remove Background Images – 3 Tools to Nail It (One Click!)

Socially Sorted

“Remove Background Image” is finally easy to do! Learn how to remove background images from your designs in just one click. In this post, I share 3 awesome tools that let you do this, fast. When you consider that this has always been the job of a designer or someone. // Read More. The post Remove Background Images – 3 Tools to Nail It (One Click!

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Facebook Will Crackdown on Fake Review Sellers Following Push from UK Regulators

Social Media Today

Facebook says that it will increase its action to remove fake review sellers, prompted by calls from the UK Competition and Markets Authority.

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Social Media and Winning the Battle Against Healthcare Anxiety

Socialmedia.biz

Healthcare anxiety is never a welcome thing for anyone. It’s a form of anxiety that’s exactly what it seems to be as well. Healthcare anxiety, in brief, is a type of stress reaction that relates to medical appointments and similar matters. People who feel frightened by the concept of going to medical checkups and hospitals often have severe healthcare anxiety.

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Michelle Obama Continues To Encourage Students To Reach Higher

Forbes Social Media

As part of her latest effort to get more students to pursue education beyond high school, former First Lady Michelle Obama and Reach Higher announces a new series of videos on IGTV to tell the stories of first-time college students.