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Who will blink first in Canadian community newspaper staredown?

Sherrilynne Starkie

But the backroom deal between competing newspaper publishing companies Postmedia and TorStar must surely up the ante. This is a bad deal, not only for the almost 300 news media professionals who are out of a job, but because reporting local news is important to our communities.

Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals? If you’re not familiar with rel=&# canonical&# see Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag ). In the Q&A in Google’s announcement, one question in particular caught my eye: Q: I’m offering my content / product descriptions for syndication.

How to Triple Your Audience and Lead Generation With Content Syndication

Writtent Blog

A relatively little-known option for your marketing strategy is to syndicate content , which carries many of the benefits of guest posting without the attached labor. What is Syndication? The concept of syndication isn’t unique to web content marketing. How to Syndicate Content.

6 Content Marketing Takeaways from 30 Days of LinkedIn Publishing

Convince & Convert

Assuming that writing is “leadership at scale,” a writer’s greatest ally is re-publishing — previously written words can often find a whole new audience. I put LinkedIn’s new publishing platform to the test. 35 published articles From 0 ?

Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content?

Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Related posts: Does Google News Sitemaps New Format Help Publishers?

How to Start a Blog: 8 Hacks to Skyrocket Traffic 1000% a Month

Writtent Blog

Syndicate Your Content. One simple way to boost your traffic and lead generation overnight is by syndicating your content, on sites like Business2Community , SocialMediaToday , and elsewhere. Company News Figuring out how to start a blog isn’t the hard part.

NBC Targets Local Markets on the New Digg

Adam Sherk

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

It includes partnerships, alliances, syndicates and more. Owned Media is self-published content. Today Owned Media includes digital content, and the central hub is usually the company website. Company employees as ambassadors for example.

The Top #Nifty50 Men Writers on Twitter for 2013

Webbiquity SMM

By Cheryl Burgess, originally published on the Blue Focus Marketing Blog. Now that Tom and I have compiled our lists, the word that keeps popping into my head is “community.” Active Member of the Wharton Advertising 2020 Contributor Community. Cheryl is a syndicated blogger.

Do You Forget “Marketing” in Your Content Marketing?

Writtent Blog

Make sure the post is optimized for search engines before you hit the publish button. Evergreen content” will continue to drive traffic to your website days and even years after a blog post has been published. Outreach to companies mentioned in the post. Syndicate your RSS.

What Blog Platform Is Best for Your Business?

Socialmedia.biz

There are still tons of businesses out there that don’t even have a basic website set up yet, much less one that includes a blog with regularly-published blog posts. Do you remember when blogging was just this trendy, little hobby thing for stay-at-home parents and toy collectors?

Active Twitter Users Are Your Most Influential Consumers

Proactive Report

Your Twitter followers are your most influential consumers – 3X more likely to publish content online. Tweets are indexed by Google and syndicated by the Twitter API. Learn more about the company. Get direct messages from the company.

Life After the News Feed: Why Facebook is Shifting to Stories (And Why Your Business Should Too)

Buffer Social

In a post on his Facebook Page back in January the Facebook founder noted : “Recently we’ve gotten feedback from our community that public content — posts from businesses, brands, and media — is crowding out the personal moments that lead us to connect more with each other.”

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How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study.

24 (of the) Best Business Blogging Guides, Tips and Tools of 2011

Webbiquity SMM

How can a company launch (or relaunch) a new blog properly? Lee Odden defines the key characteristics to consider in terms of “branding, community, SEO, PR, recruiting and taking midshare away from your competition” with your blog including the URL, name, design and navigation.

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2017 Content Marketing Editorial Calendar Template and Tutorial

Pam Moore

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. Syndication. Why you manage your content marketing like a publisher.

How to Get Verified on Twitter (If I can do it, you can too!)

Buffer Social

In editing this information, Twitter recommends that your profile name is the real name of the person or the organization, that the profile photo and cover photo accurately represent what you’re about, and that the bio mentions an area of expertise or company mission. Company profiles.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish. Find a keyword your audience is looking for, and publish content to provide that information.

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Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic

Writtent Blog

Over 2 million blog posts are published to the web each day. A number of factors can affect what works optimally for your company, including the schedules and social media usage habits of your followers. CafeMom , a community for Mothers? Syndicate Your Content.

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.&#.

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101 Marketing Tools and Technology Tips for 2017

Razor Social

They are there for their community and make them feel appreciated and connected to a brand on a more personal level. According to Emailmonday , roughly 49% of companies use some type of marketing automation, and this is an upward trend. Syndicate your content.

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The Digital Marketing Road Map

Proactive Report

Publish your content on those networks and channels, taking into account the best time to post. Amplify content that’s getting attention with paid social syndication. Use these engagements to start positive conversations and build a community of interested, supportive fans.

Content Curation Tips: 6 Places to Find Content to Share on Social Media

Writtent Blog

According to the experts at Curata, time and resource constraints are a major barrier for many companies who want to build a content empire, but lack the time. Content curation isn’t a quick fix for your staffing woes, or a way to escape your company’s need to think in campaigns.

105 Ideas to Add to Your Editorial Calendar

Convince & Convert

That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish. Find a keyword your audience is looking for, and publish content to provide that information.

33 Personal Blogs of Startup Marketers We Love

Buffer Social

Personally, I have benefited a lot from reading these blogs, especially blogs published by startup marketers. She/he writes fairly regularly (at least a few times a year) and has published content on their blog during 2016. Topics: Marketing, community, and traveling.

Best Business Blogging Guides and Tips of 2010

Webbiquity SMM

A colossal list of more than 120 sites to add to your ping list for automatic notification each time you publish a new post. J-P De Clerck reports that less than half of companies have blogs, despite the fact that “blogs are real social media hubs and cornerstones of inbound marketing.&#

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

It lets you change permissions around who can actually edit or publish posts and adds an alternative to publishing to writers can submit posts to editors for review. He’s the president of Human Business Works , an online education community for small businesses.

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88 Expert Content Marketing Posts Worth Another Read

Webbiquity SMM

8 Types of Content Every Business Should Consider Publishing by jeffbullas.com. Here are eight types of content Celina Jones advises you should consider publishing to engage your prospects and customers. Syndicating Content – Whiteboard Friday by Moz.

Server Melting Traffic Generation Methods

Kikolani

Really Simple Syndication. Ad swaps are a kept secret, from within the internet marketing community, one that has been kept secretive long enough, in my opinion. Really Simple Syndication. Really Simple Syndication (RSS) aggregators, are content syndication platforms.

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Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

In publishing that typically means additional page views and time on site, RSS and e-mail newsletter subscriptions, user account and on-site community sign-ups, etc. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

IBM Social Computing Guidelines

Buzz Marketing for Technology

These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. Whether or not an IBMer chooses to create or participate in a blog, wiki, online social network or any other form of online publishing or discussion is his or her own decision. In 2005, the company made a strategic decision to embrace the blogosphere and to encourage IBMers to participate. Syndication.

Secrets of Pinterest, YouTube, Facebook and Guest Posts Revealed!

Writtent Blog

You should do a research before submitting publication and track the results after your articles have been published because you need to know what to write and what benefits it gives you in the longer term. So how do you start with your company’s YouTube account?

How One Facebook Post Increased Referral Traffic by 6,166%

Sprout Social

As a Senior Social Media Manager at Thin Pig Media, I am lucky to work with Barn Pros, a company based in Washington State. A version of this post was originally published on LinkedIn.

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An Early Look at Facebook Open Graph Protocol Integration on News.

Adam Sherk

Consider the impact that Facebook Open Graph protocol integration will have on your existing on-site community features and social functionality. This ReadWriteWeb article is a good resource: Facebook Open Graph: The Definitive Guide For Publishers, Users and Competitors.

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A Look at Muck Rack's Twitter Press Release Service, 51 Releases Later

Adam Sherk

Of course the larger question is whether or not companies will use third-party services to distribute press releases via Twitter when they can do so for free on their own. in the comments below, today I corresponded with Greg Galant , CEO of Sawhorse Media, the company behind Muck Rack.

The Most Popular NBA Teams on Twitter and Facebook

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams?

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5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney

Diva Marketing Blog

One of the biggest lessons I've learned in 12 years of blogging and being active in digital communities is real relationship can and do happen online. He is currently a Staff Writer for Small Business Trends and also maintains a client-base of small to mid-size companies.

How To Build A Successful Business Blog (a Getting Started Guide)

Rebekah Radice

You don’t have to do this through the same company, but it does make setup easier. Researching new trends and updates within your industry as well as community needs and market indicators will keep your name top of mind and regarded as cutting edge. Blogger Communities.

The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. It’s tough because part of our company name is ‘Innovative.’

Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Buzz Marketing for Technology

For example, I subscribe to high volume streams like Twitter timelines, AP news syndicates, various digg feeds and more. So if your boss calls you up and asks you how many times The New York Times used the name of your company in a headline, you can easily give him or her an answer.

5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney

Diva Marketing Blog

One of the biggest lessons I've learned in 12 years of blogging and being active in digital communities is real relationship can and do happen online. He is currently a Staff Writer for Small Business Trends and also maintains a client-base of small to mid-size companies.

BRIAN SOLIS KICKS OFF THE 2010 FACEBOOK SUCCESS SUMMIT

Myrland Marketing

A digital analyst, sociologist, and futurist, Brian has influenced the effects of emerging media on the convergence of marketing, communications and publishing. 5) &# The ave user is connected to over 80 community pages, groups or events [on Facebook].&#