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How Mobile, Content, Influence and Culture are Changing Marketing Forever {free ebook}

Convince & Convert

To help document some of today’s important ideas about business culture, research, social media, mobile, content marketing and more, I recruited an all-star team of 12 contributors. Click to read more » social media strategy content marketing corporate culture ebook mobile marketing Social Media Marketing the power of everythingHas there ever been a more visceral, complex time to be a marketer?

eBook 100
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. 10-Point Checklist for Irresistible Content (ebook).

eBook 119
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10 Things You Must Know About Your Customer [podcast + ebook]

Pam Moore

The Top 10 Things You Must Know About Your Customer (ebook / marketing guide). SocialZoomFactor · 10 Things You MUST Know About Your Customer.

eBook 78
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Top 10 SEO Ebooks for Beginner and Intermediate Online Marketers

Kikolani

Download ebook. Download ebook. Download ebook. Mobile Ranking Factors – by Searchmetrics. . Get ready to learn all about how Google is treating the rise in mobile search traffic, and how it will affect your SEO efforts. Learn about top Google mobile ranking factors like mobile friendliness, the effect of mobile friendliness in top 100 visibility, the effects of the mobile update. Download ebook.

eBook 74
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. 10-Point Checklist for Irresistible Content (ebook).

eBook 78
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3 Reasons Your Boss Said NO to your Digital and Social Media Plan [podcast + ebook]

Pam Moore

10-Point Checklist for Irresistible Content (ebook). The Top 10 Things You Must Know About Your Customer (ebook / marketing guide). The post 3 Reasons Your Boss Said NO to your Digital and Social Media Plan [podcast + ebook] first appeared on Pam Moore Speaker, Trainer, Consultant.

eBook 78
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Top 20 Questions You Must Answer for a Content Marketing Strategy that Converts to Customers! [podcast + free ebook]

Pam Moore

Heading straight to your computer, mobile device or video camera with the intent to start randomly creating and blasting out content before you have a plan will not deliver the results you dream about. 10-Point Checklist for Irresistible Content (ebook).

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The Transistor Radio and the Dawn of Mobile Media

Waxing UnLyrical

In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. ebooks, whitepapers, etc.) The Transistor Radio and the Dawn of Mobile Media. Content Marketing Measurement & Metrics Strategy CommPRO.biz content marketing content metrics mobileGuest Post by Fay Shapiro. Some of you might remember the transistor radio.

Mobile 173
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Mobile Marketing Tips: 8 Steps to be Seen ANYWHERE

Devumi

The move to mobile marketing is taking off at crazy levels. With Google’s latest algorithm update, the over-hyped Mobilegeddon, taking the marketing world by storm lately, you’ve probably started thinking about mobile marketing strategies. This article is going to go through a step by step process that will guide you from the pure desktop marketing of old to the modern era of mobile marketing. Getting your business into mobile marketing 1.

Mobile 76
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7 Key Design Elements for a Mobile Landing Page that Converts

ProBlogger

But is your landing page optimized for mobile users? Is it able to drive enough conversions on mobile? When you’re designing a landing page, make sure you optimize it for mobile users. The seven key design elements below can help you design a mobile landing page optimized for conversions. For a mobile landing page, your headline has to be even shorter, because you have even less space to work with. Take a look at the mobile landing page for the Albert app below.

Mobile 42
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Six Links Worthy Of Your Attention #357

Twist Image

How eBooks lost their shine: 'Kindles now look clunky and unhip' - The Guardian. "I It seems like mobile screens are getting bigger and bigger while costing less and less. Now we're seeing the sales of eBooks take a little dive (so it's not the device?). ebook. mobile. mobile screen. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

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Are You Reading This?

Twist Image

I came back to reading when I took a job working for Andy Nulman at a mobile content startup around fifteen years ago. ebook. mobile. mobile content. How many books do you read a year? It''s an unfair question, because if you are reading this blog post, you are already amongst the reading elite. I used to toss out a statistic about reading (don''t know where I got. don''t know what the source is) which stated that the average person reads about one book a year.

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Book Review: The B2B Social Media Book

Webbiquity SMM

After laying the foundation, the book steps through best practices for developing eBooks and webinars; business blogging; marketing through LinkedIn, Twitter and Facebook; making email social; B2B social mobile marketing; and integrating tradeshows with social efforts. ” eBooks and white papers are complementary. ” The authors also include an excellent “10-Step Blueprint to eBook Awesomeness.”

B2B 149
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Six Links Worthy Of Your Attention #357

Twist Image

How eBooks lost their shine: 'Kindles now look clunky and unhip' - The Guardian. "I It seems like mobile screens are getting bigger and bigger while costing less and less. Now we're seeing the sales of eBooks take a little dive (so it's not the device?). ebook. mobile. mobile screen. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

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Easily Turn Your Nook Color Into A Full Android Table Without Voiding The Warranty

SocMed Sean

For $199 from Barnes and Noble, this 7″ tablet offered a great UI, SD expansion card slot, and the ability for my daughter to check out eBooks from the local library and lend books to her other family and friends who also have Nooks. Mobile android mobile tablet tipsTablets were definitely THE Christmas present of 2011!

iPad 196
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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends. Half of all Facebook users use it on mobile devices, at least occasionally. Just 11% use mobile content and only 9% create eBooks.

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Top 10 LinkedIn Power Tips to Ignite Your Brand and Business [podcast]

Pam Moore

The Top 10 Things You Must Know About Your Customer (ebook / marketing guide). podcast + free ebook] Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook].

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Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis [podcast]

Pam Moore

10-Point Checklist for Irresistible Content (ebook). The Top 10 Things You Must Know About Your Customer (ebook / marketing guide). SocialZoomFactor · Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis. Marketing during time of crisis is tough.

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10 Tips For Taking A Vacation From Social Media

SocMed Sean

Because we are becoming an “always on” society and are never more than 3 steps from our mobile devices and computers, social is invading everything we do. I recently took a family vacation to Hawaii and it seemed like I was tempted at every turn to check my accounts, look up something on the Web, play a game on my mobile device, or search for a local restaurant or venue. If you feel comfortable that they won’t abuse it, provide your mobile number for emergencies.

Tips 214
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Innovate Your Marketing Strategy for the New Normal [podcast]

Pam Moore

10-Point Checklist for Irresistible Content (ebook). The Top 10 Things You Must Know About Your Customer (ebook / marketing guide). SocialZoomFactor · Marketing Your Business in the New Normal.

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Optimize Your Marketing Strategy for the New Normal [podcast]

Pam Moore

10-Point Checklist for Irresistible Content (ebook). The Top 10 Things You Must Know About Your Customer (ebook / marketing guide). SocialZoomFactor · Marketing Your Business in the New Normal.

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Sales and Marketing Conversion Funnels – The Ultimate Get Started Guide

Pam Moore

10-Point Checklist for Irresistible Content (ebook). The Top 10 Things You Must Know About Your Customer (ebook / marketing guide). podcast + free ebook]. SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started.

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7 Steps to Develop a Profitable Social Media & Digital Marketing Plan [podcast]

Pam Moore

How to Get Your Digital and Social Media Marketing Budget Approved (ebook). The Top 10 Things You Must Know About Your Customer (ebook / marketing guide). · 7 Steps to a Profitable Digital and Social Media Marketing Plan.

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How To Curtail Showrooming: Charge Admission

Twist Image

For those uninitiated, showrooming is when consumers go to the physical stores, wander the aisles and perform price comparison and/or complete the purchase on their mobile device. Best Buy has been at the center of this mobile trend and his been fighting - with all guns blazing - by offering matching prices and more. ebook. mobile device. mobile trend. What would you pay for an opportunity to browse a store?

Price 81
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The Best Business Apps For Your Smartphone

Twist Image

It's both sleek and powerful for those who want to just a little bit more with their mobile Twitter experience. It's quick, easy and very powerful mobile instant messaging. ebook. mobile app. So, were you naughty or nice? At this most wonderful time of the year, I'm often inundated with phone calls, emails, text messages, Facebook pokes and Twitter tweets about the best business apps to get for a smartphone. This year was no exception. I guess people were nice.

Hotels 87
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A Strong Foundation For B2B Marketing

Twist Image

As an introduction to the 10th annual MarketingProfs B2B Marketing Forum (October 18 - 21, 2016 in Boston), and to help get B2B marketers back on track, the team a TopRank Marketing (shout out to Lee Odden ) partnered with MarketingProfs (shout out to Ann Handley ) and produced a really quick, smart and powerful eBook titled, How To Build Your B2B Marketing Empire From The Ground Up. The eBook is free ( go and grab it! ebook. mobile app social media.

B2B 43
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The Impact of Reviews and Other Social Media Content on Shopper Purchase

Convince & Convert

In April of this year Google published an eBook dedicated to a fairly recent marketing concept called ZMOT (Zero Moment of Truth). Along the path to making a purchase, nearly Click to read more » social media strategy google haul videos mobile marketing online retailers SEO social recommendations ZMOT

Review 91
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The Impact of Reviews and Other Social Media Content on Shopper Purchase

Convince & Convert

In April of this year Google published an eBook dedicated to a fairly recent marketing concept called ZMOT (Zero Moment of Truth). Along the path to making a purchase, nearly Click to read more » social media strategy google haul videos mobile marketing online retailers SEO social recommendations ZMOT

Review 91
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15 Reasons You Need to Stomp Random Acts of Marketing Now! [podcast]

Pam Moore

10 Tips to Stomp Random Acts of Marketing ebook. There you sit in the executive conference room watching everyone nod their heads about the latest idea from the newly hired executive. He or she has a new idea that is going to “save the company.”

ROI 78
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Content Pays

Twist Image

Those were followed by mobile apps (21%), digital games (19%), newspapers, magazines or articles (18%), videos, movies, or TV shows (16%) and ringtones (15%). Although it only ranked at 21%, mobile apps and the app economy is probably one of the bigger reasons people are getting more and more comfortable with the idea of virtual goods. It must be mobile. ebook. mobile app. Here's a newsflash: people will pay for content online.

Content 86
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Two Terms Marketers Need for Today's Media Landscape

Twist Image

It has become so pervasive that it''s beginning to make social media, mobile marketing and plain-old digital advertising seem somewhat antiquated. What if we forgot all about traditional media, social media, mobile marketing, banner ads, QR codes and more and simplified the media creation process by simply asking if the media is active or passive? ebook. mobile marketing. We thought that the Internet would bring with it a whole wave of new media disruption.

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4 Nearly Guaranteed 2012 Social Media Predictions

Convince & Convert

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. Tim Hayden (my tequila and poker friend, and mobile marketing impresario ). David Meerman Scott (new ebook “ NewsJacking ” just published). Grab the ebook for some holiday reading, but here are my top 4 (nearly guaranteed to be true!) The Year of Mobile – Seriously.

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The iPad And The Marketing Professional

Twist Image

Steve Jobs , Apple co-founder and CEO, described the iPad as the device that lies in between your computer and your mobile device during his presentation to launch the tablet in January. ebook. mobile device. What is your holiday season going to look like? The holidays are around the corner. The road rage of parking at the shopping mall and elbowing your way through the aisles to get that special something for our loved ones (and those mooching off of us) is upon us.

iPad 82
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39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity SMM

Shea Bennett shares more takeaways from Neilsen research, such as that “40% of social media users access content from their mobile handsets,” with users over the age of 55 driving much of this growth. The notion of using social media for business has gone from cutting edge to commonplace in an amazingly short time. And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative.

ROI 159
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Why AI will solve Attention Deficit Disorder in Sales Professionals

SalesChoice

Technology has increased our connection rates, fueled by mobile devices, we have become the first generation where 7×24 is the new reality – always connected and always on. For more information, read our eBOOK which: defines ADHD, and highlights its increasing growth rate, explores why sales enablement tools, like SalesChoice, using predictive and prescriptive analytics approaches can improve sales professionals ability to focus to win more. Our Distracted, Always-On Reality.

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Using the Twitter Small Business Planner: #SmallGoesBig

Devumi

Ebooks with solid information on all things Twitter. Twitter Build your twitter following mobile marketing online marketing social media marketing twitter app twitter for business twitter marketing strategy My friends in the Northern Hemisphere can feel it – the air is becoming cool, some of you are seeing snow, and now that it’s November 12th, holiday decorations are going up.

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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. 3% prefer to download a manual or ebook. It’s hard to imagine anyone not using social media today.

Strategy 213
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Local/Mobile Search. 62 Streps to the Definitive Link Building Campaign (WordTracker): WordTracker wants you to buy an eBook. As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Of course, then, today is my birthday, but it’s a big one. Today, I turn 30. I started this “best posts&# idea five years ago and it’s grown huge.

Marketing 219
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Thank you and some free books for Christmas reading

The Way of the Web

‘Insider’s Guide to Mobile: Free Edition’ by Tomi Ahonen. Blogging books ebooks free books gaming hacking inspiration marketing open source pdf Virtual Worlds WritingIt’s the season of goodwill, so it seems a perfect time to say thank you to everyone that’s visited my blog, followed or message me on social networks, or kindly referred me to potential new clients.

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Search and Social Weekly 1.5

Josh S Peters

This week we have some great articles covering the worlds of search and social and we also have a great ebook download about social business from SpreadFast. A great ebook on creating a social business by the awesome folks at SpreadFast. How to do a Mobile SEO Audit: Identifying and Maximizing your Website Mobile Potential by State of Search. Search and Social Weekly Mobile Search SEO Social Social Media

eBook 137
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10 Money-Saving Tips for College Students

SocialFish

It’s wise to keep your personal finances mobile. Consider Renting Books or Buy an Ebook. Another vital tip is to buy an ebook. Besides, ebooks care about your eyes and don’t spoil them if you buy a black and white version.

Tips 130
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Paul Dunay joins Networked Insights as the CMO

Buzz Marketing for Technology

Like Doug I was experimenting with this new technology in all of its forms from RSS, blogging, podcasts, videos, twitter, social networks, Facebook applications, mobile, location based applications and as you have seen me speak about before I think the role of marketing is changing to one that is becoming more like a Marketing Technologist.

Radian6 177
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Marketing Must Adapt To The New Reader

Twist Image

Having it on your mobile device, where the content can be chunked down into little reading bits may not only make the content more accessible to many more people, but it may actually change the way we look at reading. Now, book reading - because of e-readers and mobile apps coupled with the asynchronous Web (also known as the cloud) - makes reading an event that happens at anytime and anywhere. ebook. mobile app. mobile device. mobile technology.