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How Mobile, Content, Influence and Culture are Changing Marketing Forever {free ebook}

Convince & Convert

Has there ever been a more visceral, complex time to be a marketer? It’s an era of exploration and experimentation that favors the nimble marketer. To help document some of today’s important ideas about business culture, research, social media, mobile, content marketing and more, I recruited an all-star team of 12 contributors.

Mobile 130
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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

To get the most bang for your social media marketing buck, you need to keep up with the latest user behavior, functionality, and technology developments. But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. What does this tell us?

Trends 325
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Five Effective Instagram Post Ideas for B2B Businesses

Webbiquity SMM

And you can do it all directly on your mobile device. You can occasionally share content that asks people to sign up for something like an eBook or course, or even a rare video that asks people to buy something. It’s just like traditional B2C influencer marketing, which is mostly used to sell products on ecommerce stores.

B2B 180
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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Also, be sure to grab the beautiful 34-Page PDF here -> 10-Point Checklist for Irresistible Content Marketing. 10-Point Checklist for Irresistible Content (ebook).

eBook 141
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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”? Relevanza ).