Sat.Oct 21, 2017 - Fri.Oct 27, 2017

Best Practices For Managing A Social Media Crisis

Firebelly

A social media crisis is bound to happen at some point to your brand. This could be as small as a negative review/comment or as big as when Adidas tweeted , “Congrats you survived the Boston Marathon.”

19 Steps To Social Selling [INFOGRAPHIC]

Social Selling Masters

These 19 steps to social selling on LinkedIn are a great way to make sure you add value and are positioned as an expert in your field.

Trending Sources

How to Measure the Quality of Your Content

Proactive Report

A while ago I posted a video by Rand Fishkin on how to create 10X content- content that is 10X better than your competitors. So how do you know if your efforts are working? Can you measure the quality of your content? The quality of writing and visuals is very subjective.

Facebook Website Custom Audiences Based on Pixel Events

Jon Loomer

One of the many benefits of the Facebook pixel is that you can track and later retarget those who perform specific actions on your website. You can segment your audience in very specific ways based on page views, registrations, purchases, searches, and more.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Facebook Explore Feed: The Launch, the Test, and What Might Be

Jon Loomer

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. A recent isolated test has marketers concerned, if not downright panicked. Some believe it signifies the end of organic brand content on Facebook. I have other opinions.

Instagram Stories for Business: 7 Easy Ideas (+ Free Templates)

Socially Sorted

Not sure where to start with Instagram Stories for Business? You’ve heard it gets attention. You’ve heard it gets engagement. But how do you get started? What is the best type of post to make? In this post I share 7 Easy Ideas for Instagram Stories (and some. // Read More.

Facebook, Instagram, Snapchat, and LinkedIn Updates You Need to Know

Meltwater

2017 has seen a stack of exciting updates from all the major social media platforms.… … Read More.

2 Changes To MailChimp And What They Mean To You

The Social Media Hat

Switching from Double to Single Opt-In by default may not sound like a big deal, but some people will have broken workflows and unhappy subscribers

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Why you need Outbound for Inbound Marketing!

Razor Social

When I look back at when I started this blog I see a lot of mistakes I made. …a lot of mistakes!!!!! But… …one thing I did right is that I focused as much on outbound marketing as inbound.

How To Improve Your Business Success Rate

The Realtime Report

How To Improve Your Business Success Rate. Whether you’re a budding entrepreneur or you own an established company, you should continually look for ways to grow your enterprise and improve your business. To help you do so, we’re sharing some handy tips on how to increase your business success rate.

Takeaways from Social Media Mashup 2017

Jenn's Trend

If you didn’t already know, I’m a total conference dork. I love a good conference! So, when I get invited to speak at a conference, I usually try to attend as much of the event as possible. This week, I was invited to speak at the Ragan Communications Social Media Mashup conference at Disneyland. Now, […]. The post Takeaways from Social Media Mashup 2017 appeared first on Jenn's Trends.

Raise Your Game: A Step-By-Step Guide To Gamification Marketing

The Social Media Hat

Marketers have been using gamification techniques since the very first shop owner decided to implement an incentive to trigger the word-of-mouth as a way to promote his products. Here's how you can too

A World Gone Social

Learn how companies must adapt to survive.

Help – My Boss Wants My Facebook Strategy!

agora pulse

If it hasn’t happened to you yet then it probably will. That moment when your boss suddenly becomes aware of the budget being spent on social media and demands a Facebook strategy. While social media has become more data driven, only 32% of marketers having a documented strategy.

Marketing Is Made Easier With A Great Website Design

The Realtime Report

Marketing Is Made Easier With A Great Website Design. If you’re getting ready to build your first website, you might think that the only role of site design is to make your website good looking and easy to navigate and use.

5 Tips to Help You Consume Content More Productively

ProBlogger

As bloggers, we create a significant amount of content. But most of us consume a significant amount of it as well. In an industry that uses strategies such as SEO, social media marketing and email marketing as key tools, we need to stay up to date with changes and trends so we can keep growing and developing. W e also need to keep abreast of what’s happening in our niche to stay relevant.

Start a Trend with This Essential Ingredient

Meltwater

Let's Start a TrendNot just any trend. Not a fad, or a fly by night… Read More.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Make Your Website a Tool to Grow Your Business

Proactive Report

There are 28.8 million small businesses in the US, which account for 99.7% of US businesses. Source: SBA Gov 2016 ) Just over half of them (54%) have a website. Hard to imagine why the other half don’t!)

What the Social Media Lab Has Brewed This October

agora pulse

Did you know that we here at Agorapulse have a Social Media Lab dedicated to applying the scientific method to social media marketing “best practices?” ” Each week, we present our findings on social media managers’ pressing questions about social media marketing.

???????? Lakers vs Clippers, ???? ?? ???????? ?? LAX: From global to local insights ????????

Audiense

As two Pacific Division giants within the NBA, sharing not only their home city of LA but also their stomping ground of the Staples Centre how different could their fan base be?

Four of the Scariest Brand Social Media Flubs

Ignite Social Media

Using social media can be scary for many reasons; there are horrible trolls to deal with, NSFW pictures, and scarring moments such as trying to take a picture to share and your front-facing camera opening unexpectedly.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

9 Ways Influencer Outreach Can Help You and Your Blog

ProBlogger

Here on ProBlogger, we have a lot of tips on influencer outreach – how to reach out to influencers and pitch to them. Here are just a few of the resources we have available: How to Approach Influencers in Your Niche (podcast episode). How to Grow Your Blog by Interviewing Influencers. 7 Powerful Non-SEO Reasons to Try Guest Posting. But in this blog post I want to talk about why you should do it. One big reason is the diminishing returns social media is providing.

How To Create A Political Management Blog

The Realtime Report

How To Create A Political Management Blog.

Something new coming soon!

Sherrilynne Starkie

Watch this space for something new coming soon! Featured Headline Ottawa Marketing PR

Digital Marketing Strategy Should Keep Pace with Changed Trends

Social Media Marketing

Online search marketing is incessantly changing and this may appear agitating on occasions. Systems that were working one time, may not be successful in the present. Do you know why numerous organizations are not able to outrun their contenders?

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Face Your Fears: Digital Marketing Horrors and How to Deal with Them

Devumi

Digital marketing can be tedious work with all the campaigns that need to be run. And it can be pretty scary too when something goes wrong. Here are some marketing horror stories and how you can deal with them should they happen to you. Horror no.

4 Items To Consider Before Choosing A Virtual Office In Brisbane

The Realtime Report

4 Items To Consider Before Choosing A Virtual Office In Brisbane. There are many reasons to consider a move to a virtual office. These corporate resources are highly affordable, easily accessible, and perfectly shaped to support small businesses and entrepreneurs.

Why Monitoring Brand Mentions Matters

Proactive Report

Eyes Open. Tired Awake Young Man. Back in the 1980s research showed that when someone had a bad experience with your brand they were likely to tell 35 people. Now a negative mention online can reach millions in a flash.

When Work Becomes Art. Thanks, Gord

Twist Image

When done well, your work becomes art. That's probably the only sign of success that personally excites me. Money? Likes? Shares? Follows? When the work that you're doing is, literally, considered art, it truly transcends.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.