Sherrilynne Starkie
DECEMBER 7, 2013
'Is someone following you around online? It happened to me just this weekend. I was trying to avoid the crush of shopping mall by making a start of my holiday shopping by putting my feet up, having a cup of tea and clicking my way through online shopping sites. via CrunchBase. I was really impressed with the website of that Canadian retail giant, The Bay.
Harp Interactive
DECEMBER 13, 2013
'Categories: Blog , Social Media Marketing Tags: Facebook news , Facebook video auto-play , Google+ Ads , Post+ , redesigned Like button , social media news Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending December 13th , 2013: New on Facebook: Auto-Play Videos Being Rolled Out On Facebookâs IOS, Android Apps [.] ( Rea
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Jason Yormark
DECEMBER 13, 2013
'For the past 6 years, every time the holidays rolls around, a new tradition has come upon me; an outpouring of emails and Facebook messages asking me if I know that my picture comes up on Google for ugly Christmas sweater. Or that my picture was used on a flyer for an Ugly Christmas Sweater party. Or recently, that my picture is on the cover of an Ugly Christmas Sweater book.
Webbiquity SMM
DECEMBER 11, 2013
'Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. The number of Google searches for the phrase have increased 400% since January 2011. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. The first step toward content marketing success begins with (or at least should begin with) creation of a content marketing strategy.
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Waxing UnLyrical
DECEMBER 9, 2013
'Happy Monday! Are you ready for the week ahead? Well then, let’s get right to this week’s round-up! Relationships are the foundation of any business. And from gathering the right data to connecting with potential clients, creating and building business relationships is a daily task. This week’s roundup features seven posts that focus on building business relationships.
Firebelly
DECEMBER 10, 2013
'We all love stories. Whether we remember nostalgic experiences from our childhood or love to read novels in our free time, stories give us an escape. They take us to places we may never go and make us experience feelings and emotions we so often try to conceal. A well written story can bring us joy, invoke tears or reveal vulnerability. Michael Husain is the owner of Good Vibes Media and an Emmy award winning producer.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Webbiquity SMM
DECEMBER 10, 2013
'Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. Image Credit: Robert Rose. Nevertheless, challenges remain; many marketers struggle to produce engaging content, and though buyers have embraced content generally as a influence on vendor selection, they remain frustrated with content they see as blatantly promotional, too self-serving, and not well informed.
Waxing UnLyrical
DECEMBER 11, 2013
'Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in. We republish it with minor edits and updates. Sixty two! Yes, the rupee is 62 against the U.S. dollar (as of December 1, 2013). To us Indians, it looks like the dollar is on an escalator and the rupee is on a ventilator! Image: Amit Kumar via Flickr, CC 3.0. The falling rupee has hit many Indians, and seems to have caught up with the Indian media in the past few months.
Firebelly
DECEMBER 9, 2013
'I asked our Senior Designer Jackie Halpern to explain the role social media is playing in the design space. . Does design have a place in social media? . Design definitely has a place in social media. With social media now mainstream, people are responding better to well designed experiences. There is a difference between designing for print and designing for social.
Adam Cohen
DECEMBER 12, 2013
'I’ve been watching lots of professional services firms evolve to take on the world of digital. PR agencies are embracing the evolution of communication to online, unstructured and real-time content. Marketers are embracing the troves of data available and looking at how to craft effective campaigns, content and platforms to reach audiences in new ways.
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The Realtime Report
DECEMBER 10, 2013
'This is a guest post by Megan Totka, Chief Editor for ChamberofCommerce.com. Image via Shutterstock. In the wide world of social media, Snapchat remains somewhat of an enigma. The seemingly simple picture-sharing app is making headlines and has raised a number of questions amongst businesses and marketers alike, including but not limited to: How viable is Snapchat as a marketing tool for businesses?
The Social Media Incubator
DECEMBER 9, 2013
'You may have heard about Facebook updating their News Feed algorithm. What does this mean? What does it mean for your Facebook marketing strategy? It may mean you have some changes to make. If your on Facebook (which you should be), then this new algorithm could affect your posts and who sees them. The changes by Facebook are directly related to posting more high quality content in a user’s News Feed that they will be more interested in.
Firebelly
DECEMBER 11, 2013
'Even as an adult I still view the holiday season as the most magical team of year. However, after moving thousands of miles away from my family a few years ago, holidays are very different now that I am no longer there to partake in many of our traditions. So while most people complain about how social media gives them FOMO syndrome , this time of year I am actually more grateful for social media than I usually them.
Janet Fouts
DECEMBER 10, 2013
'Waay back in the 1990s I co-founded a startup on-line community for the restaurant industry. Ontherail was smart, funny, beautifully illustrated and edgy, and we had a rabid subscriber base of restaurant folk. Blogs were in their infancy and we used bulletin boards and comment streams on posts to communicate with our user-base and we loved every second of it.
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The Realtime Report
DECEMBER 12, 2013
'The Sound of Music Live [image: NBC] When does realtime marketing have the greatest impact? For DiGiorno pizza, being spontaneous – and knowing where their audience is at a given moment – recently created a huge spike in engagement on Twitter. One week ago, NBC aired a much-promoted live broadcast of “The Sound of Music,” starring Carrie Underwood.
Bill Hartzer
DECEMBER 9, 2013
'The new generic TLDs (top level domains) are coming soon. You’ll be able to buy a domain name other than they ‘typical’ com,net,org,info,biz domains. Some of these include.bike,clothing,luxury, and soforth. In fact, ICANN received applications for 1,930 new gTLDs. So, with all of these new TLDs, will these new domain names carry any extra weight when it comes to search engine rankings?
Ari Herzog
DECEMBER 11, 2013
'In the saddle of job hunting I recognized I need an active Twitter account. My break from October 17 to December 3 taught me that I don’t need to reply back and forth with people (and I haven’t done any of that since I resurfaced last week) but I want to show a prospective employer I tweet. I’m using the account as a firehose of sorts, sharing items from the now.
Convince & Convert
DECEMBER 9, 2013
'Image via BigStockPhoto.com. Even though Facebook continues to maintain its impressive user growth and rack up advertising revenue, that growth is coming despite a major shift in the promise of advertising on that platform. Right now, Facebook is on track for $6 billion in ad revenues but itâs walked away from the fundamental premise of its ad platform.
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The Realtime Report
DECEMBER 13, 2013
'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.15 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 500 million users. via The Next Web.
Kikolani
DECEMBER 9, 2013
'For the last month, I’ve been experimenting with a new way to get opt-ins to my mailing list using my free ebook, The Guest Blogging Survival Guide. Selz is a platform that allows you to quickly create an online store without the usual complications of creating an online store. When they reached out to me to review their service, I didn’t have any ebooks or other digital downloads for sale, so I decided to try out their platform as a way to get opt-ins instead.
Adam Cohen
DECEMBER 12, 2013
I’ve been watching lots of professional services firms evolve to take on the world of digital. PR agencies are embracing the evolution of communication to online, unstructured and real-time content. Marketers are embracing the troves of data available and looking at how to craft effective campaigns, content and platforms to reach audiences in new ways.
Convince & Convert
DECEMBER 13, 2013
'Gary Vaynerchuk, author @garyvee. Gary Vaynerchuk – entrepreneur, CEO of VaynerMedia , and author – joins the Social Pros Podcast this week to discuss his brand new book Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World ; how to deal with haters; and making sure to read the room. Read on for some of the highlights and tweetable moments, or listen to the full podcast.
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The Realtime Report
DECEMBER 9, 2013
'Check out this weekâs summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. Facebook adds more ‘News’ to News Feed to become more Twitter-like – Facebook is now promoting more ‘real news’ posted by users; the social network’s news-feed algorithm will now expose more links to articles from media organizations — especially on mobile (AdAge).
Social Media Network Marketing
DECEMBER 10, 2013
'On Facebook we hope to bring the Brand closer to our customers. We know that the base of a good relationship with our Audience is by Posting Content that makes our Audience Like us and Interact with us. Step back! Think. What is the Content to consist so that it triggers action from our Audiences? In Psychology there are many reasons as to why people would Interact and Infact share your Content.
Small Business Mavericks
DECEMBER 9, 2013
'Businesses that establish a sales funnel swear by e-mail marketing. You should too. Plain and simple, if you capture e-mail addresses of your website visitors and clientele, you are more likely to see an increase in sales as a result. Think of it this way. You have a website and you receive 10,000 unique visitors per month. Those visitors show up and leave.
Convince & Convert
DECEMBER 12, 2013
'âTis the season for shopping and gift giving. Just in time for the peak holiday shopping rush, Target is introducing a smarter, real-time shopping experience with its new âAwesome Shop.â Currently in beta launch, the site curates Targetâs most popular and trending offerings from its website and Pinterest data into a visually stunning eCommerce experience.
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Stay N' Alive
DECEMBER 9, 2013
'I shared earlier on this blog the benefit of using a personal, "Public Profile" on Facebook over a Fan Page on Facebook to personalize the experience and grow your network. I encourage each of my clients to, when they have the choice, choose the public profile over the Fan Page for personalities in the company for the reasons I shared earlier. It personalizes the company better, and I think the opportunities to grow organically are stronger.
Koka Sexton
DECEMBER 12, 2013
'Every year Dreamforce gets a little bigger and finding time to talk to the people you know best becomes more difficult. Thankfully I can always count on a great conversation Matt Childs currently the VP of Sales and Strategy at Vidcaster. Vidcaster is a video marketing platform that gives businesses the power to launch branded video channels on their domain without the need for IT and development resources.
Small Business Mavericks
DECEMBER 12, 2013
'In 2012, ICANN started the process for the introduction to new top level domains. For $185,000, investors could pick a generic top level domain (gTLD) name extension and register it. As a result, more than 500 gTLDs were approved. Now, the sunrise period for some of those domains has begun, which allows trademark holders the right to register their desired domain names based on trademark ownership.
Absolute PA
DECEMBER 13, 2013
'Weâve all been there – that moment when you find a fab article, your new favorite website or a must-see video (bonus points if itâs the latest cat video going viral) but at that precise moment you haven’t got the time to explore it. You know itâs something useful or entertaining and while you donât have the time to spare now, youâll want to refer to it later.
Twist Image
DECEMBER 12, 2013
'Do you know who has been naughty and who has been nice? ''Tis the season to fight for a parking space at your local mall to dealing with unruly people as they battle the aisles to find the perfect gift for those that they love. There are few people who love this part of the holiday season. If you''re grappling with what to get that person who has everything, here are some suggestions that may be a little bit off of the beaten path: Write.
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