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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. The company also recorded a whopping $2.2 In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles?

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Using social listening to surface trends to your audience

Sprout Social

But even amid the panic and the uncertainty, people found new ways to connect with each other through social media trends. In particular, food trends like dalgona coffee and homemade sourdough bread brought people all over the world together. Soon, brands joined in on these trends too.

Trends 126
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Free Social Media Strategy Template For 2023 [+ 5 Brand Examples]

Keyhole.co

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Download our free social media strategy template to help develop a plan with more ease and speed. If you’re a company with photogenic products, make Pinterest a priority.

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The best times to post on Twitter 2022

Sprout Social

Brands looking to participate in trending topics need to be timely but conscious of the brand’s values in the process. Travel and Tourism. How to find your own best times to post on social media. Consumer goods social media resources. How to master social media for retail and win more customers.

Twitter 105
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Social media management services: 9 agencies your brand should check out

Sprout Social

You get as much out of your social media channels as you put in. So it’s never been a better time to explore social media management services. When we say social media management services, we’re referring to the social media agency world—organizations that live and breathe social media.

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How Instagram Has Taken Over Tourism Marketing

Pixlee

But in a digital world where social media connects travelers and homebodies alike, would-be adventurers no longer have to depend on a travel agent’s recommendation for an exciting new trip. After all, the social network was only founded in 2010, under a decade ago. Geo-Tag Tourism. The mountains of Cape Town. Engagement.

Tourism 40
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Industry benchmarks to inform your social media presence

Sprout Social

Use these social media benchmarks to get a feel for how your brand is stacking up to peers in your industry. This data can help you level-set across your organization to be a better advocate for social, and help your marketing team focus resources where you might be falling behind the competition.

Industry 123