Sprout Social

SEPTEMBER 2, 2022

Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. Org-wide social media marketing training. Type: Webinar.

Training 118

Training Course Resources Social Media 118

Social Media Strategies Summit

DECEMBER 7, 2023

She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. She analyzed the data to devise four key strategies that higher education social media leaders can use to become the change agents their campuses desperately need. What Is the Enrollment Cliff?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

Social Media 172

Social Media Advertising Team Hubspot 172

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

B2B 150

B2B Social Media Brands Hubspot 150

Convince & Convert

MAY 7, 2013

Following is a step-by-step list of how to host a memorable, interesting, and useful webinar. For instance, we did a webinar about Google analytics. Set up the webinar with your provider ( brightTALK , GoToWebinar , Adobe Connect , and WebEx are some of the favorites) and grab the registration link they provide.

Hosting 162

Hosting URL Newsletter Analytics 162

Ignite Social Media

AUGUST 26, 2019

By REGISTERING NOW you will receive reminder emails leading up to the event and an email afterward with the final webinar on demand for you to listen at a time that is convenient to you. The post Join Us for Our “Facebook Groups for Brands” Webinar appeared first on Ignite Social Media Agency.

Groups 74

Groups Groups Brands Facebook 74

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

Social Media 140

Social Media HootSuite How To URL 140

Ignite Social Media

MARCH 23, 2020

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. What is Working Well for Brands on Social Right Now. Right behind Zoom is TikTok on the charts. It’s a worthy debate.

CPM 175

CPM Social Media CPC Sample 175

Keyhole.co

FEBRUARY 3, 2024

In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics. Without further ado, let’s dive into the meat and potatoes of how to measure the share of voice on social media. But that’s not all you can do. It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

B2B 136

B2B Social Media Strategy LinkedIn 136

Sherrilynne Starkie

MAY 11, 2020

If you want to own Google Page One for your key search terms, I’ve shared my secrets in this recent webinar for my friends at Agility PR, the software and services company for public relations professionals. A lot of marketers put considerable time into creating content and growing their social media following.

Google 221

Google Software Content Social Media 221

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. By Peter Caputa. Repeat after me: .

Engineering 137

Engineering Social Media Hubspot Marketing 137

Hootsuite

MAY 15, 2023

Each of your franchisees on social media. Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about. What is franchise social media marketing? What’s good when it comes to content anyway?

Social Media 92

Social Media HootSuite Guidelines Marketing 92

agora pulse

SEPTEMBER 23, 2020

Have you taken a good hard look at your social media goals? One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. How have your likes and shares on Instagram helped the company reach its targets?

Social Media 144

Social Media ROI Social Media Management URL 144

Oktopost

FEBRUARY 28, 2022

Recruiting practices have changed dramatically over the last ten years, and companies that stick to outdated tactics are quickly falling behind the competition. Your employer branding strategy is everything you do to let potential hires know about what you do to make your company a great place to work. Why Employer Branding Matters.

Company 136

Company B2B Brands How To 136

Oktopost

APRIL 8, 2021

Following the success of our From the Experts webinar series, we wanted to provide you with this content through another channel to make it easily accessible and digestible for our audience. If you’re generally active on social media, you’re likely familiar with network algorithms. Embracing the Algorithms.

Social Media 103

Social Media B2B Statistics Types 103

SocialFish

JANUARY 21, 2011

This is a guest post by Rich Feinstein , CEO extraordinaire at CommPartners , a company that provides webinar, e-learning and virtual conferencing services. Most webinars stink. Given our business is producing online events, it got me thinking, are the webinars we are producing today similar to the ones we produced years ago?

Collaboration 234

Collaboration Eventful Exercises Education 234

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. As a social media manager, it’s easy to lose sleep over knowing what data is truly important. This blog post aims to help you understand how to measure social media success in 2024.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Convince & Convert

JULY 21, 2017

From your prospect’s initial engagement with your brand on social or through a piece of content to the moment they decide to buy, it’s a marketer’s job to create killer experiences that help usher them along in their buyer’s journey. This high-action, fast-paced webinar is the solution. Three webinars.

Engagement 111

Engagement Case Study Buy Strategy 111

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. As a social media manager, it’s easy to lose sleep over knowing what data is truly important. This blog post aims to help you understand how to measure social media success in 2024.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Ignite Social Media

OCTOBER 9, 2020

If you’re trying to figure out how to make the most out of virtual events on social media, we’ve got a few suggestions and ideas for how to make them successful. . Social Media Live Streaming Options. LinkedIn has done great work in helping companies and brands host corporate events online.

Eventful 141

Eventful Social Media How To LinkedIn 141

Oktopost

MARCH 15, 2021

We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn.

B2B 136

B2B Social Media Strategy LinkedIn 136

Saying It Social

MAY 25, 2010

This webinar will be conducted by AK Stout, Owner & Social Media Strategist at Saying It Social, LLC. About AK: AK has been working with social media for the past 6 years, having been amongst the first group of people introduced to Facebook. Reserve your Webinar seat now at: https://www1.gotomeeting.com/register/211779617

Social Media 100

Social Media Real Estate Marketing Small Business 100

Sprout Social

AUGUST 16, 2023

It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. SVB wasn’t the only bank to experience a social media-induced run this year, with First Republic Bank following suit and collapsing two months later.

Social Media 75

Social Media Banking Brands Sentiment 75

Buzz Marketing for Technology

SEPTEMBER 17, 2015

Recently I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Leading Companies for Customer Service, On and Off Social. We discussed a ton of ideas on how customer services on and off of social need to scale.

Liveworld 100

Liveworld Company Storify Microsoft 100

Convince & Convert

NOVEMBER 17, 2014

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should.

Metrics 167

Metrics Social Media Report Cost 167

Ignite Social Media

FEBRUARY 16, 2022

Thankfully, Pinterest recognizes the ever-changing trends and was willing to, based on algorithm data, host a webinar to give us the latest scoop on potential 2022 trends. Pinterest Predicts is a webinar where Pinterest forecasts the possible trends on its platform for the year. What Is Pinterest Predicts 2022? Newsletter.

Data 170

Data Marketing Trends Newsletter 170

Convince & Convert

APRIL 29, 2012

Social media and the rise of self-serve content requires that we actually attempt to fulfill the decades-old promise of 1:1 marketing – winning hearts and minds a few at a time with unprecedented relevancy and transparency and humanization and speed. The Social Media People Problem. And that takes time.

Resources 167

Resources Company Social Media How To 167

Sprout Social

NOVEMBER 22, 2022

The demand for social media and content outsourcing is growing. Agencies are expanding their services and teams to keep up with the ever-changing social media landscape. Starting your own social media marketing agency. Here are five tips for starting your own social media marketing agency: 1.

Social Media 99

Social Media How To Marketing Price 99

Convince & Convert

NOVEMBER 16, 2018

Social media traffic spikes a whopping 73 percent during the holidays — just when your team is requesting time off for vacation. It may feel cruel that the season when most of your team is requesting vacation is also the busiest time for social media. We know that most social media pros are hesitant to take vacation time.

Social Media 149

Social Media Team Review Consultant 149

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. billion by 2021.

Video 132

Video Social Media Wireless Marketing 132

Pam Moore

OCTOBER 3, 2016

It is clear social media marketing is delivering real and measurable business value for companies large and small today. With this incredible opportunity created for businesses using social media there is obviously solid opportunity for smart and savvy marketers to specialize and build a career in social media marketing.

Social Media 167

Social Media Marketing Training Skills 167

Sprout Social

APRIL 19, 2022

Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Conversational marketing and social media: How to adapt your strategy. More than two-thirds (68%) of people agree social empowers them to interact with brands and companies. Get the conversation started.

Conversation 101

Conversation Strategy Social Media Marketing 101

Hootsuite

FEBRUARY 18, 2020

Social media lead generation is part of every marketer’s strategy—whether they know it or not. For marketers ready to move beyond brand awareness and engagement, social media lead generation is a good next step. Collecting leads on social media will help you find people interested in your company.

Social Media 145

Social Media How To HootSuite Discount 145

Convince & Convert

JULY 21, 2017

From your prospect’s initial engagement with your brand on social or through a piece of content to the moment they decide to buy, it’s a marketer’s job to create killer experiences that help usher them along in their buyer’s journey. This high-action, fast-paced webinar is the solution. Three webinars.

Engagement 73

Engagement Case Study Consultant Buy 73

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Or, take your social media analytics reporting a step further with a tool like Sprout.

Conversation 90

Conversation Video Tips Embedding 90

Convince & Convert

MARCH 6, 2017

It’s not every day that you hear someone saying, “The return on my social media strategy is outstanding!” ” In fact, new research from eMarketer shows that less than 20% of B2B marketers know for sure that their social media is generating positive results, and I’d guess the B2C data is similar.

Social Media 119

Social Media NGO ROI Research 119