Hootsuite

APRIL 26, 2023

If you manage social media for a healthcare organization , you’ve come to the right place. In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. What does HIPAA say about social media?

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Socialmedia.biz

JULY 9, 2018

Thanks to the digital revolution, social media has now permeated every aspect of small, medium, and large businesses, especially with 52% of consumers acknowledging that platforms like Facebook influence their online/offline purchasing decisions. What is a Social Media Policy?

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Policies Social Media How To Privacy 70

Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

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Sprout Social

APRIL 16, 2020

It’s not too much of a stretch to suggest that many of us have an addiction to social media. The average daily social usage worldwide is around 144 minutes per day , with the average American spending roughly two hours and three minutes on social per day. Campus social media managers get this in their inbox.

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Buffer Social

JULY 13, 2022

Negative comments and reactions on your social media are standard and almost expected whether you're a brand or an individual. This is why it’s essential to create a clear and concise policy for what to do when you encounter negativity on your social media so you can tackle it before it becomes a problem for your business.

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Social Media Strategery

NOVEMBER 30, 2012

Then why do organizations continue to hire social media specialists, managers, and coordinators, but then handcuff them with outdated policies, processes, and technology? Before going out and hiring that person to handle your social media, take some time to set them up for success.

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Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments.

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agora pulse

JANUARY 3, 2017

Social media tools like Agorapulse work because social media platforms (like Instagram) have APIs (application programming interfaces). Each social media network controls what their API can do. Your published media could be deleted from Instagram. What is an API? This has happened to many users.

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Sprout Social

MARCH 29, 2023

The way candidates research, discover and apply to roles on social media has completely reimagined job seeking and hiring. As a result, using social media for HR functions like recruitment has become standard practice, further proving that social is no longer exclusively reserved for the marketing department.

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Later

AUGUST 4, 2021

Is your brand prepared to manage a crisis on social media? And with social media moving at lightning speed, effective crisis management can be the difference between a few negative comments and a viral boycott. 5 Steps to Manage Social Media During a Crisis . Formulate a Timely Response.

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Social Media Policies How To Instagram 110

agora pulse

SEPTEMBER 24, 2020

What can clients expect from a social media marketing agency? Let’s look at the expectations that clients have of social media agencies (and what social media agencies need to be clear about providing to customers). Most social media marketing agencies offer set services for flat fees.

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Social Media Marketing Social Media Management Report 99

Pam Moore

DECEMBER 5, 2017

Subject line reads… “New Social Media Agency Kickoff Meeting Tomorrow.” Just 6 short months ago you were hired to lead the charge with social media. We have seen social media managers and directors jet set to VP and higher roles when embracing us an agency.

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Social Media How To Social Media Management Training 160

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game.

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Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

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Education Social Media Tips Policies 111

Convince & Convert

AUGUST 4, 2013

An alert Convince & Convert fan sent me a Twitter direct message this week, alerting me to a gaping, self-inflicted social media wound bleeding all over the Facebook page of the Evansville, Indiana airport. The females-only policy only applies to flight attendants, not all positions. You are a social media professional.

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Social Media Airlines Communities Sports 150

Sprout Social

OCTOBER 19, 2023

Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year. Analyzing social media data Social media data is a treasure trove of brand and customer insights that AI tools effortlessly dig into to surface critical information.

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Strategy Sentiment Marketing Analysis 128

Hootsuite

JULY 2, 2019

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. Lush employees are major brand advocates on social media. Their posts create a sense of community among themselves and their customers alike.

Social Media 111

Social Media Guidelines HootSuite How To 111

Sprout Social

FEBRUARY 11, 2021

At Sprout, we’re lucky enough to work with an all-star cast of agency partners who continue to impress us with their dedication to their clients and communities. Over the past few years, our partner community has grown exponentially to become a go-to resource for agencies to collaborate, strategize and request and give feedback.

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Sprout Social

JUNE 23, 2021

And of course, promoting these materials and how-tos is central to the brand’s social media strategy. Create a sense of community through user-generated content. Perhaps one of the more straightforward strategies to reduce churn that doesn’t require creating content is simply engaging with your customers via social.

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Strategy Policies Resources Loyalty 126

Ignite Social Media

MARCH 31, 2023

This includes things like equal pay, leadership roles, mental health breaks, and family-friendly policies such as maternity leaves and breastfeeding consideration. From day one, women have been at the heart of establishing Ignite Social Media as a reputable business. Happy Women’s Month!

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Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

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Social Media Strategery

MARCH 29, 2012

Who leads your organization's social media initiatives? Social media isn't something that can just be assigned to someone any more than you can just assign someone to be the homecoming king. This is why so many social media initiatives fail – not because of technology or policy, but because of people.

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Social Media Organization Social Media Management Statistics 132

Social Media Strategies Summit

DECEMBER 29, 2022

Social media for government should form an integral part of any agency’s communications strategy, with 82% of Americans having profiles on at least one social platform. Yet many organizations struggle to align comms and social, leading to inconsistent messaging. Defining the Role of Social Media In Comms Strategy.

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Strategy Press Release How To Collaboration 130

Firebelly

JULY 22, 2010

Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? In my instance the company's policy, which is special to Firestone and not to the industry as a whole, stood in the way. The company was arrogant -- all but the social media manager who chimed in on my post.

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Social Media Paid Search SMS Syndication 188

Social Media Strategery

AUGUST 8, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Identify the Right People to Manage Your Social Media Initiatives Mon, Aug 9, 2010 Government 2.0 , Prof. Who leads the social media initiatives then?

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Gov 2.0 Social Media Social Media Management Organization 139

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Maybe even a bit more.

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Engagement Retail Case Study How To 138

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. That’s not really convincing social proof. Let’s take a look at the similarities.

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Social Media Marketing Digg Consultant 221

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure. Users create posts in topic-based communities — called subreddits — and interact in comment threads.

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Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert.

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Hootsuite

MAY 13, 2020

“It makes me feel uncomfortable when I hear it, as it seems like a BIG thing and it usually has a negative connotation, especially with social media.”. Lorenz traces its social media etymology way back to 2011 on YouTube. Imagine social media without celebrities. Dislike of the term isn’t new.

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Influencer Trends Marketing Guidelines 145

Sprout Social

OCTOBER 31, 2023

Types of AI prompts According to The 2023 State of Social Media report , 93% of business leaders say they expect to increase investment in AI and ML to scale social customer care functions over the next three years. For example, “What is the impact of building strong communities on social?”

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Tools How To Sentiment Training 99

Hootsuite

SEPTEMBER 15, 2022

But when it comes to the internet, the social media troll is much different. Nostalgia aside, this troll is one social media managers of all ages should avoid. Whether they’re just goofing around or straight-up harassing your accounts, internet trolls can take their toll on social media experts.

Social Media 29

Social Media Tips HootSuite Film 29

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

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Social Media Radian6 Strategy SM2 155

agora pulse

JANUARY 27, 2021

billion daily active users, Facebook is the world’s biggest social media platform—and a great place to promote your business. Whether your page is for a business, brand, public figure, or community, Facebook requires you to choose a name that accurately reflects the nature of the page. Cause or community. With over 1.7

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Facebook How To URL Template 91

Sprout Social

NOVEMBER 6, 2020

Given that 86% of job seekers are likely to research Glassdoor company reviews and ratings before applying, it’s critical for businesses to engage with that community and actively put their best employer brand forward. Sprout Social helps power that effort with our Glassdoor integration. Regularly monitor Glassdoor company reviews.

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Review FAQ Construction Metadata 96

Jeff Esposito

MARCH 25, 2013

This post originally ran on the Community Roundtable. . If you read business publications, blogs or websites to any extent, you have probably heard about community management. Next to social media management, community management might be the hottest buzzword or buzzcareerpath (I think we just made up a new buzzword).

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Communities Survey Social Media Management Upcoming 40

Sprout Social

APRIL 15, 2020

Another key piece of data from our #BrandsGetReal report was 78% of consumers actually want brands to use social to bring them together. In the wake of COVID-19, that might mean creating Zoom hangouts for your customers or posing community questions to get people talking. Adjust your 2020 social strategies and goals.

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